Intellectual Property

Trademark Issues in an Online Environment

Cost Management Practices for Global Patent Portfolios

Panelists:
Aki Ryuka
- Japanese Patent Attorney, founder of RYUKA, Japan, which has 15 Patent Attorneys and 60 staff, in total

Andrew Schwaab
-Registered Patent Attorney in DLA Piper's Silicon Valley office
-President of San Francisco Intellectual Property Law Association

Michael Williams
-European and UK Patent Attorney
-Partner at Cleveland in London

Dale Lazar
- Registered Patent Attorney and Office Managing Partner in DLA Piper's Northern Virginia office
- Adjunct Professor at George Mason University Law School

This interactive panel presentation features three panelists who will each share their own regional perspective and expertise on the decision-making behind patent portfolio management. Mr. Schwaab of DLA Piper (Silicon Valley, US) will start our panelists with key concepts for selecting IP and making decisions of greatest strategic value to maximize benefits from patent filings. Mr. Williams of Cleveland (London) will discuss global patent foundations enabling patentees to successfully navigate the EPO's new laws and reduce prosecution costs (in Europe and beyond), while maintaining robust protection in the U.S., Asia and beyond. Essential aspects of ordering and timing prosecution of inventions filed in multiple countries will be covered by Mr. Ryuka of Ryuka Law Firm (Tokyo), who will provide his winning insights into various adjustments to make as well as the merits thereof. Moderator Dale Lazar will lead the panelists through this discussion and field an in-depth question & answer session for participants at the end.

Brands can be powerful and extremely valuable. Your company may take every step imaginable to establish and enforce its trademark rights. But is that enough? What can you expect from a statute that is primarily designed to protect consumers? Nate Garhart and Deborah Davis Han will use role-playing and real-life examples to present a lively discussion of the changing expectations of trademark owners in a Web 2.0 world.

Best practices for protecting your brands in the Internet space

Learn how the explosion of Facebook, MySpace, YouTube and other social media sites has affected trademark law and rights, and how to protect your valuable brands on these new Internet sites.

In this trademark law overview, you will learn the basics of trademark law, including the following: Items which can serve as trademarks; how trademark rights are created; the differences between registered and "common law" marks; how to choose, clear and protect strong brands; dealing with trademark conflicts (infringement); when to use the "tm" and "(R)" symbols; and how can trademark rights be weakened or lost? This presentation is geared toward lawyers and decision-makers desiring a basic understanding of these legal concepts.

Tom specialises in developing brand protection strategies for growing and ambitious companies that contribute to their business goals. He provides tenacious and pragmatic defence of important IP rights through effective use of the registration system including the opposition processes.
Tom has in-depth experience in the clothing/footwear/accessories industry where his understanding of the interrelationship between IP rights is key to the effective protection of brands and designs.
Similarly, this understanding has helped clients in the fields of software and business/financial services and medical/pharma products.
Tomhas experience in senior management, is an Alumnus of London
Business School and has set up and run his own business.

Mike Rodenbaugh presents a detailed overview of the growing problem of abusively registered domain names, enabling cybersquatting, counterfeiting, trademark infringement, copyright infringement, phishing, malware distribution and distribution of other criminal and/or infringing material.
International enforcement options will be outlined, including notices to enabling parties, arbitration and litigation. The presentation concludes with a brief discussion of the current status of various policy initiatives of ICANN, including efforts to mitigate abusive behavior in new top-level domains (TLDs), the Registration Abuse Policies Working Group, and efforts to amend the Registrar Accreditation Agreement.

Mike is the principal attorney at Rodenbaugh Law, a small law firm in California which represents businesses in all matters of trademark and copyright protection and enforcement. Mike formerly was the primary trademark enforcement attorney for Yahoo! Inc. for more than seven years.
Mike represents the Business Constituency at ICANN (bizconst.org), as an elected Councilor to the Generic Names Supporting Organization (GNSO). The GNSO Council develops ICANN policy with respect to generic TLDs such as .com, .mobi, .museum, .travel, .jobs and many hundreds more coming in 2010 and beyond.

Preventing Licensing Discussions from Escalating to Litigation

Effective and cost efficient strategies for navigating patent and other IP litigation in these challenging economic times. From early case assessments to winning and bold litigation concepts to help in-house counsel properly balance and control the rising costs of major case litigation.