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Marketing Thought Leadership

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Provocative topics for marketing professionals

Topics include branding, marketing strategy, measuring return on marketing, marketing your career, integrating new technologies into your marketing intiatives and more.

Hosted by marketing expert Linda Popky, recently named one of Silicon Valley's top women of influence and a member of the Million Dollar Consulting (R) Hall of Fame. Linda is president of L2M Associates, a strategic marketing consulting company that helps organizations get the most impact from their marketing programs, processes and people. She is a consultant, speaker, educator and author, as well as the president of San Francisco Bay Area-based Women in Consulting.

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Effectively Marketing Your Career in Turbulent Times Today's challenging job market means that now, more than ever, it's important for professionals to effectively promote themselves and manage their own career development. Standing out from the crowd is critical, whether you're seeking a new opportunity or trying to move up in your existing organization.


Award-winning strategic marketing consultant Linda Popky, author of Marketing Your Career: Positioning, Packaging, and Promoting Yourself for Success, will share simple, succinct marketing methods and techniques that can help you take your career to the next level. Read more >
May 19 2009
28 mins

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  • Today's challenging job market means that now, more than ever, it's important for professionals to effectively promote themselves and manage their own career development. Standing out from the crowd is critical, whether you're seeking a new opportunity or trying to move up in your existing organization.


    Award-winning strategic marketing consultant Linda Popky, author of Marketing Your Career: Positioning, Packaging, and Promoting Yourself for Success, will share simple, succinct marketing methods and techniques that can help you take your career to the next level.
    Read more >
  • It's never simple to promote and grow a non-profit organization. Recruiting volunteers, fundraising, building awareness, and delivering program sot key constituents are just a few of the challenges non-profits face on a daily basis. Today's tight economy makes things more complicated.

    Strategic marketing consultant Linda Popky will share proven marketing and branding techniques you can apply to your own non-profit organization.


    Featuring highlights from our recent standing room only seminar, this webinar will help non-profit organizations of all types get new insights and ideas to success in these tough economic times.
    Read more >

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