BrightTALK's technologies offer publishers
and their advertising customers unique opportunities to transform
the way in which they can communicate and interact with their readership/viewing
audience.
By employing our webcasting, web conferencing, email and rich media
portal technologies it becomes possible to transform unidirectional
advertising and sponsorship campaigns into compelling experiences
combining video, audio and graphics in which the audience can actively
participate at their convenience. Events can be promoted online
via email and using conventional media and our browser based technologies
can be easily integrated into client websites and require no software
downloading for the viewing audiences.
Our solutions extend beyond
one-off events and short campaigns. We provide the technology to
facilitate the development of ongoing communities, meeting clubs,
newsletter groups, technology partnerships, knowledge sharing cells,
buying clubs and resource aggregators either for business-to- business
dialogue or business-to-consumer and consumer-to-consumer interaction.
By integrating chat and discussion features with BrightTALKs unparalleled
webcasting and web conferencing technologies our communities can
outperform conventional alternatives with greater participation
and audience retention.
To find out how a BrightTALK
partnership can help your organisation please contact our sales
team on