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Real-time engagement metrics and webinar analytics

  • Utilize real-time webinar registration reports (pre-event and post-event)
  • Follow engagement trends with viewing and duration reports
  • Track promotional campaigns to assess the quality of your audience from each source
  • Download webinar reports (CSV format) or integrate with your systems
  • Collect feedback, ratings, questions and polling information

Why is this important to me?

Webinar reporting helps you track the success of your webinars and videos. Real-time visibility into signup rates can determine the need for further marketing. Measuring the performance of your different marketing campaigns provides valuable insight. Tracking different promotions, including emails, embedded widgets and social media activities provides important information on where the audience comes from. Knowing the size of the live audience, the extent of audience engagement and the questions being asked, as well as you the interaction around your recorded content helps you to gauge program performance and identify qualified leads.

How is BrightTALK different?

With secure and accessible audience engagement reports, BrightTALK makes it easy for you to make intelligent decisions. With the right information provided in real-time, you will be able to spot opportunities to adjust your program and your marketing investment will perform better.

View real-time webinar reports

Access reports through BrightTALK's webinar and video platform when it is convenient for you.

 

Identify trending topics and popular speakers

Get a quick impression of performance and access to complete information for further analysis.

 

Review feedback and ratings

Assemble qualitative information easily, assess your webinar's performance and respond to customer enquiries.

 

Download reports

Easily access the information you need.

 

Track promotion performance

Add tracking codes to your promotions to assess the effectiveness and compare performance across events as well as in conjunction with webinar analytics reports.