Intelligent registration and survey capabilities

Why is this important to me?

Knowing who has engaged with your content is vitally important. Online events provide a way to present valuable thought leadership content and audiences will provide their information for access to this content. Your webinars can provide a wealth of valuable information providing you make it easy for audiences to register once to view all your content and to be notified for future events.

How is BrightTALK different?

BrightTALK has simplified the registration process for audiences and, at the same time, created a single view of subscriber data for you. By aggregating subscriber information around a single user you can see who is watching your webinars and assess viewing and engagement behavior. Questions and feedback provide qualitative insights to add to quantitative viewing and rating data for each subscriber.

Provide one-time registration

By providing a one-time registration with auto-login functionality you can provide one-click access to your audience for every event they attend after the first one.

 

Create audience surveys

By using an intelligent registration and survey process the BrightTALK webinar registration service reduces the likelihood of incomplete registrations. Your audience need only complete the information one time and they will experience a seamless registration and survey process.

 

Add-to-calendar reminders

Your audience likes to reserve their time for your webinars. An easy-to-use add-to-calendar feature supports this requirement and provides a local time zone capability to ensure that your audience reserves the correct time slot.

 

Integrate with marketing automation and CRM platforms

Capture viewings, viewing time, questions, surveys , polls, feedback and other engagement data by audience subscriber and feed it directly to your existing sales and marketing systems.