Enterprise Community Marketing

For decades, marketing communities have been used to aid customer trust and prospecting in B2B environments. With a plethora of technologies shaping the web today, what is the most effective way to successfully approach, engage and monetize a community? Is Yammer or NING the best way to develop a community and does LinkedIn offer the greatest way to grow and nurture an existing community? Join experts at this summit to hear the latest thinking in community marketing, how to build and nurture an enterprise community and the ROI that defines community success.