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Blogging for Business Results

Creative yet inexpensive Internet marketing techniques such as blogging can build a company’s online presence, spawn brand loyalty and generate leads/results. Through comprehensive SEO techniques and other inbound marketing methodologies, companies can increase website traffic and be top-of-mind for those discussing similar topics. Because a corporate blog is a place for customers, prospects and like-minded individuals to share ideas, it reinforces a company’s image and brand as a thought-leader. This session will discuss how businesses can use a blog to pull in the right prospects, create loyal customers and reach their Internet marketing goals without breaking the bank.

Presenting
Mike Volpe, VP Inbound Marketing at HubSpot
Channel
Media and Marketing
Date
Mar 17 2009
Duration
2786
Tags
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