Socratic Marketing™
Whyville.net was the first virtual learning world for children, launched now more than 10 years ago. With no paid for marketing, Whyville currently has over 5 MM registered users, clustered in the ages between 8 - 14, average age 12 1/2. Whyville also is at the top in 'engagement' measures with close to 40 minutes spent on average per log in, and an average longevity for active user accounts of close to a year. Dr. Bower, Whyville's founder and CVO will introduce Whyville, and provide examples of activities in Whyville sponsored by organizations as diverse as Scion and the U.S. Centers for Disease Control as well as the metrics used to measure their impact.
- Presenting
- Dr. James M. Bower, Numedeon Inc, Owner, Chief Visionary Officer
- Channel
- Media and Marketing
- Date
- Jun 24 2009
- Duration
- 2926
- Tags
- marketing, learning, engagement
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