How to Achieve Continuous Growth in a Flat Market

This webcast is about a new approach to your online marketing that will enable you to achieve continuous growth even in this in this recessionary environment. Most marketers are seeing some common trends and changes in their customers’ behaviors: longer buying cycles, higher costs per lead using search marketing, more comparison shopping, etc. All this has led to slowed and unpredictable business growth, and an urgent need for a new online marketing mix that can address the changed customer buying process. Position2 has developed a suite of solutions that integrate Search and Social Media marketing to generate measurable increases in customer response across the entire spectrum of marketing goals – from brand building to customer acquisition and retention. This approach, called Surround & Intent Marketing, identifies customers’ intent and generates dynamic messaging in all touch points – using search & social media – to engage customers throughout their buying process.

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Rajiv Parikh - CEO Position2

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