The Future of Email Marketing and the Impact of Mobile & Mobility
People will pay attention to your messages if they are relevant, if they can access it whenever they want, & if they can interact with you while on the go. The advent of the smarter phone coupled with the ability to personalize conversations is going to drive the future of email marketing. This session will provide you with relevant insight into where email is headed, and how communiqués can be strengthened through the concepts of preference, presence, & empathy.
- Presenting
- Sundeep Kapur; EmailYogi, Digital Evangelist
- Channel
- Media and Marketing
- Date
-
Apr 14 2010
- Duration
- 00:46
- Tags
- Email, Mobility, Email Marketing
