Case Study: 42 Rules (Media)
Hear how Laura Lowell uses online events to support her publishing business, which distill the insight of experts on a given topic into 42 Rules. The webcasts, like the books, introduce viewers to a topic and give them nuggets of information they need to be successful. Hear tips on how to develop content for online events, promote them and engage your community from the perspective of this small business owner.
- Presenting
- Laura Lowell, Founder and Executive Editor, 42 Rules
- Channel
- BrightTALK Academy
- Date
- Dec 10 2009
- Duration
- 2032
- Tags
- SMB, channel, owner, interview, case, study, 42, rules
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