Recently the BrightTALK Marketing team dramatically scaled our content production abilities, generating nearly 2X as many webinars, videos, and virtual events in 2021 than in year’s past. How did we do it?
One of the most useful features of a webinar and video platform is the ability to submit live feedback, allowing viewers to leave comments and pose questions to expert speakers in real time. Are you taking advantage of it?
Everyone loves a good hack. B2B marketers are always looking for ways to streamline, optimize, and grow, in order to increase the output and success of their efforts. The same applies when it comes to webinars.
As a B2B marketer, there's nothing more valuable than getting insight into the mind of your buyer. Today, with extended buying cycles involving multiple stakeholders, the more you can understand about the process, the better.