Build up audiences over time. Nurture them across their buyer’s journeys.

By helping you deploy episodic content, your BrightTALK Series will engage and re-engage target audiences to guide them toward better solution decisions.

Increase registration & re-engagement​

Create engaging, always-on combinations of live and recorded Series​ episodes and promote them with automated reminder emails as sessions approach.​  

  • Optimize promotional effectiveness with Series-level, one-time registration.
  • Easily organize distinct Series from a central console by topic, product, region, vertical and more​.
  • Re-use existing content to extend webinar and video shelf-life.
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Growing new audiences

To maximize ROI from your content inventory, use different combinations of new and existing material to appeal to specific interests and needs.

  • Re-package existing content and repurpose it to expand into new geographies.
  • Create localized landing pages to better attract and convert in-geo. 
  • Highlight relevant cases and strategic partnerships for a more focused appeal.
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PRECISE TARGETING

Pinpoint your audience

Reach the in-market prospects that matter most to your outcomes. With its global reach and scalable native capabilities, BrightTALK delivers key job functions and geographies with expert precision.

  • Targeted, always-on campaigns
  • Actionable Insights in real time
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