Webinars

Reach more buyers with your webinars

Better targeting puts your brand in front of the right people specifically when they’re looking for you. That’s what TechTarget’s hyper-specific audiences are all about.

An image collage that includes BrightTALK Central's dashboard items, options for webinars, and a preview of what a webinar can look like in BrightTALK's platformAn image that shows BrightTALK Central's dashboard toolbar
450
Pre-registrations
250
Viewers
45%
Attendance
91
Interactions

Capture more registrants and viewers

Optimize your live & on-demand user experience

Reach new buyers

Publish your webinars on our site and yours

Customize and brand the experience

Embed webinars on your site

Join the leading B2B brands that understand the power of BrightTALK.

Present Webinars

Take the stage from your desk

Play producer and presenter to tell your story with our feature-rich platform

"We love the team, we find the application very easy to use...we also like how there is a bundled-in audience."

Erik Archer Smith
-
Marketing Director
,
Treasure Data
All
the modern feature sets
Learn more about
Present Webinars
An image of an example webinar in BrightTALK's platform
Webcam and live video

Stream live video using anything from a laptop webcam to a professional film crew, with the ability to accommodate up to 12 video feeds.

Slide presentation

Give the audience a visual reference for a complex topic with native powerpoint slide integration, including builds and transitions.

An image that displays the Slides feature within BrightTALK's webinar platform
Screen Share

Conduct live product demos or share your screen for a hands-on experience your audience can follow along with.

An image that displays the screen share feature in BrightTALK's platform
Pre-recorded Video

Give your presentation polish with intros and outros or share edited interviews and demos, seamlessly in a live experience.

An image that shows the Play-in-Video feature on BrightTALK's webinar platform
Presenter Spotlight

Seamlessly switch between formats, while highlighting your moderator's webcam, or auto-highlight the active speaker when presenting with multiple participants.

An image that displays the Presenter Spotlight screen view options in BrightTALK's webinar platform

Present Webinars

Take the stage from your desk

Play producer and presenter to tell your story with our feature-rich platform

"We love the team, we find the application very easy to use...we also like how there is a bundled-in audience."

Erik Archer Smith
-
Marketing Director
,
Treasure Data
All
the modern feature sets
Learn more about
Present Webinars
An image of an example webinar in BrightTALK's platform
Webcam and live video

Stream live video using anything from a laptop webcam to a professional film crew, with the ability to accommodate up to 12 video feeds.

Slide presentation

Give the audience a visual reference for a complex topic with native powerpoint slide integration, including builds and transitions.

An image that displays the Slides feature within BrightTALK's webinar platform
Screen Share

Conduct live product demos or share your screen for a hands-on experience your audience can follow along with.

An image that displays the screen share feature in BrightTALK's platform
Pre-recorded Video

Give your presentation polish with intros and outros or share edited interviews and demos, seamlessly in a live experience.

An image that shows the Play-in-Video feature on BrightTALK's webinar platform
Presenter Spotlight

Seamlessly switch between formats, while highlighting your moderator's webcam, or auto-highlight the active speaker when presenting with multiple participants.

An image that displays the Presenter Spotlight screen view options in BrightTALK's webinar platform

Audience Interactivity

Allow your audience to join your presentation through questions, polls, and ratings. Drive and track post-event next steps with downloads and attached links.

  • Live Q&A
  • Interactive Polls
  • Tracked Attachment Downloads
Learn more about
Audience Interactivity
Live Questions
What do you find influences registration among your audience?
(Answered Live in presentation)
Do you focus your presentations on
buyer versus learner profiles?
We do tend to focus on the appropriate profile depending on the presentation content.
Audience Poll
Following a presentation from a brand you trust, what is your preferred next step?
1. Look for social proof on the brand
2. Request pricing information
3. Connect with the presenter on LinkedIn
Attachments and Links
Presentation slides
16
Demo request
4
LinkedIn profile
12

Audience Interactivity

Allow your audience to join your presentation through questions, polls, and ratings. Drive and track post-event next steps with downloads and attached links.

  • Live Q&A
  • Interactive Polls
  • Tracked Attachment Downloads
Learn more about
Audience Interactivity
Live Questions
What do you find influences registration among your audience?
(Answered Live in presentation)
Do you focus your presentations on
buyer versus learner profiles?
We do tend to focus on the appropriate profile depending on the presentation content.
Audience Poll
Following a presentation from a brand you trust, what is your preferred next step?
1. Look for social proof on the brand
2. Request pricing information
3. Connect with the presenter on LinkedIn
Attachments and Links
Presentation slides
16
Demo request
4
LinkedIn profile
12

Extensible Platform

The BrightTALK platform is both extensible and optimally automated: It captures audience from our network, from your promotions, and directly from visitors to your web properties. What’s more, with the easiest registration process in the business, we help maximize conversion at every step.

Learn more about
Extensible Platform

"We found a huge increase in the number of registrations per webinar but also the quality of people coming in was better."

Jess Bahr
-
Senior Director, Growth Marketing
,
NS1
3x
the audience per webinar

FastReg

Better registration for better results.

Our industry-leading FastReg, combined with channel “embed” features, ensure that you’ll maximize conversion from audiences that come to your website to view your webinars.

  • One-click registration
  • More webinar registrations from email
  • Increased MQL conversions
  • Maximize user time on your website
Learn more about
FastReg

Connectors & Data Cleansing

Automated data delivery

To ensure you can follow up in the best possible ways, BrightTALK provides a cleansed data feed directly into your own MAP or CRM.

  • Connect BrightTALK data outputs directly into your stack
  • Deliver buyer research insights right to marketing and sales
  • Automatically cleanse and enhance lead records
Learn more about
FastReg

Explore our

Webinars

products

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Trusted by companies large and small

Our customers create over 30,000 webinars on BrightTALK each year, generating millions of engagements to drive growth in their businesses.

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"We found a huge increase in the number of registrations per webinar but also the quality of people coming in was better."

Jess Bahr
Senior Director, Growth Marketing
3x
the audience per webinar
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Learn how
Watch their story

"BrightTALK is a crucial platform to get our content out there and gain more audience."

Saule Andriuskeviciute
Channel Marketing Manager
1,300
investment professionals reached in a quarter
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Learn how
Watch their story

"BrightTALK worked with us to create exactly the event we imagined, and we achieved 4x our revenue from the previous year's event. Incredible!"

Tim Garon
Member Programs Content Manager
4x
last year's revenue
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Learn how
Watch their story

"We love the team, we find the application very easy to use...we also like how there is a bundled-in audience."

Erik Archer Smith
Marketing Director
All
the modern feature sets
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Learn how
Watch their story

"BrightTALK has massively impacted the volume and engagement of Yellowfin's inbound leads. These leads have a much greater conversion rate. This highly engaged audience spent an hour engaging with that topic, as a result have exceptionally high conversion rates."

Peter Baxter
SVP of Global Sales
45%
of total inbound demand
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Learn how
Watch their story

"Our marketing development reps really like the leads that come in from BrightTALK"

Susan Gilchrist
Principal Program Marketing Manager
Closed-won deals
BrightTALK is there, usually multiple times
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Learn how
Watch their story