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Online Marketing Network

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  • How to Find the Right Job in Online Media
    How to Find the Right Job in Online Media
    Michael Adler, Managing Partner & Josh Marmer, Executive Recruiter; AC Lion Recorded: Nov 13 2008 34 mins
    Presented by Michael Adler, Managing Partner at AC Lion as well as Josh Marmer, Executive Recruiter at AC Lion. Learn about all of the necessary strategies and techniques that go into finding the right job as well as securing the right job in Online Media. This includes Resume Building, Interview Tips, and Job searching strategies.
  • How to Successfully Integrate Digital and Traditional Advertising
    How to Successfully Integrate Digital and Traditional Advertising
    Jennifer Samples, SVP, Director of Digital Maketing, Targetcast tcm Recorded: Oct 23 2008 22 mins
    Integration is not a four-letter word! An overview of how marketers and agencies can successfully integrate digital into their marketing plans without breaking the bank. Presented by Jennifer Samples, SVP, Director of Digital Marketing at Targetcast. Jen developed a 4E's methodology that measures Exposure, Engagement, Experience, and Efficiency in response to her client's needs to integrate awareness with actionable metrics.
  • Digital Marketing for a Multi-Cultural World
    Digital Marketing for a Multi-Cultural World
    Evan Lazarus, SVP Interactive at Quigley-Simpson Recorded: Oct 22 2008 34 mins
    Born and raised in South Africa, Evan's marketing chops were developed within the music industry, having worked on the grass roots marketing campaigns for both major and independent record labels. In 2008, he joined Quigley-Simpson as SVP Interactive, where he develops and manages online and mobile initiatives for their client base with a focus on multi-cultural digital marketing.
  • Trends in Online Lead Generation
    Trends in Online Lead Generation
    Gary Kreissman, President of Precision Prospects Recorded: Sep 4 2008 30 mins
    Learn all about online lead generation from Harvard Business School graduate, Gary Kreissman, current President of Precision Prospects with over 20 years experience in marketing and business development, with particular expertise in direct marketing, financial marketing and interactive media.

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