Email marketing is one of the most powerful online marketing channels and if you combine it with social media, you'll create a real powerhouse. In this session, you’ll learn how to combine these two channels to drive more leads and increase your customer base.
Tamara Gielen is an expert and thought leader in the email marketing field. As an independent digital direct marketing consultant she helps customers harness the power of email marketing, blogging & social media to attract customers, establish thought leadership, nurture relationships and increase sales. Previously, she has held various online marketing positions at companies such as Cognos, eBay and OgilvyOne. Tamara is a well-known blogger at www.b2bemailmarketing.com and the founder of the Email Marketer's Club, an email marketing community with over 3,500 members.