Jeff Westover, HP Software; Chris Hecklinger, EveryoneSocial; Denise Holt, Social Intel, Inc.
The landscape of social is evolving and employee advocacy is shaping its future. As employees become more social within their online networks, they have the ability to influence their audience, develop their personal brand and become subject matter experts within their industry.
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Your company has content and media related to that subject matter. As a result, your employees can provide a unique opportunity to effectively amplify your company's message, assist in social marketing and become a socially engaged employee.
In this webinar, we will cover the basics of employee advocacy - how to rollout a program, selecting a platform, best practices and results from companies running an employee advocacy program.