Company culture is a hot topic these days. Everyone talks about the importance of company culture these days, but what is anyone actually doing about it?
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Companies typically fall back on articles crying generational differences, and adapting hiring practices to Millennials or incoming Generation Z, abandoning Baby Boomers or Gen X in the process.
In this webinar, we’ll argue companies are asking the wrong question. Understanding generational differences is only part of the battle. Companies should spend time understanding their own company culture and their employees’ personas. Like a Marketing team’s buyer personas, recruiters should be reverse engineering your existing employees’ personas to determine your ideal culture fit.
We’ll share how we brought in an outside firm to evaluate ourselves here at Jobvite and how we incorporated the findings in our hiring processes.
Generational gaps absolutely exist and affect a company’s culture, but if you’re able to create ideal candidate personas, you’ll be on track to hire the right people for the job and your company.