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  • How to Build an Enterprise Mobile App in 45 Days How to Build an Enterprise Mobile App in 45 Days Renu Upadhyay and Tom Ku Recorded: Sep 8 2016 28 mins
    With the hype around mobile, businesses are racing to create mobile apps. Yet most apps take a long time to build and then they languish on the shelves due to a lack of adoption and usage. Research has shown that messaging apps are the most popular as they drive immediate user-to-user interactions that result in high app usage. So how can you ensure that your enterprise apps are not only delivered in a timely manner but also achieve the high usage metrics?

    Join Renu Upadhyay, Sr. Director Product Marketing at Magnet Systems and Tom Ku, Sr. Vice President, Enterprise Mobility, as they discuss key trends in enterprise mobile app development. Also hear Tom share some real-world customer insights and the 7 steps needed to build a highly interactive enterprise mobile app in just 45 days.

    Key Takeaways:
    -Messaging is the backbone of user interaction and engagement
    -In-app messages and contextual notifications are the keys to great mobile apps
    -Integral use of messaging services will facilitate and accelerate app development
  • Magnet Mobile Platform: A Deep Dive (Part 2) Magnet Mobile Platform: A Deep Dive (Part 2) Tom Ku, VP Enterprise Mobility Recorded: Aug 30 2016 27 mins
    The journey to the mobile enterprise is a challenging one. Employees expect consumer-app-like experiences, business owners want sophisticated apps quickly and IT is dealing with maintaining current infrastructure while tackling other hot priorities such as moving to the cloud and big data.

    At Magnet, our mission is to help the enterprise move to mobile. Our enterprise-grade Magnet Mobile Platform empowers companies to build powerful and highly engaging mobile apps that take advantage of all the innovative features in the native OS.

    Join Tom Ku, VP Enterprise Mobility to learn more about the Magnet Mobile Platform and see how you can build and deploy successful enterprise mobile apps.
  • 5 Must-Haves for Successful Enterprise Mobile Apps (Part 1) 5 Must-Haves for Successful Enterprise Mobile Apps (Part 1) Alfred Chuang, CEO Magnet Systems Recorded: Aug 17 2016 20 mins
    From Facebook Messenger’s bots to the recent Pokémon Go craze, mobile apps are becoming the vehicles for some of the most disruptive consumer technologies today. Yet, enterprise mobile innovation continues to lag behind. As Gartner reported in June, the average mobile enterprise application development budget is actually shrinking even though demand for mobile apps in the enterprise is actually quite high.

    Join Alfred Chuang, CEO Magnet Systems, as he shares the five must-haves for implementing successful enterprise mobile apps – quickly and efficiently.

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