Hi [[ session.user.profile.firstName ]]

Obility

  • Date
  • Rating
  • Views
  • Top 5 B2B Marketing Strategies: An Agency Perspective Top 5 B2B Marketing Strategies: An Agency Perspective Ryan Osman, SEM Manager at Obility Recorded: Oct 24 2016 48 mins
    Choosing between an in-house marketing team or an agency is a tough decision. Although there are shortcomings with either, there’s one glaring issue that faces B2B businesses who go in-house; they miss out on all of the shared learnings that come with an agency. Join this webinar to discover insights from an agency’s diverse client portfolio perspective.

    We’ll cover top B2B agency strategies such as:
    - Tracking performance of ad campaigns versus sales cycles
    - Structuring campaigns and ad budgets
    - Utilizing top BETAs
    - Orchestrating major conferences and events
    - Developing effective Landing Pages

    We’ll also review the top campaign strategies that have driven the best results for us in 2016.