VR/AR Association, Cahty Hackl, Tim Greenberg, John Zuur Platten
The 45-minute online event will cover:
Why VR, AR, and MR are here to stay.
The VR/AR trends and innovations that indicates 2018 is the turning point year when mixed reality marketing begins to scale
How mixed reality disrupts the way brands, agencies and media companies must approach storytelling and how it compares/contrasts with current digital tactics
6 questions you must ask before you create visual storytelling with mixed reality
The webinar, hosted by Cathy Hackl of Mixed Reality Ventures, will feature Tim Greenberg, Chief Community Officer at the World Surf League and John Zuur Platten, former creative director of Niantic’s Pokemon Go! discussing the state of these emerging channels and show how brands can ease the transition of their communication strategies to accommodate these exciting technologies.
VR/AR Association presents this special webinar with Amazon
Creating Immersive VR, AR and 3D Experiences Using Amazon Sumerian.
Consumers are desiring more immersive and engaging experiences, but developing such experiences can be challenging and costly. Amazon Sumerian strips away this complexity by making it easier, faster, and less expensive to develop and deploy AR, VR, and 3D applications. Join us for an overview of the Sumerian IDE, console, editor and hosts as well as renderings of demo use cases. In this hands-on webinar, participants will learn how Sumerian’s browser-based approach to application development is being used to create and publish scenes.
Kyle Roche, General Manager, Amazon Sumerian
Kyle is the General Manager of Amazon Sumerian. Kyle was the founder of 2lemetry which was acquired by Amazon in 2015 and became AWS IoT. He is a regular speaker at industry events for IoT, AR, and VR. He has authored numerous technical publications on subjects ranging from cloud computing to augmented reality. He lives in Seattle with his wife and 5 kids and is an avid wake surfer and hockey player.