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TAEUS: Creating Intellectual Property Value

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  • A Strategic Approach to Selling Your IP in a Challenging Market
    A Strategic Approach to Selling Your IP in a Challenging Market
    Stephen Willis, Mike Nault and Matt Troyer, TAEUS International Recorded: Sep 17 2009 60 mins
    There have been many changes in the Intellectual Property transactions market recently, including economic conditions, which have created a more challenging situation for market participants, specifically sellers. In light of these changes, sellers must take a strategic and comprehensive approach to their market offers in order to ensure a successful outcome. During this webcast, the presenters will discuss some key strategies to facilitate a more efficient transaction, including:

    * Assess your IP portfolio relative to the competition
    * Identify prime licensing and sale candidates
    * Include supporting technical package
    * Set reasonable value expectations
    * Identify non-obvious acquirers/licensees
    * Utilize the right marketing channels to promote your offer


    Stephen I. Willis, VP of IP Finance, TAEUS International
    Mr. Willis has extensive experience with the legal, economic and scientific or engineering aspects of the due diligence process. His expertise encompasses valuation and pricing, the management of IP and expert testimony. He has also negotiated and participated in the economic aspects of technology transfer and IP brokering transactions.

    Mike Nault, Engineering Program Manager, TAEUS International
    Mr. Nault manages Intellectual Property engineering projects for clients located in Japan, Korea, and Taiwan. He has managed worldwide product development teams and managed new-product startups in a variety of commercial settings.

    Matthew Troyer, VP of Online Innovations, TAEUS International
    Mr. Troyer develops and manages a suite of software applications for TAEUS including the Global Patent Syndicate (GPS), IPortalware (turnkey patent marketing portal), IP Analytics tools including TAEUSreports and Keyhole (semantic analytics), and an online patent review framework called TAEUSworks.

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