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SDL

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  • Leverage Data to Drive Informed Localization Decisions
    Leverage Data to Drive Informed Localization Decisions David Spiro, Product Marketing Manager for SDL Language Services Recorded: May 21 2018 12 mins
    You use data to drive most of your business decisions, why not use it for localization decisions as well?

    See how data can help you make better localization decisions and identify potential problem areas.

    In this video, David Spiro, Product Marketing Manager for Language Services at SDL, explores the different types of localization process data available to you and how to use it. The video covers:

    • Identifying Key Performance Indicators (KPIs)
    • The difference between “alarm” and “alert” thresholds
    • How to use data to identify and correct problems
    • How data based decisions can help you use your localization budget more efficiently
  • SDL WorldServer Quarterly Showcase: GDPR
    SDL WorldServer Quarterly Showcase: GDPR Ray Hopley, Product Management Director for SDL WorldServer Recorded: May 16 2018 39 mins
    In this quarterly showcase webinar, we’ll discuss GDPR, providing best practice insight into GDPR compliance and SDL WorldServer.

    Please join us to learn more about:

    • Best practice and general guidance approaching GDPR and SDL WorldServer.
    • Handling personal data within your linguistic assets.
    • Handing personal data within your translation workflow.
  • California Casualty CCMS Case: Our Users are Talking. We’re Listening.
    California Casualty CCMS Case: Our Users are Talking. We’re Listening. Susan Lalor, Knowledge Management Team Manager, California Casualty and Chip Gettinger, SVP Global Solutions Consulting, SDL Recorded: May 10 2018 52 mins
    California Casualty is an insurance company that faced the challenge of managing internal policies and procedures in a better and more structured way. To solve the issue, they selected SDL Tridion Docs as a component based content management system (CCMS). However, they decided to use it in an unconventional manner, different from the typical approach towards managing documentation.

    It's been 4 years now and, much to their own surprise, their approach is hugely successful. Attend this webinar to understand:

    • How California Casualty implemented content management.
    • Why they created a feedback loop used by the content owners, users and documentation team with SDL's collaborative review feature.
    • How they managed to keep content fresh, accurate and relevant for all users.
    • How they discovered that their fear for an uncontrollable free-for-all process was unfounded.
  • Redefine content creation & delivery. Learn about the 5 Future States of Content
    Redefine content creation & delivery. Learn about the 5 Future States of Content Andrew Thomas, Senior Director Marketing, SDL, Kel Commins, SVP Global Solutions Consulting, SDL Recorded: May 9 2018 64 mins
    Join Andrew Thomas and Kel Commins to learn our predictions for Artificial Intelligence (AI) and Machine Learning (ML), and how they will play leading roles in automating the entire content supply chain. In this webinar we’ll explore current challenges and future possibilities disrupting and driving content creation, translation and delivery for greater business impact:

    • The demand for content is too high; content will create itself.
    • Isolated content limits business agility; content will be agile.
    • The amount of content is overwhelming; content will organize itself.
    • Content is your biggest security risk; content will be secure.
    • Customers make purchase decisions without talking to Sales; content will be your best seller.
  • Enterprise MT: Tailored to the Organization’s Specific Needs
    Enterprise MT: Tailored to the Organization’s Specific Needs Kirti Vashee, Language Technology Evangelist, SDL and Quinn Lam, Senior Program Manager, Product Management, SDL Recorded: May 2 2018 60 mins
    Global enterprises are finding that the continuing content explosion is affecting employee communication needs, which are becoming increasingly multilingual. Many still use generic public machine translation (MT), but the risk of data privacy and the poor quality of one-size-fits-all public MT tools leaves much to be desired.

    Create an MT engine that learns new terms and phrases in the context and tone of your business for higher quality translations. Unlike consumer grade generic MT engines on the market, SDL offers self-service or SDL-assisted customization for over 100 language pairs.

    In this webinar, experts from SDL will discuss:

    • Properly assessing your translation and data to achieve optimal outcomes.
    • Identifying your critical terminology to ensure the best MT output.
    • Knowing when to use the generic, out-of-the-box Neural Machine Translation (NMT).
    • Understanding self-service options to rapidly tune the MT systems to your specific terminology.
  • Planning a Successful Multilingual Website Strategy
    Planning a Successful Multilingual Website Strategy David Spiro, Product Marketing Manager for SDL Language Services Recorded: Apr 30 2018 9 mins
    In North America and Europe alone, internet users number more than one billion, yet represent only 25% of the global internet population. The top ten languages serve more than three billion internet users, leaving a massive one billion represented by ‘other languages.’

    These numbers point to the importance of language to engage online audiences around the world, and the imperative of a multilingual website strategy.

    Having interviewed a broad range of experts - from consultants and product managers to project managers and customers - we uncovered best practices for effective multilingual website implementations. In this video, I’m happy to share the results, taking a look at:

    • Optimizing source text for localization.
    • Using the right technology and approach to support multilingual websites.
    • Selecting the content and web pages that require translations.
    • Testing requirements for rolling out new languages.
  • Preparing for the Future of Content
    Preparing for the Future of Content Alberto Andrade Recorded: Apr 20 2018 28 mins
    We know that AI will change every aspect of how companies create, translate, and deliver content. But how can companies prepare for this future now? Implementing a Global Operating Model and optimizing it over time allows companies to standardize their process and gather the good data they need to fully automate their content supply chain in the future. Learn how other organizations around the world, across a variety of industries are doing this, and how you can too.
  • Leveraging Linguistic AI for Business
    Leveraging Linguistic AI for Business Mihai Vlad, VP Machine Learning Solutions, SDL Recorded: Apr 20 2018 36 mins
    There are many types of AI becoming business-ready to solve real challenges, but Linguistic AI may be the most disruptive of them all. Natural Language Processing (NLP) is at the forefront of digital assistants and chatbots, but Natural Language Understanding (NLU) and Generation (NLG) will become crucial for businesses trying to unlock the full potential of their content. Learn about the importance of gathering good data, and how Linguistic AI will solve real problems around SEO, personalization, content re-use, organization, and translation.
  • The Next Big Thing - Microcontent
    The Next Big Thing - Microcontent Rob Hanna, Precision Content and Chip Gettinger, SDL Recorded: Apr 18 2018 61 mins
    As best practices for delivering technical content in a global, omni-channel world continue to evolve, a new frontier is emerging. One that will change how we write and structure content for newer generations of consumers.

    These changes require more than just new tools, they require new writing skills as our journey continues from unstructured document-based writing to topic-based writing and on to structured block-based writing (microcontent).

    Join Rob Hanna (Precision Content) and Chip Gettinger (SDL) as they explore:

    • Parallel trends in related industries that drive change.
    • Emerging technologies that shape the need for change.
    • Structured writing methods that can adapt to change.
    • Microcontent and how it works to accommodate change.
  • The Five Future States of Content
    The Five Future States of Content Andrew Thomas, Product Marketing Director, SDL Recorded: Apr 6 2018 26 mins
    Artificial Intelligence (AI) and Machine Learning (ML) will be the most powerful tools in your content arsenal for an edge over the competition, a way to meet the demands of a global audience, and the key to security and compliance. With content at the heart of every customer journey, it has reached new dimensions of organizational importance and is the currency to communication. Learn how these evolving technologies support and enable human creativity, productivity and business agility.

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