Embedded Analytics: Unleashing Insights Everywhere
Fern Halper, VP and Senior Director, TDWI Advanced Analytics; David Menninger, SVP and Research Director, Ventana Research
When you’re using data to drive competitive edge, you want to get analytics into the hands of as many teams as possible. That’s what embedded analytics does so well: It brings the results of an analysis to your decision-makers and to the applications, workflows, and portals that run your business.
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In fact, a 2019 TDWI study reports that two thirds of respondents cited embedding analytics as a top strategy. And Ventana Research finds that 72% of research participants say it’s important to embed analytics in other applications or systems.
Join industry experts David Menninger from Ventana Research and Fern Halper from TDWI as they discuss:
- Why embedded analytics are such a proven strategy for analytics success
- Whether your organisation should build or buy
- New business models for leveraging embedded analytics