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Amplitude Analytics

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  • User Retention Bootcamp: Setting the Foundation for a Sticky Product
    User Retention Bootcamp: Setting the Foundation for a Sticky Product
    Alicia Shiu, Growth Marketing, Amplitude Recorded: Sep 26 2017 34 mins
    Do you care about growth? Growing your business, growing your customer base and growing your revenue? Then you should care about user retention.
    In this webinar, we'll set the foundation for understanding and taking action on your user retention metrics.

    You will learn:

    •Why retention matters
    •The tools and steps to define 2 key retention metrics:
    - Your critical event
    - Your product usage interval
    •3 methods of retention measurement and how to select which works best for you
    •How to dig deeper into retention strategies for each type of user

    Register to save your spot in User Retention Bootcamp.
  • Best Practices and Lessons Learned from Tracking 1 Trillion User Actions
    Best Practices and Lessons Learned from Tracking 1 Trillion User Actions
    Spenser Skates, co-founder and CEO, Amplitude Analytics Recorded: Aug 16 2017 52 mins
    Amplitude has tracked over 1 trillion events across 5000 applications on web, mobile web, iOS, and Android. We reviewed this data and found critical insights on user behavior, retention and revenue that will help you build better products for your users.

    Join our co-founder and CEO, Spenser Skates, as he covers the drastic change in how products are built, and what we’ve learned by analyzing 1 trillion events. You’ll also get the chance to win an iPad Pro!

    Join us to learn:

    - The drastic change in how products are being built today
    - User behavior insights we’ve discovered by tracking 1 trillion events
    - How you have been calculating retention wrong

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