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Conversational A.I. for Sales and Marketing

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  • 2019 Predictions: 10 Ways Conversational AI Will Change The Way We Work
    2019 Predictions: 10 Ways Conversational AI Will Change The Way We Work
    Conversica's Alex Terry CEO, Sid Reddy Chief Scientist, & Rashmi Vittal CMO Recorded: Jan 24 2019 35 mins
    Conversational AI made traction into many areas in 2018 with a growing number of businesses moving toward harnessing the power of conversational AI for a more diverse set of use cases, to increase productivity and drive higher performance across marketing, sales, and other organizations.

    Watch our exclusive 2019 Predictions video fireside chat featuring Conversica CEO Alex Terry and Conversica Chief Scientist Sid J. Reddy, as they discuss the 10 ways that Conversational AI will evolve in 2019. Moderated by Conversica CMO Rashmi Vittal.

    In this webinar, you will get a sneak peek into our predictions around:

    - How AI will enable a truly augmented workforce
    - How AI will turbocharge Marketing in 2019
    - How Sales teams will improve their visibility and accountability through AI
    - How AI will technologically advance into emotional intelligence
    - How AI will progress to include omnichannel and multi-turn communications
  • Re-engaging Prospects: How Sunlighten Brings Leads Back to Life
    Re-engaging Prospects: How Sunlighten Brings Leads Back to Life
    Simmy Kaur @ Conversica, Nancy Nardin @ Smart Selling Tools, Kris Saim-Gentry @ Sunlighten Recorded: Dec 13 2018 48 mins
    Every CRM has a number of leads that are old and unresponsive. Do you throw them away or let them sit there? (Hint - neither is the answer).

    Learn how to make old leads work for you in this webinar featuring Kris Saim-Gentry, Marketing Director at Sunlighten, and Nancy Nardin, Founder and CEO of Smart Selling Tools. You'll also receive a demonstration from Conversica on how to engage prospects and close more deals with an AI Assistant.

    In this webinar, we'll cover:

    - How Sunlighten uses the Conversica AI assistant to generate additional revenue
    - How to reach out to existing leads at scale through personalized, two-way conversations
    - How AI technology can filter through the best leads for your sales reps
  • Lead Follow-up FAILURE. Sales? Marketing? Discuss.
    Lead Follow-up FAILURE. Sales? Marketing? Discuss.
    Nancy Nardin, Founder of Smart Selling Tools, Matt Heinz, Founder of Heinz Marketing Recorded: Jan 23 2018 59 mins
    Following up on leads is fundamental to driving sales. But how many companies actually follow up with their inbound leads?

    For the third year in a row, Conversica commissioned an in-depth study tracking lead follow-up efforts of B2B and B2C companies across a number of different industries. In 2017, we found that a staggering 77% of companies under-touched their leads.

    Join us for a webinar with Nancy Nardin of Smart Selling Tools and Matt Heinz of Heinz Marketing, as they discuss the state of lead follow-up and what businesses can do to improve inbound lead follow-up.
  • How AI is Maximizing Lead Conversions, with Kerry Cunningham of SiriusDecisions
    How AI is Maximizing Lead Conversions, with Kerry Cunningham of SiriusDecisions
    Kerry Cunningham of SiriusDecisions and Gary Gerber of Conversica Recorded: Nov 28 2017 58 mins
    The Demand Unit Waterfall is a powerful guiding tool for marketers, but it’s completeness leads to a complexity that was, until now, inherently impossible to manage completely. The good news is that Artificial Intelligence (AI) services have emerged that empower marketers to wrestle down complexity and maximize throughput of qualified leads to Sales.   

    In this webinar, Kerry Cunningham of SiriusDecisions  and Gary Gerber of Conversica will expose the characteristics of companies that successfully maximize their sales leads, and describe how Demand Unit thinking, coupled with AI-powered tools, is forever changing what it means to be an effective marketer. Attendees will learn:

    - Why the Demand Unit Waterfall approach is superior to many earlier methods
    - Why artificial intelligence is the breakthrough technology with which to leverage it
    - How combining the two can rapidly make any marketing organization far more effective

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