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Hootsuite - Social Media Dashboard

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  • Social Media Attribution: Measuring the True Value of Your Work
    Social Media Attribution: Measuring the True Value of Your Work David Kyle, Social Media Manager at the Vancouver Canucks, with Amber Naslund and David Creighton‎ of Hootsuite Recorded: Oct 18 2017 62 mins
    You know your efforts on social media are valuable to the organization—and you’re ready to prove it. But attributing success directly to social activity can be complicated.

    Join us for this webinar with industry experts and social media pros from real businesses as they share stories, insights, and advice about successful social media attribution.

    You’ll learn:

    - Three different ways to approach social media attribution—and the pros and cons of each
    - How leading brands are tackling the attribution challenge of “dark social”
    - About the tools and techniques that will help you attribute business outcomes to social media activity


    Read our comprehensive blog post about how to prove social media ROI: http://ow.ly/iUvG30g1KiY

    Get your free social ROI guide, "The ROI of Social Media: How to measure and prove the value of your investment": http://ow.ly/HBs930g1Kd1

    Start managing your social media faster, smarter, and safer. Learn more, request a demo, or start your free trial now: http://ow.ly/x89s30g1xBK

    What makes Hootsuite Enterprise a market leader?

    Hootsuite was named a leader in enterprise social media management solutions by Forrester. Their analysis showed that organizations need a solution that helps them with three key challenges.
    Learn more here: http://ow.ly/3oFc30g1Gye
  • 3 Trends That Will Change Enterprise Social Media in 2018
    3 Trends That Will Change Enterprise Social Media in 2018 Erna Alfred Liousas, Forrester Analyst, and Jeremy Wood, Vice President, Product Marketing, at Hootsuite Recorded: Oct 16 2017 56 mins
    Is your social media strategy focusing on the three right areas?

    Looking ahead to 2018, we've identified three key trends that enterprise organizations need to adapt to.

    Watch this exclusive webinar featuring Forrester analyst Erna Alfred Liousas, one of the authors of The Forrester Wave™: Social Media Management Solutions, Q2 2017.

    Erna will discuss the growing needs of large organizations, including:

    - Why expanding social beyond marketing teams adds new value to the customer life cycle
    - How to move beyond content metrics and prove the real business value of social
    - Why integrations are helping organizations protect the brand and increase enterprise-wide collaboration

    Jeremy Wood, Hootsuite’s vice president of product marketing, will bring these key trends to life with examples of how three of our customers are using these strategies already to add value across their customer life cycle.



    Start managing your social media faster, smarter, and safer. Learn more and start your free trial now: http://ow.ly/x89s30g1xBK

    What makes Hootsuite Enterprise a market leader?

    Hootsuite was named a leader in enterprise social media management solutions by Forrester. Their analysis showed that organizations need a solution that helps them with three key challenges.
    Learn more here: http://ow.ly/3oFc30g1Gye

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