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  • How to Streamline Customer Onboarding by Automating your SaaS Apps
    How to Streamline Customer Onboarding by Automating your SaaS Apps
    Dave Derington (Azuqua), Kate Aurell (Hawke Media), Brian Kilgore (Wrike) Recorded: Oct 23 2018 44 mins
    Streamlined client onboarding is a critical component of delivering a positive customer experience and enabling teams to scale revenue and sell more deals. The challenge with onboarding is that it’s often a time-consuming, repetitive process that creates barriers to making your customers successful and decreases the number of customers you can onboard in a given period of time.

    Hawke Media experienced a similar challenge when onboarding customers with their sales team using Husbspot and their client onboarding teams operating out of Wrike. Every time they signed on a new client, their sales team completed a form with customer information for onboarding. The onboarding team then double checked for accuracy, manually copied form data, created accounts for each customer within Wrike, and built and assigned repetitive task structures from scratch.

    There were some obvious problems with this process for Hawke Media -- their client onboarding team wasn’t adopting Wrike at the rate they would have hoped because there was often missing information and the manual workload was limiting their ability to scale their client onboarding processes.

    By leveraging Azuqua, Hawke Media discovered that they could eliminate the busy work in their client onboarding processes with SaaS integration and automation. The result is a 100% automated process from form submission to task assignment that allowed them to accelerate sales, make onboarding more actionable, and improve Wrike adoption across their organization.
  • Supercharging Sales Ops
    Supercharging Sales Ops
    Dave Derington / Azuqua, Trent Bourgeois / Patten Seed Recorded: Sep 28 2018 41 mins
    When it comes to meeting customer expectations, there are few things more important than making sure there is a seamless connection between your order system and your CRM. For many companies, building this connection can be a time-consuming, bug-prone problem that prevents sales teams from having an actionable place work their deals and leads to duplicate or unreliable data for sales reporting.

    Patten Seed was experiencing a similar problem when Trent Bourgeois, Business Intelligence Manager, was tasked with finding a way to automate the tedious process of ingesting data from a SingleOps order system and surfacing that data as a new deal in Hubspot, Patten Seed’s CRM of choice.

    In this webinar, you will learn how Trent inherited an error-prone Zapier automation that struggled to process 25-30 jobs per day and transformed it into a powerful cross-application automation that saves 2-3 hours per day, enabling their sales team to scale orders to over 200 per day.

    By leveraging Azuqua, Patten Seed discovered that they could eliminate their error-prone Zaps and implement a sales operations solution that helps eliminate manual error, makes sales data more reliable, and accounts for customizations like checking if a deal already exists or if their sales team misses a field in their order intake form.
  • Custom Tailor Your App Architecture To Improve Customer Satisfaction
    Custom Tailor Your App Architecture To Improve Customer Satisfaction
    Stephanie Dorman SVP of Client Services MediaOcean, Phill Ramey Product Manager Azuqua,Ted Smith, Product Marketing, Zendesk Recorded: Sep 25 2018 61 mins
    Learn about Mediaocean’s experience with Zendesk and how they created a Salesforce integration with Azuqua that was above and beyond their expectations. Join us for an honest conversation with Stephanie Dorman (SVP of Client Services, Mediaocean) to hear how using the right tools can improve product adoption and increase customer satisfaction.

    The Zendesk team found Azuqua’s flexibility to be invaluable for a best-of-breed application architecture that unlocked a wave of team improvements, including:

    - Customer Satisfaction: 98%
    - Customer adoption increased by 305%
    - Employee satisfaction rose by 40 points
  • How to Automate Hundreds of Business Processes to Improve Customer Experience
    How to Automate Hundreds of Business Processes to Improve Customer Experience
    Nico Rodriguez Sr. Business Systems Analyst HubSpot, Jeff DaSilva Sr. Business Analyst, HubSpot, Dan Kogan CMO Azuqua Recorded: Sep 11 2018 50 mins
    As the number of SaaS applications grows so do the challenges involved in syncing data and automating mission-critical business processes - leaving teams, data, and ultimately end customers in a disconnected state.

    Jeff DaSilva, Sr. Business Automation Analyst at HubSpot, and Nico Rodriguez, Sr. Business Systems Analyst at HubSpot, were able to find a single solution in Azuqua that not only solved HubSpot’s initial integration challenge, but has since evolved into empowering an entire team tasked with transforming processes company-wide - automating nearly 100 business processes and reducing time spent on manual data entry between SaaS applications by 90%.

    Join this webinar to hear directly from Jeff and Nico and learn:

    - Why HubSpot chose Azuqua to unify its ecosystem of SaaS apps, databases, and homegrown applications.
    - How a single Azuqua solution evolved into a Center of Excellence dedicated to building solutions company-wide.
    - How HubSpot is using Azuqua to create and deploy 100+ automated processes around their customer journeys.

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