DETERMINING DIGITAL MARKETING’S REAL IMPACT ON REVENUE
Sam Momani, CEO of Global Technology Sales Solutions & Peter Strohkorb, CEO of Peter Strohkorb Consulting
Directly attributing revenue from digital marketing efforts has traditionally been a serious challenge for marketing departments. For many the digital content strategy has become a money pit with no clear signs of revenue.
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Join industry leaders to weigh into this highly contested area that affects revenue growth in what will likely be a heated exchange of insights focusing on determining digital marketing’s real impact on revenue.