Think CX Series: UX Experimentation- What's In and What's Out?
Phyllis Wong, Evolv; John Perkins, Evolv; John Trembley, Evolv
Running a successful experimentation program that delivers results on digital channels is easier said than done. Many companies try to use testing tools but that approach has major challenges. Two of Evolv AI’s services experts will dive into how best to create a program by focusing on design, workflow and content, including: - The top…