Partner Marketing Visionaries

Insights + best practices for Partner Marketers, by Partner Marketers

Partner Marketing Visionaries™ is a member-driven community created to help B2B technology Partner Marketers hone their craft and achieve success for themselves, their programs, and their companies. Stay on top of emerging market trends and learn best practices from 50+ Partner Marketing executives at some of the world’s leading technology companies. These experts share their insights into everything from crafting effective joint go-to-market strategies to driving demand with and through partners to proving Partner Marketing’s impact to the business. About TechTarget: TechTarget’s dedicated, global Partner Marketing Services team provides white-glove support and turnkey solutions for Strategy, Content, and Demand. We can help you validate your “better together” story, communicate it throughout the IT buyer’s journey, and access and influence our worldwide network of 30M+ B2B professionals to drive thought leadership, leads, and partner pipeline.

Latest Talk

August 20, 2024 4:00pm Z | 54 mins

What’s Keeping You Up at Night? Overcoming 5 Common Partner Marketing Challenges

In a recent GTM Partners survey, 73% of companies with a partner program said that they rely on partners for 25%+ of their revenue. This means that partner marketing teams are under more pressure than ever to drive demand in support of their company’s revenue goals. There are several common roadblocks to successful pipeline creation…

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On-demand Talks

What’s Keeping You Up at Night? Overcoming 5 Common Partner Marketing Challenges

4 weeks ago 54 mins
Becoming Your Own CMO: Taking the Reins as a Partner Marketing Leader

4 months ago 56 mins
Data Management & Analytics Market Trends for Partner Marketers

5 months ago 16 mins
Cybersecurity Market Trends for Partner Marketers

5 months ago 12 mins
Infrastructure, Networking, Cloud & DevOps Market Trends for Partner Marketers

5 months ago 15 mins
Together We Thrive: The Partner Marketing Visionaries Community

6 months ago 12 mins
Executive Insights: The Future of Tech Partner Marketing

6 months ago 31 mins
Elevating the Voice of Partner Marketing Within the Organization

6 months ago 39 mins