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Young Ideas Salon - Marketing & Insights

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  • How can Mobile Operators Reduce Youth Churn and Increase Loyalty?
    How can Mobile Operators Reduce Youth Churn and Increase Loyalty?
    Graham Brown of Youth Research Partners Recorded: Jul 14 2010 36 mins
    Join us as we share youth insights gathered by our youth research partners from around the world on how and why young people choose their mobile phone networks. Furthermore, we will provide the key drivers to youth churn and how it can be overcome by increasing fan loyalty.
  • How can Nokia recapture the Youth market?
    How can Nokia recapture the Youth market?
    Graham Brown and Ben Leis of Youth Research Partners and mobileYouth Recorded: Jun 23 2010 34 mins
    We'll share our latest global insights into youth mobile trends specifically aimed at product development, marketing and consumer insights managers. The latest youth mobile case studies, statistics and market trends in 25 minutes.
    http://www.YouthResearchPartners.com
  • How do youth create Social Currency with mobile?
    How do youth create Social Currency with mobile?
    Graham Brown of Youth Research Partners and mobileYouth Recorded: Jun 16 2010 31 mins
    We'll share our latest global insights into youth mobile trends specifically aimed at product development, marketing and consumer insights managers. The latest youth mobile case studies, statistics and market trends in 25 minutes.
    http://www.YouthResearchPartners.com
  • From the Big Idea to the Small Whatever
    From the Big Idea to the Small Whatever
    Graham Brown of Youth Research Partners Recorded: Jun 9 2010 32 mins
    From the BIG IDEA to the SMALL WHATEVER - who's winning the youth marketing game today? What are the biggest mistakes made by youth marketers today?

    Join Graham Brown of Youth Research Partners for a 30 minute exploration of the key themes in how youth marketing has changed irrevocably. We'll be examining the latest trends and understanding why "marketing to" is no longer effective.

    We'll be sharing global youth research insights and best practises to save your company money and your own face.

    http://www.YouthResearchPartners.com
  • How are Facebook, Twitter and BBM replacing SMS?
    How are Facebook, Twitter and BBM replacing SMS?
    Graham Brown of Youth Research Partners Recorded: Jun 4 2010 32 mins
    Join us live as we spot the worldwide trends in mobile phone usage that have young consumers moving beyond SMS.
  • Youth Mobile Trends India
    Youth Mobile Trends India
    Graham Brown of Youth Research Partners and Samyak Chakrabarty of Concrea India Recorded: May 26 2010 30 mins
    mobileYouth: Insights from our new report featuring key youth mobile trends from India brought to you by Youth Research Partners Graham Brown and Samyak Chakrabarty share with you 3 of the top level trends to take away from today's webinar
  • How can Blackberry win the student market?
    How can Blackberry win the student market?
    Graham Brown and Ben Leis of Youth Research Partners Recorded: May 19 2010 34 mins
    mobileYouth: There's a battle going on right now between RIM Blackberry, Apple, Nokia and MS to win the influential student beachhead. How does BBM fit into the picture? How is this affecting SMS usage? We'll offer advice for mobile operators and handsets in engaging students as well as some exciting insights from high growth markets.
  • Youth Mobile Trends China
    Youth Mobile Trends China
    Graham Brown of Youth Research Partners & John Solomon of Enovate China Recorded: May 12 2010 25 mins
    mobileYouth: Insights from our new report featuring key youth mobile trends from China brought to you by Youth Research Partners Graham Brown and John Solomon share with you 3 of the top level trends to take away from today's webinar
  • What Do Youth Want from Mobile?
    What Do Youth Want from Mobile?
    Ben Leis and Graham Brown of Youth Research Partners Recorded: May 5 2010 30 mins
    Let Ben Leis and Graham Brown explode a few myths for you. Why is the myth of "free" and "cheap" not helping mobile companies in developing valuable relationships with young customers? We'll also look at key insights from our latest research including the role of Control, Recognition and Reliability in garnering youth loyalty.
  • Creating a Youth Health Movement
    Creating a Youth Health Movement
    Ben Leis of Youth Research Partners Recorded: Apr 28 2010 26 mins
    Join us live for a webinar on how young people are creating movements aimed at educating and keeping people alive and healthy. Our special guest panelists include Dr. Leonard Sender of the I'm Too Young for This! Cancer Foundation and Pat Padraja of Driving for Donors.

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