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Marketing with the EMail Yogi

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  • Email Certification: Protecting your Recipients
    Email Certification: Protecting your Recipients
    Sundeep Kapur and Reagan Taylor of NCR eCommerce Recorded: May 14 2009 26 mins
    When it comes to email marketing, phishing is one of the biggest concerns for financial institutions, but it doesn’t have to be. Goodmail offers an email certification stamp that places your message in the recipient’s inbox, bypassing filters and guaranteeing delivery. Your recipients will know that the message is from you because of the Goodmail stamp, attend our session to learn more about the solution and how you can certify your communiqués.
  • Perfecting Engagement
    Perfecting Engagement
    Sundeep Kapur and Reagan Taylor of NCR eCommerce Recorded: Mar 17 2009 39 mins
    You can sell more when you have your prospect engaged. Engagement is ideal when it is the prospect who comes to your door. Our session will highlight the best ways to engage prospects, do it consistently across multiple channels, & drive 'foot-prints.' We will highlight ideal ways to engage the prospect, and keep them coming back for more.
  • One Web, Seven Sub-Channels
    One Web, Seven Sub-Channels
    Sundeep Kapur and Reagan Taylor of NCR eCommerce Recorded: Feb 19 2009 46 mins
    The Web is not just www but a series of sub channels that need to be leveraged efficiently. Our session will highlight the key channels that are available and how best one should leverage these channels to ensure a synchronous dialogue with your customers & prospects.

    Blogs, Twitter, Online Directory - Facebook/Myspace/Linked In, Community, You Tube, Flickr, People

    for more information on Sundeep Kapur:

    for more information on Reagan Taylor:
  • Holiday Tune-Up
    Holiday Tune-Up
    Polly Wong & Sundeep Kapur Recorded: Dec 9 2008 48 mins
    We’re speeding toward the end of the 2008 holiday season despite a number of roadblocks – financial uncertainty, a tougher competitive landscape, weak consumer confidence, and fewer days between Thanksgiving and December 25th.

    Preliminary estimates place Black Friday sales at $10.6 billion* a steady three percent increase over 2007 – are you feeling the same love from your customers? Join us for your Holiday Tune-Up, we’ll evaluate the promotional landscape, discuss what’s working and ideas for 2009 and beyond.

    * ShopperTrak RCT
  • Creating Interactive Conversations
    Creating Interactive Conversations
    Sundeep Kapur, Online Marketing Strategist, www.emailyogi.com, NCR Corporation Recorded: Nov 24 2008 45 mins
    The web continues to evolve, creating many more consumer Touch Points - consumers continue to visit social networking sites to learn more about businesses. Sundeep will explore real case studies from companies across the globe that have enhanced their customer relationships by applying the right Web 2.0 techniques in addition to the traditional channels. Learn how you can engage customers and prospects in a timely relevant dialogue leveraging the information you have, across all channels.

    After all, isn't the future of marketing about Creating Interactive Conversations?

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