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Unified Communications and Collaboration

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  • Digital Workplace of the Future: Enabling Human Communication in Your Workplace
    Digital Workplace of the Future: Enabling Human Communication in Your Workplace Richard Townhill, VP Product Marketing, RingCentral Recorded: Sep 19 2018 34 mins
    The cloud is changing the way we work. Disruptive technologies and business models are creating new opportunities to engage with co-workers, companies, and customers. However, workers are using an average of four communications apps each day, checking these 10 times an hour—leading to 32 days of productivity wasted each year.

    But the goal of the digital workplace should not be to just provide the technical connections, but also human connections. This is the context in which Richard Townhill, VP Product Marketing at RingCentral, will discuss:

    - App overload and its impact on workflow
    - Evolving market trends and communications models
    - New opportunities for single app communications experiences

    Richard’s presentation will be followed by a brief demo of a business workflow using the RingCentral unified app.
  • [Ep.20] Founders Spotlight: Jean Ginzburg, Founder & CEO, Ginball Marketing
    [Ep.20] Founders Spotlight: Jean Ginzburg, Founder & CEO, Ginball Marketing Jean Ginzburg, Ginball Marketing and Kelly Harris, Sr. Content Manager, BrightTALK Recorded: Sep 12 2018 43 mins
    This webinar is part of BrightTALK's Founders Spotlight Series.

    Join this interview with Kelly Harris and Jean Ginzburg to discuss how to use digital marketing and social media to attract and connect with prospects. Find out what businesses should be doing to find the right prospects online and strategies to convert users into paying customers.

    About the Founder:
    Jean Ginzburg is a #1 best-selling author, serial entrepreneur, digital marketing expert with more than 10 years of industry expertise helping companies scale revenue, optimize sales and marketing processes and improve productivity. Jean is the CEO and Founder of JeanGinzburg.com, a digital marketing education company and Ginball Digital Marketing, a digital marketing agency. Jean's clients range from brand name Fortune 500 companies to innovative start-ups. Additionally, Jean is a contributing writer for AMEX Open Forum, Influencive and Authority Magazine. In July 2018, Jean was named a "Women to Watch" by Colorado Biz Magazine.
  • DCX Series [Ep. 3]: Customer Experience Metrics That Matter
    DCX Series [Ep. 3]: Customer Experience Metrics That Matter Robin Gareiss, President & Founder, Nemertes Research Recorded: Sep 6 2018 47 mins
    What makes a truly successful customer interaction? How does that one interaction escalate into an engaged customer with a positive overall customer experience? And more broadly speaking, how do companies evaluate their overall customer engagement strategies?

    Based on Nemertes' real-world data, we'll review the metrics companies use to evaluate customer success, why, and how much improvement they are seeing. We will cover:
    • Revenue increase (overall and digital)
    • CSAT, NPS and other rating changes
    • Cost reduction
    • Agent retention
    • Customer retention

    We look forward to sharing this information with you!
  • [Ep.20] Ask the Expert: Creating a Communication Strategy to Engage Prospects
    [Ep.20] Ask the Expert: Creating a Communication Strategy to Engage Prospects Jean Ginzburg, Founder & CEO, Ginball Marketing Recorded: Aug 29 2018 47 mins
    This webinar is part of BrightTALK's Ask the Expert Series.

    Whereas hard sells might have worked before, nowadays prospects don't want to be sold to. Creating a communication strategy that includes content, touch points and value added social media will engage your prospects to eventually know, like and trust your brand. And once they trust your brand, they are more likely to convert into paying customers.

    Join Kelly Harris, Senior Content Manager at BrightTALK, as she interviews Jean Ginzburg, Founder & CEO, Ginball Digital Marketing, on how to create an engaging communications strategy for your business.
  • DCX Series [Ep. 2]: How to Capitalize on Digital Customer Experience
    DCX Series [Ep. 2]: How to Capitalize on Digital Customer Experience Robin Gareiss, President & Founder, Nemertes Research Recorded: Aug 23 2018 58 mins
    Nemertes recently completed an extensive research project evaluating how companies are transforming their customer experience. In the second episode of our Digital Customer Experience webinar series, you'll learn:
    • How are companies organizing to transform CX?
    • Who runs the projects, and who is on the teams?
    • What is a typical budget for digital CX?
    • What technologies are crucial for success?
    • How do companies measure success?
    • Which vendors receive the highest scores from their customers?

    We look forward to sharing this information with you!
  • UCC Series [Ep. 9]: Finding the Most Affordable UCC Provider
    UCC Series [Ep. 9]: Finding the Most Affordable UCC Provider Robin Gareiss, President & Founder, Nemertes Research Recorded: Aug 7 2018 46 mins
    The price you pay for your UCC subscription, software, servers, or licenses is only part (and often, a small part) of your overall costs for UCC. And there are differences depending on your selected architecture and vendor.

    Nemertes has researched what companies actually spend on UCC for 14 years now. In this webinar, we will share some of the key metrics you should consider when selecting a UCC provider—along with real-world data on what it costs to operate various providers. We will cover:

    • What are the differences in operational costs, by size of rollout, for select providers?
    • How do those costs change if you decide on a cloud vs. on-premise rollout?
    • What are the top 5 questions I should ask in my UCC RFP?

    We also will demonstrate Nemertes’ UCC Cost Analysis Tool, an interactive tool that uses Nemertes’ research data to deliver actual costs customized to your organization.
  • UCC Series [Ep. 8]: Will Digital Kill the Whiteboard Star?
    UCC Series [Ep. 8]: Will Digital Kill the Whiteboard Star? Irwin Lazar, VP & Service Director, Nemertes Research Recorded: Aug 1 2018 44 mins
    Digital whiteboards offer the potential to modernize the last relic of non-electronic collaboration in the meeting room. But despite the wide variety of offerings, most organizations still struggle with building use cases, justifying deployment costs, and determining a deployment strategy. Using data from Nemertes 2018 Research Study: Visual Communications and Collaboration, this webinar will provide:

    • The current state of deployment of digital whiteboards
    • Acquisition and support strategies that correlate with success
    • Use cases for digital whiteboards
    • Integration strategies with existing unified communications and collaboration platforms
    • Digital whiteboard feature needs
    • Budgeting guidance for digital whiteboard purchases

    We look forward to sharing this information with you!
  • DCX Series [Ep.1]: The Technologies & Vendors Driving Customer Engagement
    DCX Series [Ep.1]: The Technologies & Vendors Driving Customer Engagement Robin Gareiss, President & Founder, Nemertes Research Recorded: Jul 31 2018 44 mins
    Hundreds of companies, both old and new, are providing technology designed to improve customer engagement, ultimately raising customer experience scores. Everything from contact center to CRM to user sentiment to in-app contextual communications to many more areas are part of the customer engagement movement.

    This first episode of our Digital Customer Experience series serves as a tutorial of technology categories and providers assisting in any customer interaction and analytics to evaluate success.
  • UCC Series [Ep.7]: Can You Stream Me Now? Streaming Video Across the Enterprise
    UCC Series [Ep.7]: Can You Stream Me Now? Streaming Video Across the Enterprise Irwin Lazar, VP & Service Director, Nemertes Research Recorded: Jul 26 2018 36 mins
    While many organizations record meetings and stream live town-hall broadcasts, the growing availability of video cameras in PCs, laptops, and mobile devices is enabling anyone to create and share their own video, either on-demand or live. But how do companies enable video broadcasting while ensuring compliance with governance and security controls, and the ability to meet video's performance needs?

    Join us for this informative webinar in which we'll share:
    • The current state of enterprise video content management and content distribution deployments
    • How to implement a successful governance strategy for video assets
    • How to support video streaming for mobile users, those on virtual desktops, and across wireless networks
    • What vendors are highest rated by their customers

    We look forward to sharing this information with you!
  • UCC Series [Ep. 6] Building a Successful Videoconferencing Strategy
    UCC Series [Ep. 6] Building a Successful Videoconferencing Strategy Irwin Lazar, VP & Service Director, Nemertes Research Recorded: Jun 27 2018 51 mins
    Despite widespread deployment of videoconferencing, organizations still struggle with achieving adoption, utilization, and positive impact on their organizations. In this webinar we'll share data from Nemertes 2018 Research Study: Visual Communications and Collaboration to provide you with insight you need to achieve videoconferencing success.
    Specifically we'll cover:
    • The state of enterprise videoconferencing adoption
    • Characteristics of a successful adoption strategy
    • How best to develop user awareness and adoption strategies
    • What metrics are important to measure, and which aren't
    • How videoconferencing is (or isn't) working its way into application and IoT strategies

    Attendees will gain real-world insight from their peers to help them refine and develop their own strategies for leveraging videoconferencing to improve collaboration and communications.

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