3Q Digital - Digital Marketing Insights

Are you running both SEM and social media ad campaigns? Chances are you're not getting all the symbiotic benefits. Join Sr. Director of Strategy Mason Garrity and Social Account Manager Alicia Antoniolli for a free 60min. webinar on how to coordinate campaigns for full optimization. Mason and Alicia will talk about data, keyword and targeting strategies, and more. Come armed with questions!

Join 3Q Digital Account Director Joe Kerschbaum and Sr. Display Account Manager Sara Pfitzinger for a free 60min. webinar detailing best practices for coordinating SEM and display campaigns for maximum ROI. Joe and Sara will discuss strategies to help shape targeting, control and maximize traffic volume, develop ideal frequency caps, and more. Bring questions!

Join Clix Marketing's John Lee, Hanapin Marketing's Carrie Albright, and 3Q Digital's Alicia Antoniolli for a 60min. webinar guiding you through a Twitter ads primer: mechanics and capabilities, plus strategic tips for eCommerce, B2B, and branding - and how to pitch the platform to clients. Bring questions!

Join 3Q Digital's Ron Fusco and Convertro's Sarah Chambers for a free webinar detailing attribution data from multi-channel accounts and how to use it to fine-tune the last phase of your holiday marketing strategies.

Are you planning retargeting campaigns for the holidays? 3Q Digital Sr. Client Strategist Joe Kerschbaum and Client Services Manager Jay Stampfl will discuss all AdWords retargeting options, including RLSA, search companion remarketing, similar users remarketing, and more.

SEO experts Kent Yunk and Michael Martinez will discuss two of today's hottest linking topics: how to acquire passive links and how to remove toxic links. Join us!

With digital marketing channels and devices multiplying by the quarter, proper attribution has become pivotal to successfully optimized and allocated budgets. Join Ron Fusco, of PPC Associates, and Marin Software's Rebecca Momberg in a 45min. discussion on the tenets of marketing attribution across channels, why marketers need to learn proper attribution, the challenges of attribution, and what the future might look like. Join us and bring questions!

This webinar will cover the landscape and best practices of real-time bidding (RTB). We'll go over:
- an overview of the RTB landscape
- the difference Between RTB and programmatic buying
- what a typical RTB campaign looks like
- daily RTB best practices

Please join, share with others, and bring questions!

Conversion optimization is a multi-layered endeavor in today's digital marketing, where social, display, and search all contribute at different points of the funnel. We'll discuss how to optimize traffic through attribution and budget allocation, how to optimize through the different points of the conversion funnel, and how to optimize landing pages to close the deal.

Caught up on all of Facebook's recent advancements? We'll cover big new developments including action specs, retargeting best practices, and corresponding ad types to help you optimize your Facebook spend. Subtopics will include partner categories, FBX case studies, and alignment of ad types with goal metrics.