The web and social channels have transformed the way people purchase. According to Corporate Executive Board, buyers are 57% through their buying process before engaging with salespeople.
In modern day buying, customers are no longer interested in cold calls and generic emails with someone selling the basic features and benefits. They want insights, valuable information and high quality business knowledge.
Join us for this complimentary webcast to find out how social selling offers the best ways to achieve this.
Jill Rowley, Social Selling Evangelist at Oracle and highly renowned speaker, will outline practical steps sales executives can take to:
• Leverage social networks from lead generation, to closed deal, account management and customer advocacy.
• Use the web and social channels to identify, listen, connect, engage and share relevant information with buyers
• Tap into social networks for warm referrals