Hi [[ session.user.profile.firstName ]]

DMA UK

  • Date
  • Rating
  • Views
  • Webinar: Digital Trends for 2019 - The impact on your email strategy
    Webinar: Digital Trends for 2019 - The impact on your email strategy
    Priya Aggarwall, head of CRM strategy, Tesco Recorded: Dec 12 2018 59 mins
    With another year of disruptive digital innovation ahead of us, how do you stay ahead of the curve? Join Tesco and Mark Ash, CEO, Pure360, as we help you see through the smoke and mirrors to understand which are the key strategies you should be implementing to drive the biggest impact for your business.
  • Webinar: Privacy, regulation and you
    Webinar: Privacy, regulation and you
    John Mitchison, DMA Recorded: Nov 19 2018 61 mins
    Get the latest need-to-knows on all-things privacy and regulation in our latest webinar series. A whistle-stop tour of everything from consumer awareness to the ePrivacy Regulation, data management to machine learning. Responsible Marketing guidance signed, sealed, delivered.Get the latest need-to-knows on all-things privacy and regulation in our latest webinar series. A whistle-stop tour of everything from consumer awareness to the ePrivacy Regulation, data management to machine learning. Responsible Marketing guidance signed, sealed, delivered.
  • Webinar: A Brexit briefing
    Webinar: A Brexit briefing
    Asli Yildiz, DMA, Zach Thornton, DMA, Michael Sturrock, DMA Recorded: Nov 5 2018 56 mins
    A live, online discussion about the data and marketing impacts of Brexit, hosted by the DMA’s External Affairs and Legal teams – with your questions setting the agenda
  • Webinar: Understanding mail and the consumer mindset
    Webinar: Understanding mail and the consumer mindset
    Royal Mail MarketReach Recorded: Oct 17 2018 45 mins
    Customers are the lifeblood of your business. Understanding the behaviours that drive them will help you find new ones, keep them coming back and grow their lifetime value. Join us for a webinar that delves deep into understanding the consumer mindset.

    The Royal Mail MarketReach insight team will be showcasing new insights from a range of projects, including brand new neuroscience research that reveals how the brain reacts to advertising mail.
  • Webinar: The future of GDPR
    Webinar: The future of GDPR
    John Mitchison, DMA Recorded: Sep 10 2018 61 mins
    May 25 marked the dawn of a new age in consumer privacy. But what actually happened? Join us for a detailed Q&A to have your questions answered.
  • Webinar: Get up to date with GDPR and ePrivacy
    Webinar: Get up to date with GDPR and ePrivacy
    John Mitchison, DMA Recorded: Jul 16 2018 59 mins
    GDPR is here, and now there is another piece of legislation set to shake up the marketing industry: introducing the ePrivacy Regulation. Join us for a whistle-stop tour of everything you need to know about how the regulation interacts with the GDPR – and how it will affect your business.
  • Webinar: Global data privacy – What the consumer really thinks
    Webinar: Global data privacy – What the consumer really thinks
    Chris Combemale, DMA Group, Joshua McBain, Foresight Factory, Jed Mole, Acxiom Recorded: Jul 11 2018 50 mins
    Never before has it been so important to understand how consumers think of data and their privacy.

    Alongside Acxiom, we’ll delve into our latest research report to reveal how consumers around the world really feel about sharing their data.

    Compiled in collaboration with the GDMA and Acxiom, these latest findings reveal how consumers around the world take a similarly pragmatic approach to sharing their data
  • Webinar: Get up to date with subject access requests
    Webinar: Get up to date with subject access requests
    Steve Sullivan, founder, Channel Doctors and Deputy Chair, DMA Contact Centre Council Recorded: Jun 27 2018 61 mins
    Join Senzing, IBM and the DMA Contact Centre Council for a session to get you up to speed on handling your subject access requests post GDPR. This webinar aims to increase awareness and provide guidance for both contact centres and brands regarding the procedures following a subject access request.
  • Webinar: 3 steps to improve your online reputation management
    Webinar: 3 steps to improve your online reputation management
    Anthony Gaskell, Reputation.com and Scott Logie, DMA Recorded: Jun 13 2018 60 mins
    Join Reputation.com for a webinar session to help you manage how your organisation is seen online. A masterclass in online customer experience, tune in and get to grips with everything from online reviews to social media, and change your business for the better.
  • Webinar: The final countdown to GDPR
    Webinar: The final countdown to GDPR
    Bénédicte Dambrine, OneTrust and Skip Fidura, DMA and John Mitchison, DMA Recorded: May 21 2018 62 mins
    Get the latest guidance on how GDPR will affect your business. Prepare for the new regulation and learn how to work with consumer data, protect your brand and create responsible marketing that benefits you and your customers.

Embed in website or blog