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Social Selling Mastery

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  • Get LinkedIn Not Locked Out: Sales Strategies for Financial Advisors Get LinkedIn Not Locked Out: Sales Strategies for Financial Advisors Barbara Giamanco, Social Centered Selling; Sandy Gibson, Elevate Recorded: Nov 13 2013 59 mins
    Buyer behavior has changed. By the time you reach your customers, they probably already know more about you than you know about them. Today’s buyers are web and social media savvy, they are informed about your offering – and your competitors’ – and they are starting the sales process without you.

    Consider this…

    •70% of the buying process starts without sales people being engaged.
    •92% of prospects hit the delete button when receiving a cold call or email from someone they do now know.
    •84% of buyers will take a meeting based on a referral from a trusted “internal” resource.
    •44% of buyers will take a meeting based on a referral from an “external” trusted resource.

    During this practical “how to” LinkedIn session, you will learn:

    •To create lead generation lists based on the ideal buyer for you
    •Tips for bringing buyers to you… (ssshhhh… it is often content)
    •How to use social media to prepare for that next big sales meeting
    •Creating a referral network that works for you
    •Following a daily process

    Your Presenters:

    Barb Giamanco heads up Social Centered Selling. She’s the co-author of The New Handshake: Sales Meets Social Media – the first book published on social selling. She is the author of the Harvard Business Review article Tweet Me, Friend Me, Make Me Buy published in the July 2012. Her first of its kind research report: Social Media and Sales Quota proves the measurable return-on-investment when using social media to sell.

    Barb's special guest is Sandy Gibson CEO of Elevate. We are going to spend a time talking about intelligent email marketing for seller/marketers who don't have time to do it themselves.
  • Kick Butt Strategies to Close the Year Strong Kick Butt Strategies to Close the Year Strong Barbara Giamanco, Jill Konrath, Lori Richardson, Joanne Black, Tamara Schenk Recorded: Oct 16 2013 46 mins
    Fourth quarter is here. As a sales leader, you’re thinking about the final year-end push to drive more deals to close. You might even be worried about making your numbers. Don’t let your team lose out to the status quo or holiday distractions.

    In this session, you’ll discover:
    • Sales-derailing mistakes that sellers inadvertently make.
    • Actionable strategies to close more deals by year-end.
    • Powerful ideas to fuel the pipeline for 2014.

    Don’t miss this webinar featuring a powerhouse group of top women sales experts.

    Moderator:
    Barbara Giamanco, Social Centered Selling

    Panelists:
    Jill Konrath, Selling to Big Companies
    Lori Richardson, Score More Sales
    Joanne Black, No More Cold Calling
    Tamara Schenk, T-Systems International
  • The 5 Things You Need to Know About The NEW LinkedIn The 5 Things You Need to Know About The NEW LinkedIn Barbara Giamanco Recorded: Jan 15 2013 37 mins
    Though several more changes have occured on LinkedIn, this short webcast will alert you to some of the newer features.

    Note: Since this was recorded, LinkedIn has changed the Navigation structure. Underneath the Interests tab is where you will now find Company Pages, Influencers (news) and Groups. Visit this blog post to read about the other changes. http://scs-connect.com/new-linkedin-navigation/

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