Business Intelligence and Analytics

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Practicing business intelligence allows your company to transform raw data into sets of insights for targeted business growth. The business intelligence and analytics community on BrightTALK is made up of thousands of data scientists, database administrators, business analysts and other data professionals. Find relevant webinars and videos on business analytics, business intelligence, data analysis and more presented by recognized thought leaders. Join the conversation by participating in live webinars and round table discussions.
  • Big Data Analytics is transforming how banks and financial institutions unlock insights, make more meaningful decisions, and manage risk. Join this webinar to see how you can gain a clear understanding of the customer journey by leveraging Platfora to interactively analyze the mass of raw data that is stored in your Hortonworks Data Platform. Our experts will highlight use cases, including customer analytics and security analytics.
  • Speakers:
    John Koetsier: VP Research; VentureBeat
    Jen Kavanagh: EVP, General Manager (US); Beamly

    Abstract:
    The biggest apps and the most successful enterprises do things differently. Mobile marketing automation is how Subway Surfer improves monetization. It's how Starbucks engages deeper with its customers. And it's how Plants vs Zombies gets you back.

    We surveyed 375 mobile developers with over 900 million monthly average users to find the best mobile marketing automation platforms. Then we analyzed 1.8 million apps in Google Play and the iOS app store, conducted 17 live interviews, and surveyed 19 MMA providers.

    The result is the most complete report on mobile marketing automation available.
  • Companies are increasingly driving revenue and customer satisfaction through digital business initiatives, and IT leadership is more essential to the success of the business than it ever was. You’ll learn how HP’s unique technology - Connected Intelligence - blends big data with automation, enables exceptional user experience, agility with compliance and cost efficiencies across the board.
  • Most IT providers have offers related to big data, cloud, mobility and security, and companies are looking at IT as the way to reduce costs and be competitive during an economic crisis. Investments in IT trends such as cloud computing and big data will rise thanks to a new player in the game: the business departments. This analyst briefing will show why companies are investing in IT, and what will change in 2015.

    Why you should attend:

    - Discover how many companies will adopt big data, cloud, mobility and security in 2015
    - Understand the current scenario of these trends in Latin America
    - Learn what will be different in 2015 regarding each trend
  • At a time when digital transformation is driving significant change across all industry sectors, it is critical that organizations are able to align functional and cross-functional project activities to their strategic objectives. In the digital economy, the lines between technology, new product development, applications, service delivery and change management are increasingly blurred, and it's vital for the business to have an integrated view, not only to support strategic planning and investment prioritization, but also to effectively manage these initiatives through execution. The project portfolio management process must also evolve to handle both fast-moving digital initiatives and longer-term projects, with a shortened feedback loop that engages project teams and business stakeholders, and provides visibility at all levels. This session will address topics including:

    ·How to align projects to business goals in planning AND execution
    ·Why PPM is vital for a digital project portfolio
    ·How PPM can unify cross-functional initiatives
    ·When to consider changes to PPM processes
    ·Why project visibility is critical to successful business change

    This event is approved for 1 Professional Development Unit (PDU) credit.
  • Connecting buyer & supplier: Das Zusammenspiel von Lieferanten und Einkäufern im B2B stellt von je her die Anforderung an noch mehr Geschwindigkeit aber auch an verlässliche und korrekte Informationen über Produkte und Dienstleistungen.

    In diesem Webinar erfahren Einkäufer und B2B Lieferanten alles über die neue Version von Informatica Procurement 8.0 und ...

    - Informatica Procurement im Überblick

    - Catalog Stream the B2B Commerce Machine: für bessere Integration und Datenqualität von Lieferanten durch die direkte Anbindung von PIM-Systemen.

    - Simple Order: Einfache Bestell- und Freigabeprozesse mit erweiterter ERP-Integration und E-Mail

    - Always Auto Content: Automatisches Katalog-Refresh für stets validen Content, perfekte Suchergebnisse bei neuen Katalogen – auch für Anwenderbasierte Sichten

    - Catalog Information Everywhere: Einfache Integration mit verbundenen Anwendungen auf Basis der Service API z.B. für mobile Apps.

    - Live-Demo & mehr…
  • Mater Data Management (MDM) is a key foundation for trusted data and more efficient business processes, touching almost every important activity in a company. Using this data strategically can differentiate you from your competitors.

    To succeed when planning and designing an MDM program, you need to understand where things can go wrong. Join us for this webinar to learn more about the concepts around MDM, including the wider consideration of implementing a data quality framework and pervasive data governance. We will also outline the top worst practices to avoid and discuss how to ensure your MDM initiative is a success.
  • Connecting buyer and supplier in B2B has always been a challenge. The need for speed and information quality as increased over time.

    B2B supply of product catalogs large customers is the core of the sales business of distributors and manufacturers. Feeding the procurement system of large enterprises quicker can bost revenue and build customer relationships.

    On the other side purchasing teams are focussing minimizing manual efforts when sourcing product catalogs from b2b suppliers. The quality of product catalogs from suppliers is still not on the level of quality procurement specialists dream of.

    In this webinar procurement specialists and B2B suppliers will listen and learn:

    Informatica Procurement at a glance

    - Catalog Stream, the B2B Commerce Machine: PIM-2-Procurement B2B integration, for better data quality from suppliers to reduce data management efforts

    - Simple order and approval process in the catalog interface with enhanced ERP integration & eMail

    - Always Auto Content: Auto content synchronization for always valid content and search on classification view with user-based views and new catalog content

    - Catalog Information Everywhere: Integration with surrounding applications based on the Service API (ready for data fueled mobile apps)

    - Demo & more
  • A short video introducing how LityxIQ can be used for Health Care through demonstration of a hospital use case.
  • Hadoop is transforming today's Healthcare industry. In this webinar, Charles Boicey covers the various new use cases made possible as the Hadoop ecosystem matures.​

    In 2010 the Clinical Informatics Team at the University of California in Irvine, led by Charles Boicey, looked outside of the conventional Healthcare data ecosystem for new data management solutions - their existing Electronic Health Record and Enterprise Data Warehouse environments no longer met the organization’s needs. They researched "Big Data" technologies in organizations such as Yahoo, LinkedIn, Twitter, and Facebook and concluded that Hadoop could supplement their current ecosystem to solve existing use cases and act as a platform to develop new applications for future solutions and insights.
  • Growing installs is the number one mission for any mobile app developer, and any user acquisition strategy generally consists of a mix of organic installs and paid campaigns. But many see these as separate and distinct. Not true. To get the most out of each — especially for smaller developers — it’s critical to understand how paid installs impact organic installs, and vice versa.

    In this webinar, Ian Sefferman of TUNE will share the eye-opening results of a study investigating the correlation between paid campaigns and organic installs (yes, it’s positive), and how this varies depending on the app category and operating system. Christian Calderon of DOTS will dive into the strategies and tactics that increase both paid and organic installs, and how they work together.

    What you’ll learn:
    For every paid install, how many organic installs an app can expect to see
    How the multiplier effect impacts app categories differently
    How organic installs and engaged users affect your paid strategy and spend
    Best-practice examples on what really works to maximize both organic installs and paid campaigns for highest yield

    #paidorganic
    #appmktg

    Speakers:
    Ian Sefferman, GM, App Store Analytics
    Christian Calderon, Head of Marketing, DOTS
  • YARN has fundamentally transformed the Hadoop landscape. It has opened Hadoop from a single workload system to one that can now support a multitude of “fit for purpose” processing. In this workshop we will provide an overview of Apache Slider that enables custom applications to run natively in the cluster as a YARN Ready Application. The workshop will include working examples and provide an overview of work being pursued in the community around YARN Docker integration.
  • Attack Intelligence to Power Tomorrow’s Cyber Response.

    Preparing to combat every threat and vulnerability is a war that no cybersecurity professional can win today. Speed, accuracy and visibility of threats and active attacks is critical to defending against APTs and other sophisticated attacks responsible for today’s headline-grabbing data breaches. The next generation of advanced threat prevention solutions will require a significant shift in how we incorporate threat and attack visibility into everyday security operations, enabling incident responders to identify and stop campaigns as they happen.

    Join us as IDC’s Research Vice President for Security Products Services Charles Kolodgy shares his view of the threat landscape, including how threats are evolving, how cybercriminals are becoming more sophisticated and what new solutions are necessary to combat APTs.
  • Effective data governance requires the effective application of people, process, policy and technology to ensure consistent delivery of trusted, connected, and secure data across an enterprise.

    Organizations across all industries are investing in data governance to gain business value from their data to meet industry regulations, reduce the cost of doing business, and grow revenue and profits.

    In this webinar dedicated to data governance, Michael Wodzinski, Director of Information Architecture team, Lisa Bemis, Director of Master Data, and Fabian Torres, Director, Project Management at Houghton Mifflin Harcourt (HMH), global leader in publishing, will share their experiences in implementing a data governance program within HMH. Our guest speakers from HMH will discuss some of the unique data management challenges within HMH, how the data governance program has helped address those issues and open up new opportunities for the company. While walking you through their data governance journey, our guest speakers will offer their insights on how to establish a viable data governance practice in a complex enterprise environment, share their best practices and lessons learned. David Lyle, VP of Produce Strategy, from Informatica will share his observations in the data governance space, discuss Informatica’s data governance solutions and our thought leadership behind those offerings.
  • Scaling multiple databases with a single legacy storage system works well from a cost perspective, but workload conflicts and hardware contention make these solutions an unattractive choice for anything but low-performance applications.

    Attend the webinar to learn about:
    - How SolidFire’s all-flash storage system provides high performance at massive scale for mixed workload processing while simultaneously controlling costs and guaranteeing performance
    - How to deploy four or more database copies using SolidFire’s Oracle Validated Configuration, at a price point at or below the cost of traditional storage systems
    - SolidFire’s Quality of Service (QoS) guarantee; every copy receives dedicated all-flash performance, so IT admins can deliver solutions with confidence and maximize business efficiency
  • Based on recent research by analyst Bob Larrivee of AIIM, this webinar will address how organizations can leverage technology to identify, evaluate and optimize business processes to increase operational efficiency.

    Join us as we explore:
    - Drivers for problem-solving, tracking KPIs, process failures and workflow management
    - How technology can reduce errors and exceptions that lead to lost business and non-compliance
    - Increasing visibility to optimize processes, reduce costs and deliver a superior customer experience
  • Data visualizations can support a variety of opinions, but often leave you with more questions than answers. Is the data accurate? Is the analytical method correct? Is there bias in the presentation of the data? Is the insight actionable for the business and not just analysts? Most importantly, can we base critical business decisions on this information in real-time?

    Join us for this webcast to see the full potential of visual data discovery as part of your analytical platform. You’ll hear best practices for addressing different analytics needs with a fast, easy, and flexible business intelligence (BI) and analytics platform. We'll also cover the way data visualization fits into the broader objective of enabling self-service analytics in your organisation.
  • In data visualization, we map data values and relationships onto visual dimensions to create a graphical representation for exploration and analysis. How can we best use the power of the human visual system to make these values and relationships clear? Using examples from information design, cartography and data graphics, we will demonstrate how insights from research in color perception, perceptual organization and visual attention have helped define best practices for visual analysis.

    You will learn how to utilize a few perceptual and cognitive building blocks that can inform a wide variety of visualization choices, and to demonstrate how these influenced the design of the Tableau product.
  • Visual data discovery is a style of analytics that has transformed the way business users and analysts interact with data. However, it can also result in silos of inconsistent information which lead to analysis anarchy. BI solutions designed for the enterprise must deliver data visualisation and discovery that gives business users the agility and self-service they are looking for while maintaining data consistency and governance across the organisation.

    Join this webinar to learn how cloud BI and analytics is changing the way organisations approach data discovery by ensuring seamless integration with mainstream BI and minimising the pitfalls that occur when hundreds of users start to work independently within their own data silos.
  • This is the first in a series of webinars describing the Information Management disciplines as defined within the DAMA DMBoK.

    Webinar #1 will give an overview of the DMBoK, outlining its purpose, uses, the IM disciplines themselves and the major content areas of the DMBoK. The webinar will also present an overview of the DAMA Certified Data Management Professional (CDMP) qualification, which draws heavily on the DMBoK.

    Finally, this webinar will give a small peek at changes expected in DMBoK 2.0 later this year. The final webinar in the series will explore these in more detail.