The channel sales community on BrightTALK is made up of thousands of sales professionals specializing in channel sales strategy, reseller sales and channel opportunities. Find relevant content on demand or engage with peers and industry leaders in live channel sales webinars and round table discussions.
New in 2017! Wondering what all the fuss is about? Tune in to find out what these 64 sales trainers, authors, researchers and thought leaders have been up to in creating The Sales Experts Channel. Deb Calvert will explain the community mission, introduce you to the Sales Experts, and preview upcoming content. Bonus materials and giveaways for all who subscribe to the Channel by the end of this live webinar!
Do you want to learn the most effective sales tactics and strategies for free? Check out the Sales Experts Channel on BrightTALK consisting of 64 global sales professionals, authors, trainers, coaches and thought leaders. New educational sales webinars will be added each week and they will cover all sorts of sales topics!
People aren't trees. We don't attempt to grow wherever we are planted. Instead, we uproot ourselves and find places where we know we can grow. To retain skilled talent, you'll need to develop and challenge them. Join us to get some new talent management and recruiting ideas that will lead to deeper roots, reduced turnover and strong company culture.
The “sharing economy,” with perhaps the best known example being Uber, is fundamentally changing the way the world works. Uber’s transformative business model brings down the cost of transportation and creates a better overall experience for consumers through better utilization of drivers to match consumer demand. The Uber business model is similar to the shift we are seeing in Inside Sales. Buyers want control and convenience whether they are looking for a ride to the airport or purchasing a software product for their business. Join in this discussion as we draw parallels to lessons that Inside Sales teams can leverage to better optimize their own sales processes to meet evolving buyer expectations.
Spend more time selling and less time searching. This webinar will address how to expand your market, sharpen your focus, and implement a data-driven approach to account-based marketing sales strategies.
Today’s most competitive companies use SuperForecasting based on data science to provide their teams with dynamic and actionable insights. Learn how sales & sales ops teams from companies like Nutanix, RingCentral, Pandora and TriNet revolutionized their sales capabilities and navigated dramatic change in their business. Plus, you'll leave with the recommended steps to make it happen in your organization.
According to Gartner, 89 percent of CMOs want to differentiate their organizations through superior customer experience.
But how do we get there ?
What works, what doesn't ? How can we get there successfully ?
This webinar will address these matters and others in plain, actionable English. Well worth watching.
Sales: Where’s the GOOD leads and accounts?
Marketing: You haven’t followed up on anything we have sent over!
Like two bickering spouses, it seems like marketing and sales just can’t get along and it seems like the only way to drive peace is filling your funnel with high quality top of funnel leads and accounts. But this might be a little easier said than done.
This session will cover how to identify and tackle sales and marketing misalignment, and how to maintain a relationship that enables both teams to work together to increase pipeline, as well as:
•How to spot the symptoms of misalignment;
•Tactics for becoming an aligned revenue team:
•How to structure outreach for top-of-the-funnel success; and
•Increasing efficiencies of sales and marketing by putting time and money towards the most likely to convert prospects.
Often B2B marketers will focus heavily on the generation aspect of lead generation and lose sight of what happens next. Generating new leads is one thing, but nurturing them to qualify themselves is what separates a lead in your funnel from a customer tied to revenue.
Join Ian Campbell, CEO, Mission Suite as he breaks down a lead generation and management process that generates results at the bottom of the funnel.
It's an insidious and disruptive force... an assassin that kills the mood and decimates your organization. Join us to find out what it is and how you can overcome it to reduce turnover, retain skilled talent, improve recruiting efforts and improve company culture.
What's the point of having a 1-to-1 meeting with every one of the salespeople on your team? How can you be sure this is time well spent? Join us to hear the "best practice" so these meetings will boost sales productivity and sales success.
To find out the state of sales enablement in 2016, look no further than CSO Insights' benchmark data on sales enablement optimization. This year's report reveals a picture of sales organizations in dire need of support, with only 56% of sales reps achieving or exceeding quota last year and an average ramp-up time of seven months or more. Long ramp up times, low quota attainment, & less time spent actively selling – all of these paint a picture of rapidly decreasing sales productivity.
In this webinar, Tamara Schenk, analyst at CSO Insights and a leading voice in the sales enablement space, will talk about why that is, as well as uncover:
– How sales enablement has evolved over the past two years
– Why so many companies fail to reach their sales enablement goals
– The importance of having a formalized sales enablement program
– The revenue impact of aligning sales to the customer’s journey
If you've been appointed the Keeper of Culture or the Values Cops in your organization, this workshop is essential for you. And if the company culture is dependent on a larger-than-life CEO, look out! Let's talk about making culture a shared responsibility rather than something Human Resources employees are tasked with managing alone.
Moderated by: Amir Motameni, Community Marketing Manager at BrightTALK
Please join Matthew Ferriss, Account Executive, LinkedIn, Vivek Venugopal, Account Executive, LinkedIn, Brian Mullin, SDR Manager, LinkedIn, and Dan Clay, Account Executive, Gartner, as we discuss how to improve sales enablement strategies.
All those bells and whistles and dashboards and data points... All that stored information... All those reports.... Does your sales enablement help sales pros hit quota and make more money? Or are your sales enablement efforts cutting into your sales productivity by disabling your salespeople?
In 1996 Bill Gates (Microsoft) made his famous statement with his article titled 'Content is King'. And how right was he with this statement. Content marketing is more important than ever before. In this webinar we will look at a case of Exact Software.
We will interactively discuss things like the culture of content and how Exact Software was able to triple their business of Exact Online in the past few years! A spectacular result that, of course, is not just a matter of course. This resulted in a takeover by the private equity company Apex and made Exact into an American company.
Our Keynote speaker is nobody less than Mark Appel, Global Marketing Director of Exact Software (operational in 6 countries). He talks about his experiences in setting up a content marketing and demand generation strategy for Exact Software.
His informal way of speaking and his seniority will definitely inspire you.
In 60 minutes EURObizz and BrightTALK will showcase you on the journey of Exact Software and what the lessons you can distillate from that. This is something you don't want to miss.
Coaching isn't the same as managing, mentoring or teaching. Effective sales coaching requires specific skills and processes. Most Sales Managers have no idea what Sales Coaching really is. Join us to find out what it is and how it can impact your sales organization.
HR Pros: Your colleagues and business partners (especially the ones in sales) want to pay people more. But is that really necessary? Is it enough to motivate and engage employees? Probably not. Join us for a look at myths about compensation.
Moderated by: Amir Motameni, Community Manager at BrightTALK
Please join Ron Parshad, Director of Global Sales Development, Chris Schaefer, Sales Executive, Jordan Mifflin, SDR and David Lim, SDR as we discuss how to implement a stronger more effective outbound strategy for H2.
One thing everyone can agree on is that the “new buyer’s journey” is changing how customers buy everything from cars to firewalls. The traditional roles of sales and marketing are changing like never before. Add the complexity of selling through an indirect channel and things can start to feel pretty complicated. The good news is that there are practical approaches that help align channel marketing and sales to help smooth these seemingly troubled waters.
Join us for a 10-minute webinar to learn how finance professionals can more easily use content to communicate unique value, strengthen branding and close sales deals. Hear how today’s top financial organizations use Showpad on iOS to realize the true power of their content while maintaining compliance.
As a channel leader, you rely on data every day to make decisions. You need real time, accurate Point of Sale and inventory data – without it, you don’t have proper insight into your channels’ performance. Did you know that market intelligence data is not enough to gain a true, 360 view of your channel? It’s not real time and by relying on it for channel decision making, your company will always be reactive to situations, and in danger of being left behind your competition.
Can you afford to lose sales by depending on market intelligence data to run your channel business? If not, you need to find an alternative solution.
Implementing a Channel Data Management (CDM) solution can eliminate these risks. Join this webinar to discover the significant revenue and operational benefits CDM can have on your sales business.
What's holding your sellers back from asking for the sale and even asking again when they get a continuance? We've talked directly to prospects and sales pros to understand the difference between customer service and pushiness. It's a difference every sales organization ought to understand! Join us to hear the research and the tips for coaching your sellers when they're holding back instead of advancing the sale.
Today’s customers expect vendors to immediately understand and address their individualized needs and pain points. Join this webinar to learn how to effectively incorporate highly personalized content into every engagement and how today’s most successful companies help guide their teams to victory.
You’ll learn how you can:
*Drive guided selling models for every buying cycle.
*Empower your salespeople to personalize a compelling story for each customer
*Give your sales reps and channel partners competitive advantage in sales situations
Sales is on the front lines every day trying to demonstrate the value of their product, service or solution. However, they are often plagued with too many tools and inefficient processes, which prevent them from doing what they do best – close deals. According to CSO Insights, sales reps spend only 35.9% of their time actively selling, and to further complicate matters over 82% of B2B decision makers think sales reps are under-prepared.
Join us for actionable tips on how minor changes to process and technology can increase sales and marketing efficiency, effectiveness and productivity. Register today to learn:
– The major pitfalls of current sales and marketing go-to-market approach
– How to enable sales teams with the right content at the right time throughout the buyer's journey
– How to implement technologies that are less of an obstacle and more of a facilitator & reduce the burden of redundant logging across multiple systems
Being the best at what you do, doesn’t guarantee success anymore, innovators can enter a market and turn it on its head. We will explore where the ideas for the disruption come from and how you can disrupt through great questions. It’s better to be the disrupter than the disrupted.
My new book The Sales Leader’s Problem Solver offers guidance on solving common but difficult sales issues with sales people who: sell inconsistently or won’t prospect for new business. I provide a consistent format to follow that helps any sales leader level-headedly deal with these challenges.
Successful salespeople gather clues that help them quickly build rapport with prospects and customers. They shorten their sales cycle and sell more when they use these clues to persuade customers to buy. You will improve your sales results and make your selling easier when you learn these persuasion strategies.