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Channel Sales

  • Technology hardware companies annually hand over many billions of dollars of goods and services to global distributors, retailers and resellers. Using these channels is essential to their business models, but the sales and inventory data that flows through these channels has historically been difficult to manage. As partner networks become even more integral to the growth and profitability of these companies, the pressures to reduce costs and drive efficiencies in this area increases. This webinar explores how Channel Data Management (CDM) can help companies gain control of their channel, and will include case study examples from Zyme customers who are enjoying the real ROI benefits that complete channel data accuracy and visibility offers.
  • According to Wikipedia, email marketing is a form of direct marketing that uses e-mail to send commercial or fundraising messages to an audience. Or as Entrepreneur.com says: Marketing via e-mail, usually through the use of sales letters or customer newsletters. In this webinar we will interactively discuss the role of email marketing within an Omnichannel strategy.

    Keynote speaker: information will follow soon

    Email marketing is no longer more the sending of just the ordinairy weekly e-newsletter. In 60 minutes EURObizz and BrightTALK will take you on a journey in the world of email marketing and the 2016 trends on this area.

    Recommended sites:
    EURObizz: http://www.eurobizz.eu
    BrightTALK: www.brighttalk.com
  • Is Marketing Disruption in the IoT really disruptive? According to a White Paper publish by Machina Research, ‘Enterprise IoT will disrupt your industry’! So the question is not if it will happen, but when. Are you and your business ready for that?

    Keynote speaker: information will follow soon

    Enterprise IoT embraces the merging of information technology and operational technology. It's about an irreversible process where IT will become an integrated and intrinsic part of today's and tomorrows products and services.

    In 60 minutes EURObizz and BrightTALK will take you on a journey in the world of Marketing Disruption in the IoT and the 2016 trends on this area.

    Recommended sites:
    EURObizz: http://www.eurobizz.eu
    BrightTALK: www.brighttalk.com
  • In 1996 Bill Gates (Microsoft) made his famous statement with his article titled 'Content is King'. And how right was he with this statement. Content marketing is more important than ever before. In this webinar we will look at a case of Exact Software.

    We will interactively discuss things like the culture of content and how Exact Software was able to triple their business of Exact Online in the past few years! A spectacular result that, of course, is not just a matter of course. This resulted in a takeover by the private equity company Apex and made Exact into an American company.

    Our Keynote speaker is nobody less than Mark Appel, Global Marketing Director of Exact Software (operational in 6 countries). He talks about his experiences in setting up a content marketing and demand generation strategy for Exact Software.
    His informal way of speaking and his seniority will definitely inspire you.

    In 60 minutes EURObizz and BrightTALK will showcase you on the journey of Exact Software and what the lessons you can distillate from that. This is something you don't want to miss.

    Recommanded websites:
    EURObizz: www.eurobizz.eu
    BrightTALK: www.brighttalk.com
    LinkedIn profile Mark Appel: www.linkedin.com/in/markappel
  • The heartbeat of marketing is lead generation. It means growth for a company, it means filling the pipeline for Sales, it means authentically convincing potential customers about the delivery of your added value to their business or tho their lives. According to Marketo marketing departments in most companies are increasingly responsible for leading and shepherding their customers journeys. So what's your story?

    Keynote speaker:
    Scott Otte, Director of Marketing EMEA at Brooks Running

    Profile Scott Otte:
    Scott is a highly experienced marketing expert with close to 20 years of experience in building creative business, brand and marketing solutions in international environments for brands & organizations in sports, leisure, fashion and entertainment.

    Talking about Lead Generation & Management, If you have the ultimate answer to the perfect attraction and handling of leads, please let us know. That sounds like a simple question, but quite some companies are struggling to give us the ultimate answer. Maybe it's because they have no proven process and strategy and maybe because there isn't such a thing as the one-size-fits-all ultimate strategy.

    Where Lead Generation & Management in the past century was probably picking names in the phone book, now we are talking about a cooperation between sales and marketing, automation, lead generation and nurturing, analytics, marketing leads, sales leads, making new customers and build a relation with them.

    In 60 minutes EURObizz and BrightTALK will take you on a journey in the world of Lead Generation & Management and the 2016 trends on this area. Scott Otte is accompanied by his colleague Niek Oostvogels, Digital Marketing Manager.

    Recommended sites:
    EURObizz: http://www.eurobizz.eu
    BrightTALK: www.brighttalk.com
  • According to Hootsuite Social Media Marketing needs social networks management, planning, engagement with your audiences and finaly the ability to measure your Return On Investment .

    Keynote speaker: information will follow soon

    Where Social Media once was seen as the playfield of a company, but that view surely has been changed. It now has become a vital part of a business' gear wheel.

    In 60 minutes EURObizz and BrightTALK will take you on a journey in the world of Social Media Marketing and the 2016 trends on this area.

    Recommended sites:
    EURObizz: http://www.eurobizz.eu
    BrightTALK: www.brighttalk.com