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Channel Sales

  • Envisioning Sales and Distribution In The Era Of Intelligent Automation
    Envisioning Sales and Distribution In The Era Of Intelligent Automation
    Bal Mukund, AVP, Mobile Lifestyle Solutions, BSS Recorded: May 24 2020 21 mins
    This webinar takes an in-depth look at what "digital transformation" implies for existing sales and distribution networks. It also examines how the "distribution" process can be fully optimized and the challenges that require to be addressed.
  • A Marketer's Guide to Organic SEO
    A Marketer's Guide to Organic SEO
    Taylor Wheeler, Director of Digital Sales & Marketing Recorded: May 21 2020 50 mins
    SEO isn't as difficult as you might think. And with dramatic changes in search behavior over the past few months, there is an opportunity for marketer's to ramp up their impact on SEO with some fundamental elements and hints on how to rank higher.

    In this 45 minute webinar, Director of Digital Sales & Marketing, Taylor Wheeler, will walk you through:
    • Defining Organic SEO
    • Why SEO Matters
    • SEO Ingredients
    • Updates & Best Practices
    • Marketer's Actionables
  • Digital Industry M&A - Bringing Clarity to Chaos
    Digital Industry M&A - Bringing Clarity to Chaos
    Doug Harp, Bill O'Such & Ben Tao, Momenta Partners, Stefan Hofmeyer, Global PMI Partners Recorded: May 21 2020 58 mins
    M&A is increasingly critical in the Internet of Things (IoT), Industrial Internet of Things (IIoT) and Digital Industry market (i.e. the digitization and associated integration of digital technologies in the industrial sector) and is the primary way fast-followers who face disruption can react before they lose market share and profitability.

    However, identifying the right acquisition strategy in a rapidly changing market requires much more than choosing a company from a landscape diagram of logos. How does a company in energy, manufacturing, industrial, transportation or logistics find the right targets that leverages their “crown jewels” and their “opportunity to win”. Even with a crisp strategy, how do you identify value drivers and create a clear integration plan for success?

    This webinar will be moderated by Doug Harp, Managing Partner of Momenta Advisory in association with a panel of thought leaders and experts in Digital Industry M&A. This includes Stefan Hofmeyer, Partner, Global PMI Partners and from Momenta Partners, Bill O’Such, Principal Partner and Ben Tao, Partner.

    In this webinar we’ll explore:

    · M&A trends in IoT, IIoT and Digital Industry
    · How can M&A ensure you aren’t left behind in a growing market and can leap-frog the competition?
    · How do you tell the difference between a good and a bad M&A Strategy?
    · Why conventional M&A via Investment Bankers won’t work at this stage of the market
    · How to identify the right targets in a dynamic and immature market
    · How to ensure success in an M&A transaction from discovery to Post-Deal optimization
  • ISM LIVE: How furloughed Employees can thrive, not just survive, the crisis
    ISM LIVE: How furloughed Employees can thrive, not just survive, the crisis
    ISM Head of Marketing: Adam Brook FISM LISM Recorded: May 21 2020 58 mins
    Join us for an unscripted chat on sales.

    We will be joined by:

    Tamara McMillen: ISM Fellow and former BESMA Judge
    Simon Murthwaite: ISM Leader, Business Development Manager - Webrecruit
    Martin Middlehurst: ISM Executive, New Business Manager - Northgate Vehicle Hire
  • 10 Ways to Win the Hearts and Minds of more Customers
    10 Ways to Win the Hearts and Minds of more Customers
    Peter Strohkorb, Founder and CEO, Peter Strohkorb Advisory Recorded: May 19 2020 57 mins
    Customers no longer want to be sold to. They want sellers that help them to make an informed decision. But how do business leaders go about moving their business and their people into this new era?
    This webinar by internationally acclaimed SMarketing Expert Peter Strohkorb will give you 10 Action Points that you can implement in your business immediately.
  • Google Ads and the Customer Journey
    Google Ads and the Customer Journey
    Andrew Meister, Director of Digital Sales & Marketing Recorded: May 14 2020 34 mins
    With internet usage at an all-time high, leveraging Google Ads will assist you in your efforts to regain customers and acquire new ones. We understand it can be difficult to not only know what the customer's journey looks like for your products or services but also to know how to treat each within your paid media campaigns. We’re here to help and ensure you have the tools and knowledge needed to make the right decisions.

    In this 45 minute webinar, Director of Digital Sales & Marketing, Andrew Meister, will share insights on:
    • Paid Media: Understanding Intent
    • Google Ads Funnel
    • Low, Medium & High Intent Tactics
    • Paid Success Formula
    • Landing Page Optimizations
  • ISM LIVE: Sales Strategy or Target Setting?
    ISM LIVE: Sales Strategy or Target Setting?
    Hosted by Adam Brook - featuring 3 ISM Fellows Recorded: May 7 2020 59 mins
    Join us for an unscripted chat on sales.

    We will be joined by:

    Dr. Peter Colman: ISM Fellow, Partner/Shareholder - Simon-Kucher & Partners
    Andrew Matthews: ISM Fellow, Account Manager, Pharmaceutical and Life Sciences - Siemens
    Paul Midgley: ISM Fellow, Business Manager- UK & Ireland at Yara UK Limited
  • A COVID-19 COMMUNICATION GUIDE
    A COVID-19 COMMUNICATION GUIDE
    Juan Rojas, Digital Marketing & Sales Consultant, V Digital Services Recorded: May 6 2020 46 mins
    Learn about 3 effective platforms to leverage when communicating with consumers during COVID-19. During these challenging times, it is key to keep your consumers informed on the state of your operations. We understand it can be difficult to determine which channels have the most impact. We’re here to help and ensure you have the tools and knowledge needed to make the right decisions for your consumers and your business.

    In this 45 minute webinar, Digital Marketing & Sales Consultant, Juan Rojas, will cover the most effective ways to benefit from:
    • Google My Business
    • Chat AI
    • Email Marketing
  • Webinar: Forget selling – You need to HELP your prospects to buy!
    Webinar: Forget selling – You need to HELP your prospects to buy!
    Kevin Dixon - Boxxstep Recorded: May 5 2020 59 mins
    B2B sales are tough right? Well, I’ve got news for you, buying is even tougher!

    Have you ever wondered why so many deals end in no decision?
    Do you know why sales cycles are now longer?
    Do you think that product or service differentiation is how to win?
    Do you even know how your prospects decide and buy?

    You’ve all heard about Sales Enablement, but how many of you know about Buyer Enablement?

    Smart salespeople have worked out that helping can be more effective than selling.

    Smart sales leaders focus on the buyer’s perspective.

    Find out how.

    It’s for: Anyone involved in complex or enterprise B2B sales – Salespeople, Sales Leaders, Sales Enablement

    1.How are companies deciding and buying?
    2.What is the buyer committee and what do you need to know about them?
    3.How can you help your internal champion?
    4.How can you help and collaborate with the buyer committee?
    5.Why should you review your sales engagements?
  • The 7 Most Common Mistakes in Sales & Marketing Alignment
    The 7 Most Common Mistakes in Sales & Marketing Alignment
    Peter Strohkorb Recorded: May 4 2020 48 mins
    We have been talking about Sales & Marketing Alignment for for a long time, yet we STILL see the same seven mistakes being made.
    This webcast describes all 7 mistakes and offers a solution to each.
    Highly informative and engaging. RECOMMENDED !
  • How to design a least privilege architecture in AWS
    How to design a least privilege architecture in AWS
    Dave Shackleford , SANS analyst | Sagar Khasnis, Partner Solutions Architect at AWS Recorded: Apr 30 2020 61 mins
    Implementing a least privilege architecture can reduce risk and minimize disruptions by allowing only the minimum required authority to perform a duty or task. Adding network micro-segmentation also restricts east-west movement to reduce the number of vulnerable pathways to applications. When combined, these methods create a granular security environment that provides strong attack resistance.

    In this webinar, SANS and AWS Marketplace will present examples of how to set up a least privilege stack, covering such key issues as where to start and what to prioritize. Additionally, they will present real-world use cases of least privilege stacks and effective micro-segmentation methods that have been deployed in Amazon Web Services (AWS).

    Join this webinar to learn how to:

    - Leverage the three pillars of least privilege as a control stack to ensure security in their AWS environment
    - Map user and service relationships to use identity and access management (IAM) as an isolation and segmentation technique
    - Apply micro-segmentation to set up multiple security zones and implement robust security controls
    - Enhance security posture by locking down the control plane, delivering continuous monitoring, and ensuring platform as a service (PaaS) and container workload protection and monitoring

    Who Should Attend?

    Security practitioners (Security Analysts, Security Architects, Senior Security Engineers, etc.), Cloud Security Architects, and the office of the CISO.
  • ISM LIVE: Driving Sales During Challenging Times
    ISM LIVE: Driving Sales During Challenging Times
    Hosted by Adam Brook - featuring 3 ISM Fellows Recorded: Apr 30 2020 48 mins
    Join us for an unscripted chat on sales.

    We will be joined by:

    Iain Rose: ISM Champion, former BESMA Judge and Chair of ISM Scotland
    Simon Scott-Nelson: ISM Fellow, Sales Director at Air Marketing Group and former BESMA finalist
    Sarah Jones: ISM Fellow, Business Dev. Manager, Barnham Broom Hotel
  • COVID 19: The Challenges and Opportunities for Telecom Operators
    COVID 19: The Challenges and Opportunities for Telecom Operators
    Chirantan Sharma and Saransh Agrawal, Product Managers, Mobile Financial Solutions, Comviva Recorded: Apr 29 2020 26 mins
    This webinar examines the challenges and opportunities the ongoing pandemic has brought to the fore for telecom operators in the global communications space. It also highlights how these players are addressing this challenge, as well as a likely future roadmap.
  • How to prioritize security controls for situational awareness in AWS
    How to prioritize security controls for situational awareness in AWS
    Sounil Yu, Creator of the Cyber Defense Matrix | Josh Thurston, Sr. Category Lead, Security at AWS Recorded: Apr 23 2020 55 mins
    Defenders need meaningful situational awareness to safeguard their sensitive data and sustain key operations. By establishing visibility and accountability in Amazon Web Services (AWS), organizations gain situational awareness to detect and discern unusual events in their environment. These insights gains help security operations and defenders make informed decisions on how to respond to and recover from security events.

    Attend this webinar to learn how you can systematically and methodically improve your situational awareness. Discover ways to then act upon those insights by leveraging technologies to support threat intelligence, log collection and analysis, incident response, and security orchestration.

    Join this webinar to learn how to:

    - Uncover opportunities to increase visibility into your AWS environment and the strength of your foundational controls
    - Leverage AWS Marketplace technologies and native AWS capabilities to detect, respond, and recover from unexpected events
    - Discover other layered controls to further enhance your situational awareness and security posture in AWS

    Who Should Attend?

    Security practitioners (Security Analysts, Security Architects, Senior Security Engineers, etc.), Cloud Security Architects, and the office of the CISO.

    Speakers

    - Sounil Yu, Creator of the Cyber Defense Matrix
    - Josh Thurston, Sr. Category Lead, Security at AWS
    - Sagar Khasnis, Partner Solutions Architect at AWS
  • How to scale Kubernetes in AWS
    How to scale Kubernetes in AWS
    Tracy Ragan, Ambassador, DevOps Institute | Chris Chapman, Partner Solutions Architect, AWS | Stijn Polfliet, New Relic Recorded: Apr 2 2020 59 mins
    Kubernetes allows development teams to move their application workloads without having to redesign their applications or completely rethink their infrastructure thus providing flexibility and the ability to standardize on a platform. However, as you start to operate your Kubernetes environments at scale, it becomes more complex and requires special focus on monitoring for performance and health.

    Join this webinar to discover how to proactively approach the health and performance monitoring of your Kubernetes environments—at any scale and at any level of complexity. You will also discover tools you can use to get useful answers to fundamental questions, such as “What is the health of my cluster?” and “What is the hierarchy of the elements within my cluster?”

    Attendees will learn how to:

    - Obtain infrastructure and application-centric views into your clusters to understand overall K8 health and capacity
    - Improve troubleshooting and issue resolution by monitoring dynamic behavior in your clusters (i.e. new deployments, autoscaling, health checks)
    - Create an Amazon EKS Cluster and Nodes with Kubernetes integration
    - Perform end-to-end distributed tracing of running microservices

    Who Should Attend?

    IT Operations leaders and professionals, DevOps, cloud developers, cloud architects, site reliability engineers
  • 10 Proven Ways To Accelerate Your Sales Funnel
    10 Proven Ways To Accelerate Your Sales Funnel
    Peter Strohkorb Recorded: Apr 1 2020 53 mins
    If you are in Sales then you have a Sales Funnel. Just how effective is it? How can it be streamlined and accelerated for growth?
    In this webinar, Sales Funnel Specialist Peter Strohkorb will present and explain the 10 ways you can streamline and accelerate your Sales Funnel.
    Peter will leave time for your Q&A and he will make you an unbelievable and complimentary offer at the end of the webinar.
    So register now, or miss out.
  • How to Implement Your Account Based Sales Strategy
    How to Implement Your Account Based Sales Strategy
    Todd McCormick, Matt Gingerich, Harmony Anderson Recorded: Mar 31 2020 53 mins
    For decades, marketing and sales teams have used high-volume tactics to drive revenue. But the spray and pray, dialing for dollars, boiler room approach only gets a business so far. This high calorie burning approach works for an initial launch, but it’s not sustainable for long-term success. Volume-selling comes with a higher cost of sales, lower margins, and limited expansion opportunities. This is widely understood and is the catalyst for why Account-Based Marketing and Sales are the hottest topics in the industry today.

    Even though ABS has become widely adopted, many sales leaders still don’t understand the foundation of Account-Based Sales and how it differs from traditional sales. Isn’t all B2B sales account-based sales? Is ABS a buzzword or a strategy I should continue to refine? ABS has become an ambiguous term, but that doesn’t take away from the major impact it has had on modern B2B sales organizations.

    In this webinar, you’ll learn:

    How to put your ABS plan into place
    Territory management best practices
    How to work cross-functionally with account-based playbooks
  • The Rise of an “Application Economy” to Gain a Competitive Edge
    The Rise of an “Application Economy” to Gain a Competitive Edge
    Gaurav Verma, Head, Digital Applications, Consumer Value Solutions, Comviva Recorded: Mar 31 2020 32 mins
    The webinar will examine:

    • The advent of an application-centric economy
    • The business challenges addressed
    • How businesses are transformed
    • Best practices and lessons learnt from our context
    • A likely future roadmap
  • To Win In Digital Banks Need To  Explore And Learn Faster: Comviva and Forrester
    To Win In Digital Banks Need To Explore And Learn Faster: Comviva and Forrester
    Peter Wannemacher, Principal Analyst, Forrester; Deepak Mylapalli, GM, Product Management, Mobile Financial Services, Comviva Recorded: Mar 27 2020 61 mins
    The agenda for this webinar includes:
    Insight: Banks need to embrace dynamism to engage customers and grow
    › Inspiration: Leading banks are exploring new mobile services and experiences
    › Implications: What this means for your bank
  • Revisiting Your Processes for Sustainable Organic Growth
    Revisiting Your Processes for Sustainable Organic Growth
    Laura Patterson, President VisionEdge Marketing Moderated by Shawn Elledge, Founder of Lead Generation Institute Recorded: Mar 26 2020 49 mins
    For many business leaders growth is the number one mandate. But growth doesn’t just occur – it takes intent and deliberate action. Join this program if you are looking for a practical customer-centric framework that provides a systematic process for navigating and accelerating a sustainable path to organic growth.


    During this program, Laura Patterson, author of the new Fast-Track Your Business and thought leader on using data-derived insights, operational excellence, and performance management to accelerate growth will cover:

    • Making customer-centric more than a buzzword

    • Using upstream Marketing to drive growth

    • Applying a framework to accelerate traction in the market
  • How to Build a Threat Hunting Capability in AWS
    How to Build a Threat Hunting Capability in AWS
    Shaun McCullough, SEC545 Cloud Security Architecture | David Aiken, Solutions Architect Manager, AWS Marketplace Recorded: Mar 12 2020 53 mins
    Do you know how to build an effective threat hunting program in your AWS environment? In this webinar, you will learn how threat hunting differs from alerts and SOC monitoring, and what threats to look for. You will also discover real-life examples that demonstrate how threat hunters can apply cloud infrastructure best practices to reduce the noise in often chaotic environments, making it easier to detect potential events. Leveraging detailed use cases, this webinar can help you develop an effective threat hunting program.

    Attendees will learn to:

    - Use the threat hunting loop to identify what to look for, which tools you need to analyze available data, and ways to tease out patterns that indicate potential events
    - Strike the right balance of how much data to capture, identify gaps in information, and determine how best to collect that information
    - Analyze logs efficiently and effectively using Amazon CloudWatch, AWS CloudTrail, and Amazon GuardDuty
    - Automate the process of evaluating and enriching complex data sets by utilizing SIEM and SOAR solutions to detect possible threats

    Speaker Bios

    Shaun McCullough is a community instructor for the SEC545 Cloud Security Architecture and Operations class and gives back to his profession by mentoring and supporting the next generation of cyber professionals. With 25 years of experience as a software engineer, he has been focusing on information security for the past 15 years. Shaun is a consultant with H&A Security Solutions, focusing on secure cloud operations, building DevSecOps pipelines and automating security controls in the cloud.

    David Aiken is a Solutions Architect Manager at AWS Marketplace and is an AWS Certified Solutions Architect. He leads a team of specialist SA’s that help customers implement security and governance best practices. His skills include cloud computing, enterprise architecture, agile methodologies, web services, and software design and development.
  • 3 Legit Approaches to Prospecting
    3 Legit Approaches to Prospecting
    Ralph Barsi, VP of Global Inside Sales at Tray.io Recorded: Mar 11 2020 59 mins
    Studies prove that prospecting has gotten harder over the years. Despite the evolution of technology, prospects are still tough to contact and engage. It's time to zoom out and consider three legit approaches to prospecting, centered on mindset, attraction, and execution.

    In this webinar, you'll learn:

    How to get in the right headspace to achieve your goals
    Tips for prospecting in order to become more efficient and spend time where it matters
    Ideas for motivating your sales team to go above and beyond
  • How to leverage endpoint detection and response (EDR) in AWS investigations
    How to leverage endpoint detection and response (EDR) in AWS investigations
    Justin Henderson, SANS Analyst | Saager Khasnis, Partner Solutions Architect at AWS Recorded: Mar 10 2020 61 mins
    Adding EDR capabilities into your AWS (Amazon Web Services) environment can inform investigations and provide actionable details for remediation. Attend this webinar to discover how to unpack and leverage the telemetry provided by endpoint security solutions using MITRE Cloud examples, such as Exploit Public-Facing Application (T1190) and Data Transfer to Cloud Account (T1537) by examining process trees. You will also find out how these solutions can help identify who has vulnerable software or configurations on their systems by leveraging indicators of compromise (IOC) to pinpoint the depth and breadth of malware (MD5).

    View this on-demand webinar to learn how to:

    - Utilize endpoint security visibility to enrich your investigations in AWS
    - Use EDR to add thousands of host-based observables for threat hunting
    - Auto-scale threat detection across all your cloud endpoints
    - Integrate a cloud access security broker (CASB) to extend protection to cloud apps


    Who Should Attend?

    Security practitioners (Security Analysts, Security Architects, Senior Security Engineers, etc.), Cloud Security Architects, and the office of the CISO.
  • Webinar: The Number 1 Reason You Are Not Hitting Quota
    Webinar: The Number 1 Reason You Are Not Hitting Quota
    Will Offen - ISM Fellow Recorded: Mar 5 2020 30 mins
    Let’s face it… selling isn't easy. Sometimes it seems easier to lure a ravenous lion with a lettuce leaf than hit your monthly sales target. Even the best, most seasoned salespeople will feel pressurized from time to time and result in them not hitting the target. It’s this pressure that spawns excuses – excuses that detract attention away from a salesperson’s performance (or lack of it).

    I hate hearing excuses; it feels like people are trying to blame others rather than accepting their own failings. But what are the top excuses you’ll hear from a salesperson?
  • JumpStart Guide for Endpoint Security in AWS
    JumpStart Guide for Endpoint Security in AWS
    David Hazar SANS analyst, SANS Institute | David Aiken, Solutions Architect Manager AWS Marketplace Recorded: Mar 3 2020 56 mins
    When migrating endpoint security controls to protect their cloud workloads, organizations must first consider their own security, operational and business needs. Next, they should assess their requirements against the solutions already in use in-house against the in-cloud security solutions they’re considering. Ultimately, these requirements should help organizations come to a decision on whether to migrate their existing security to the cloud, or use cloud-provided tools to protect their cloud endpoints.

    SANS instructor David Hazar, AWS Solutions Architect Manager David Aiken, and Optiv Cloud Security Practice Leader Joe Vadakkan will release guidelines for determining your cloud endpoint security controls and selecting solutions through the AWS Marketplace.

    Attendees will learn:

    - How cloud design affects endpoint security
    - Needs and capabilities associated with endpoint security platforms in the cloud (such as automation, behavioral detection and blocking, and threat hunting capabilities)
    - Specific focus on cloud-based endpoint detection and response (EDR)
    - Solution guidance and evaluation considerations for endpoint security platforms, including real-world success observations
    - Key questions for potential vendors to determine which endpoint security platform(s) are best-suited for integration and implementation in your AWS environment

    Join this webinar and gain practical knowledge on how to evaluate and select an effective endpoint security platform for the cloud. Don’t miss this opportunity to improve your endpoint security strategy with industry-leading guidance from SANS, Optiv and AWS Marketplace.
  • AWS, Softcat and Crowdstrike: Is your Cloud Security Enough?
    AWS, Softcat and Crowdstrike: Is your Cloud Security Enough?
    AWS Marketplace - Darren Sharpe, Channel Business | Softcat – Ant Hayes | Crowdstrike - Zeki Turedi May 28 2020 1:00 pm UTC 60 mins
    In turn the requirements for protecting virtual machines (VM), container and serverless workloads in public and private clouds are evolving rapidly, and new approaches are needed to protect these hybrid environments.

    As more enterprises adopt containers and public cloud IaaS, the need to comprehensively secure cloud workloads increase exponentially.

    We’ll share what we’ve learned about securing and scaling a cloud infrastructure that is processing trillions of events per week on AWS and together with Softcat we can help you to understand the risks associated to your organisation and put the neccesary measures in place protect against attacks or breaches.

    Join this webinar to learn:
    - How best to address challenges including security and visibility related to hyper-dynamic cloud environments
    - Gain an understanding of the best practices and key elements of CrowdStrike’s approach to securing our own cloud infrastructure
    - Learn about the new capabilities being added to the Falcon platform to protect containers on AWS and how Falcon for AWS brings unrivalled breach protection for AWS workloads
    - Discuss how easy it is to procure Crowdstrike Falcon via AWS Marketplace with Softcat private offers, providing unrivalled agility and speed to market
    - Learn how Softcat’s AWS Architect teams can support customers with building and scaling workloads in AWS
    - Understand how the Softcat Security services portfolio compliments Crowdstrike Falcon protection of AWS workloads

    This webinar is suitable for:
    - CIO, CISO/CSO
    - Head of Cybersecurity and Information Security
    - IT Technical Managers
    - Security Architect

    Speakers:
    AWS Marketplace - Darren Sharpe – Senior Channel business manager
    Softcat – Ant Hayes – AWS Solutions Architect
    Crowdstrike - Zeki Turedi – Technology Strategist, EMEA
  • Webinar: Your next client is on LinkedIn but are you ready?
    Webinar: Your next client is on LinkedIn but are you ready?
    Chris Roxburgh - Maguire Training Jun 2 2020 10:00 am UTC 60 mins
    75% of UK business people have a LinkedIn profile, but few prepare it properly for that potential client visit. With over 10 million UK members using LinkedIn every day, it must be worth investing some time in ensuring that your profile makes that all-important good first impression.

    Just as you wouldn’t attend a sales pitch unprepared, wearing shorts and a tee-shirt this webinar will demonstrate how to avoid the online equivalent with your LinkedIn profile. We will demonstrate how to build a profile that will impress visitors and create a hunger to learn more about you and your services.

    5 Key takeaways:

    1.The sheer scale of the opportunity offered by LinkedIn
    2.That by using this most underestimated sales aid properly, you will become one of the 1% who do!
    3.The power of a direct message
    4.The importance of good, mixed content
    5. That people buy people, so do your profile justice
  • 10 Ways To Accelerate Your Sales Funnel
    10 Ways To Accelerate Your Sales Funnel
    Sales Funnel Advisory Specialist Peter Strohkorb Jun 2 2020 11:00 pm UTC 52 mins
    If you are in Sales then you have a Sales Funnel. Just how effective is it? How can it be streamlined and accelerated for growth?
    In this webinar, Sales Funnel Specialist Peter Strohkorb will present and explain the 10 ways you can streamline and accelerate your Sales Funnel.
    Peter will leave time for your Q&A and he will make you an unbelievable and complimentary offer at the end of the webinar.
    HIGHLY RECOMMENDED
    Register now, or miss out.
  • How to Implement a Software-Defined Network Security Fabric in AWS
    How to Implement a Software-Defined Network Security Fabric in AWS
    Dave Shakleford, SANS Analyst | Saga Khasnis, Partner Solutions Architect, AWS Jun 4 2020 1:00 pm UTC 60 mins
    Organizations are rapidly adopting and embracing the concept of the software-defined data center (SDDC). The rapidly maturing public cloud provides a wide assortment of innovative and robust network controls, tools and services that can be readily enabled.

    Watch the webinar to learn more about:
    - Breakding down Software-Defined Network Security
    - Cloud-Native Network and Network Security Controls
    - Cloud Fabric Controls for Network Security Monitoring
    - The Emergence of SASE
    - Leveraging Infrastructure-as-Code for Automation
  • Webinar: Deal or No Deal?
    Webinar: Deal or No Deal?
    Spencer Wixom - Vice President of Marketing Jun 4 2020 1:00 pm UTC 60 mins
    In a world where 38% of major purchase efforts end in ‘no deal’, companies find that they badly need to do something different to maintain growth.

    So, they turn to sales training, hoping to help their sellers stand out and engage customers earlier and more effectively. 

    The companies that get transformation right and see consistent, sustainable growth, plan and execute around a foundation supported by six pillars.

    1. Driving Leadership Alignment
    2. Perfecting Message Deployment
    3 Developing Sales Skills
    4. Improving Processes
    5. Managing Sales People
    6. Measuring Processes Effectively

    Register to this webinar to find out more
  • Best Practices For Marketing Your Cannabusiness in the Age of COVID-19
    Best Practices For Marketing Your Cannabusiness in the Age of COVID-19
    Taylor Wheeler, Director of Digital Sales and Marketing & Melissa Sheehan, Director of Product Strategy Jun 4 2020 5:00 pm UTC 45 mins
    Marketing for cannabis companies can be confusing and challenging but when done correctly, has the potential to be very fruitful. With the cannabis industry marked as essential, the time for increasing your market reach is now.

    In this 45 minute webinar, V Digital Service's Director of Digital Sales & Marketing, Taylor Wheeler, and AdCellerant's Director of Product Strategy, Melissa Sheehan, will walk you through:
    • How to reach the right customers
    • How to track the success of your campaign
    • What tools are available for you today including
    - Organic and Local SEO
    - Social Media
    - Print Media
    - Programmatic & Device-based targeting
  • ISM LIVE: 9th June 11am
    ISM LIVE: 9th June 11am
    ISM Head of Marketing: Adam Brook FISM LISM Jun 9 2020 10:00 am UTC 60 mins
    Join us for an unscripted chat on sales.

    We will be joined by:

    Emma Bennett: LISM, Sales Manager Solvents Business Unit- Banner Chemicals
    Jane Hemmings: LISM, Head of Internal Sales - EMS-CHEMIE
    Jonathan Finch: FISM, Sales Geek
  • It's not personal, just business
    It's not personal, just business
    Steve Logan - FISM Jul 7 2020 10:00 am UTC 60 mins
    One of the hardest elements of the sales process is 'the close'.

    Why is that?

    Now, provided you’ve followed the correct process, therefore practically your sound, it can only be your emotions stopping you:

    Is it the anticipation of the deal? You’ve built the proposal, you’ve chased the client for months, you’ve researched them like you were Columbo and now the excitement of landing them is palpable.

    Is it the pressure of missing out? The boss has already told you that this is big, you know this is big, in fact, it's the biggest deal you’ve ever been involved with (Could be financially, emotionally or practically).

    Or is it personal? Is it the fear of rejection, the fear of not being wanted, the fear that after all this time “You’re still not good enough for them?”

    Let’s ask those questions and reveal some answers which could support you and your teams moving forward.

    Takeaways

    1. Provided you’ve followed the correct sales process, it’s never no, it’s not enough information or not today.

    2. No isn’t a bad word, it’s telling you, to be better!

    3. If it is a no, ask yourself “Are they the right client for me?”

    4. When it’s a “no”, don’t be afraid to ask why.

    5. Don’t be afraid to you, trust your process, trust yourself and trust your gut!
  • Critical Thinking: an Essential Skill in Turbulent Times
    Critical Thinking: an Essential Skill in Turbulent Times
    Deb Calvert Jul 7 2020 3:00 pm UTC 45 mins
    Logic. Reason. Rational thought. In the heat of the moment, in a volatile and turbulent time, sometimes these get lost. Emotions prevail and hasty actions create bigger problems that could have been prevented with a healthy dose of critical thinking. When you build this essential skill, you'll get better at:

    -- Evaluating options
    -- Solving problems
    -- Resolving conflict
    -- Making decisions
    -- Negotiating
    -- Influencing others

    Check out this presentation for a re-introduction to critical thinking. It's a core competency that is more important now than ever.
  • ISM LIVE: 21st July 11 am
    ISM LIVE: 21st July 11 am
    ISM Head of Marketing: Adam Brook FISM LISM Jul 21 2020 10:00 am UTC 60 mins
    Join us for an unscripted chat on sales.

    We will be joined by:

    Darren Joseph Bayley: ISM Fellow, Sales Director at Straumann Group and former BESMA Judge
    Ben Hiscott: ISM Leader, National Key Account Manager at ALC Ltd
    Sean Herbert: ISM Leader, Country Manager - UK at Baramundi
  • Webinar: How to overcome failure & rejection
    Webinar: How to overcome failure & rejection
    ISM Jul 28 2020 10:00 am UTC 60 mins
    Facing Your Fear of Moving Forward

    Have you ever been so afraid of failing at something that you decided not to try it at all? Or has a fear of failure meant that, subconsciously, you undermined your own efforts to avoid the possibility of a larger failure?

    Many of us have probably experienced this at one time or another. The fear of failing can be immobilizing – it can cause us to do nothing, and therefore resist moving forward. But when we allow fear to stop our forward progress in life, we're likely to miss some great opportunities along the way.

    In thiswebinar, we'll examine fear of failure: what it means, what causes it, and how to overcome it to enjoy true success in work, and in life.
  • Regret
    Regret
    Hosted by Adam Brook - featuring Simon Scott Nelson ISM Fellow (Wellity) Aug 4 2020 1:00 pm UTC 60 mins
    Turn your regrets into the fuel you need to succeed

    We all have regrets, but what separates the champions from those who are lost is how we cope with that regret and move forward through our struggles. There are a lot of reasons we commit to decisions that we later regret, but almost all of them can be reconciled in some shape. It takes a little honest grit and determination, though, and most of all it takes an unflinching willingness to do what’s right for yourself.
  • Introduction to Customer Experience for Every Organization
    Introduction to Customer Experience for Every Organization
    Deb Calvert Sep 1 2020 3:00 pm UTC 45 mins
    Customer Experience (CX) is not a passing fad. It's THE business differentiator that will draw customers to you like moths to a flame. Or, if you ignore it, it's what will have your competitors eating your lunch everyday.

    This presentation is for small business owners, salespeople, and others who are seeking ways to become memorable and indispensable to buyers. We'll cover:

    -- The basics of CX: what it is any why it matters
    -- Research with buyers that explains why you want to get in on this!
    -- How to provide a relevant, meaningful, personalized experience
    -- Why superior customer service and low prices aren't enough anymore

    CX really does give you a competitive advantage. Don't get left behind!