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Customer Experience

  • Using Global Content Operating Models to Deliver Exceptional Digital Experiences
    Using Global Content Operating Models to Deliver Exceptional Digital Experiences
    Val Swisher - Content Rules, Inc. and Philip Delaney - SDL Recorded: Jan 17 2019 49 mins
    Companies need a global content operating model (GCOM) to address the growing complexities of the content supply chain in order to deliver multilingual digital experiences.

    In this session we will walk you through the GCOM and detail how you can optimize your source content to make it global-ready: easier, cheaper and faster to translate, with better translation results.

    We will also discuss the translation and content management technologies that help enable GCOM and why they are necessary, and the phases of GCOM maturity where we see these technologies appear. And finally, the role artificial intelligence (AI) is playing in helping augment these technologies.

    Takeaways from this webinar:

    * Attendees will learn how to make their source content global-ready

    * Understand the technologies used to deliver exceptional multilingual digital experiences

    * See how AI is helping shape the digital landscape
  • The Power of Case Studies: How to Build Credibility, Trust, and Influence
    The Power of Case Studies: How to Build Credibility, Trust, and Influence
    Deborah Monfette Recorded: Jan 17 2019 52 mins
    Proving the success of your B2B products and services is the typical goal and focus of a case study. It’s been used for decades. But times have changed as B2B buyers self-educate and self-select. They anticipate case studies can help them get the information they need to make purchasing decisions.

    Join Scott Abel, The Content Wrangler, and his special guest, Deborah Monfette, Chief Content Writer and Strategist at Contenttriggers LLC, for this free one-hour webinar. In this webinar, Deborah will discuss four major things B2B buyers expect from companies in their search. You’ll learn 3 tips captured from 10 hands-on technology experts. These tips will help you give buyers what they expect and build more credibility, trust, and influence with your case studies even if you’re limited in what you can tell.

    Tip #1 — This key ingredient, often missing, can derail the credibility of your case study.
    Tip #2 — A critical strategy you must implement to build your buyer’s confidence and trust.
    Tip #3 — How to be the go-to resource and help buyers find relevant case studies.


    Deborah Monfette works with B2B technology companies to create engaging content that helps people see the possibilities for change and solve problems. She is the chief content writer, strategist, and founder at Contenttriggers LLC. Her experience spans over 20 years in high tech where she’s worked directly with customers in dozens of beta programs, conducted over 1000 sales and product demonstrations, and worked in support and training to solve problems and build customer loyalty. Her recipe for content success is a combination of her love for customer experience, creative thinking, storytelling, great design, and simplifying complex ideas.
  • B2B Marketing that Sales Teams Love
    B2B Marketing that Sales Teams Love
    Merinda Peppard, B2B Marketing Director EMEA Recorded: Jan 17 2019 50 mins
    B2B marketers are continuously facing challenges with today’s marketing landscape. According to Econsultancy, marketers on average are using 21 or more digital marketing products. Without one source of truth, B2B marketers are unable to provide personalised interactions, leverage artificial intelligence, and gain actionable insights needed for sales teams to close more deals. However, with the right solution in place, marketing and sales can align to focus on the same goals and drive more revenue for their business.

    Join us as we share tips and best practices for finding more leads, closing more deals, and maximising marketing ROI by connecting sales and marketing to grow your business faster.

    Learn how to:

    Find and nurture more leads with smart digital advertising and powerful marketing automation.
    Close more deals by aligning sales and marketing
    Maximise ROI with intelligent campaign insights
  • HDI 2018 Research Review: Trends and Hot Topics for 2019
    HDI 2018 Research Review: Trends and Hot Topics for 2019
    Roy Atkinson Recorded: Jan 15 2019 59 mins
    In this webinar, we will look at HDI research and pull out the important changes and trends that will affect the coming year, using data from the HDI 2018 Technical Support Practices & Salary Reports. The discussion will include:
    •Staffing and Salary
    •Ticket Handling and Metrics
    •Technology and Operations

    Who Should Attend:
    •Service Desk and Support Center managers and directors who need to know industry trends
    •Team leads and supervisors who want to understand the industry
    •Industry writers and bloggers who want to better understand HDI’s industry reports
  • Principles, Not Prescriptions: The Coming of Age of ContentOps
    Principles, Not Prescriptions: The Coming of Age of ContentOps
    Rahel Anne Bailie, Chief Knowledge Officer at Scroll Recorded: Jan 15 2019 61 mins
    Content operations, ContentOps for short, has been around for a long time, though the average content professional would be hard-pressed to define it. ContentOps means having a system for content production, day in and day out, that allows us to deliver content at scale. Processes that include copy-and-paste have limited capacity, and it's time for organizations to change their processes that have lots of administrative overhead. It's time to replace outdated production methods with streamlined operational models.

    Join Scott Abel, The Content Wrangler, and his special guest, Rahel Anne Bailie, Chief Knowledge Officer at Scroll UK for this free, one-hour webinar. Come learn why ContentOps works nicely with DevOps, which helps software developers uses established processes to create and manage code efficiently, and DesignOps, which helps designers use established processes to create and manage aspects of design more efficiently. We'll talk about why organizations have been slow to adopt ContentOps, and how to move toward using content processes to be able to develop and manage great content efficiently and effectively.


    Rahel Anne Bailie is Chief Knowledge Officer at Scroll, an STC Fellow, an industry author, and a results-driven content strategist. She has a strong track record of developing successful digital content projects, tackling the complexities of managing content for clients globally. Her strength is diagnostics: calculating how to use content to deliver compelling experiences.
  • Tech Comm Trends: Providing Value as a Generalist in a Sea of Specialists
    Tech Comm Trends: Providing Value as a Generalist in a Sea of Specialists
    Tom Johnson Recorded: Jan 15 2019 62 mins
    Trends in technical communication can be hard to decipher, even when looking at data. But one underlying trend is that technology seems to be getting more specialized and complex. This trend toward specialization is driving up the value of technical knowledge, making it more prized than writing skills. At the same time, writers are often wearing multiple hats as they work on a variety of generalist writing tasks and a diversity of technical projects. The requirement to be both specialist and generalist makes tech comm a particularly challenging field to navigate.

    Join Scott Abel, The Content Wrangler, and his special guest, Tom Johnson, for this free one-hour webinar. Tom will talk about the growing complexity in the technology landscape that is ratcheting up the importance of technical knowledge in organizations, and overshadowing writing skills. Creating documentation is becoming more of a collaborative effort with engineers due to the increasing level of complexity and specialization in the technology landscape.Specialized knowledge about writing and language doesn't seem to have as much weight in the workplace as technical knowledge. Join Scott and Tom for a lively discussion about these recent trends in tech comm.


    Tom Johnson is a senior technical writer for Amazon in Sunnyvale, California, who is best known for his blog “I’d Rather Be Writing,” on technical communication topics. The blog has one of the largest followings of technical communicators online. Additionally, Tom has created an extensive web API documentation course that has helped hundreds of technical writers transition into API documentation. Lately, he has been working on a series of essays around information design (http://idratherbewriting.com/simplifying-complexity) for simplifying complexity. Tom has given more than 90 presentations over the past decade at various technical communication events.
  • test
    test Recorded: Jan 15 2019 33 mins
  • Sell More & Faster: B2B Sales Acceleration Techniques you can use right now!
    Sell More & Faster: B2B Sales Acceleration Techniques you can use right now!
    Peter Strohkorb Recorded: Jan 9 2019 49 mins
    This webinar is ideal for B2B Business Owners, Salespeople and Sales Leaders who want to quickly fill their sales pipeline and accelerate their sales results with field-proven techniques.

    Secure your attendance now!
  • How a Mobile App Enhances Your Contact Center Strategy
    How a Mobile App Enhances Your Contact Center Strategy
    Brandon Rowe, Sr Manager - Product Marketing - WFO; and Daryl Gonos, Principal - WFM Sales and Marketing Recorded: Jan 9 2019 52 mins
    Intraday management is one of the highest priorities and most demanding tasks for contact center managers. Mobile self-service provides supervisors with the tools needed to quickly adapt to unexpected changes, manage all aspects of schedules, and better communicate with their agents.

    During this webinar we will discuss how to use the mobile app from a managerial and agent point of view, and show how agents can view/change schedules, manage preferences, receive push notifications, shift trade, and more.
  • CRM for Soak.com
    CRM for Soak.com
    Ilyash Dedat, Director of Customer Services Recorded: Jan 9 2019 7 mins
    See how Workbooks have helped Soak manage their customer enquiries process.
  • test
    test Recorded: Jan 8 2019 2 mins
  • Demo of Customer Segmentation using RFM Analysis for Retailers
    Demo of Customer Segmentation using RFM Analysis for Retailers
    Anand Subramaniam, Principal Architect, Analytics Centre of Excellence, Aspire Systems Recorded: Jan 2 2019 41 mins
    Customer Segmentation helps retailers gain further insights into the type of customers visiting their stores. Each shopper has different expectations from a retailer. In this webinar, the speaker explains how to understand the requirement of each customer:
    - Using Recency-Frequency-Monetary Analysis
    - Demo of RFM Analysis using sample Retail data
    - The result of the analysis depicts customer shopping patterns
    - This data can be used by smart retailers to create personalized shopping experiences
  • Understanding the Impact of Labor Laws on Employee Scheduling
    Understanding the Impact of Labor Laws on Employee Scheduling
    Dorothy Pults, Director of Product at Shiftboard Recorded: Dec 27 2018 52 mins
    Organizations that manage a shift-based (and hourly) workforce must contend with complex scheduling rules including labor laws and labor agreements. With more states and even cities supplementing US Labor laws, it can be difficult to keep up with all the changes. Many of these laws impact overtime pay, required break periods, and employee rights around a more predictable schedule–which can significantly increase your labor costs. By understanding labor laws, you can create better employee schedules, reduce overtime, and ensure compliance.

    In this webinar, you will learn:
    • What is driving changes to labor laws in states and cities across the US
    • What are the key labor laws that affect employee scheduling
    • How technology can help you automate and create better schedules

    We will also provide some practical examples to help you understand the complexity of California, Washington, Seattle, and San Francisco labor laws. These same examples are often found in collective bargaining agreements (CBAs).

    About the presenter:
    Dorothy Pults recently completed a significant research project on US and International Labor Laws and GDPR compliance implications for scheduling shift-based (hourly) workforce. Dorothy has held leadership roles in engineering, product management and product marketing at fast growing companies including EMC, Limelight Networks and F5 Networks drive record customer growth and is recognized for her work aligning products to meet the unique needs of customers.
  • Prognosis for UC Live Demo [December 2018]
    Prognosis for UC Live Demo [December 2018]
    Chuck Geisler, Senior Solutions Engineer Recorded: Dec 20 2018 36 mins
    Join us for a live demo of Prognosis for UC, hosted by a Senior Solutions Engineer.
  • Beyond network shares: trading up to Box
    Beyond network shares: trading up to Box
    Priya Gill, Group Product Marketing Manager, Box; Dan Dorato, CTO, Vector Media Recorded: Dec 20 2018 34 mins
    Network shares were great — 20 years ago. Today, they just can’t keep up with changing work styles, the latest security needs or the cost of doing business.

    Now more and more companies are migrating to Box, taking advantage of a modern, cloud-based platform that offers all the benefits of network shares, along with a host of new features that are changing the way people get work done.

    Join us for our webinar to learn why it’s time to say goodbye to network shares and hear from Dan Dorato, CTO at Vector Media as he shares first-hand how they successfully made this shift. Plus, you'll learn how Box and our newly released desktop product, Box Drive (currently in public beta), can help smooth the transition — from migrating your data to migrating your users.
  • Transforming strategic risk management to realize competitive advantage
    Transforming strategic risk management to realize competitive advantage
    Alessandro Vecci - Financial Service Risk Services Leader; Takis Sironis - VP- Risk Digital and Advanced Analytics Recorded: Dec 20 2018 10 mins
    New types of risk are constantly emerging to disrupt the financial services industry. As a result, institutions urgently need to evolve their strategic risk management (SRM) capabilities to allow for better, faster forward-looking risk assessments. To take stock of the current status and the planned evolution of strategic risk capabilities, Genpact and the European Risk Management Council joined forces to survey the industry, the results of which were published in the last quarter of this year.

    In this webinar, we provide an overview of the survey report with high-level insights on:
    • Why SRM is the key to improving market competitiveness
    • How SRM is evolving through the application of new digital enablers
    • What the role and the tools of the CRO need to become to keep pace with business needs
    • How taking three initiatives can transform SRM
  • How to Make Your Business a Customer Magnet
    How to Make Your Business a Customer Magnet
    Peter Strohkorb Recorded: Dec 19 2018 59 mins
    If you are a B2B business owner or run a B2B business and want sustainable sales growth then this is a must-see webinar for you!

    Peter Strohkorb, international expert on customer centricity in sales and marketing (smarketing) outlines the ten customer touch points that will make or break your business.
  • Cloud Modernization with Data Virtualization - A Case Study by TransAlta
    Cloud Modernization with Data Virtualization - A Case Study by TransAlta
    Paul Moxon, VP Data Architecture and Chief Evangelist, Denodo and Alejandro Ocando, System Analyst , TransAlta Recorded: Dec 19 2018 51 mins
    TransAlta is an electric power generator company headquartered in Calgary, Alberta. TransAlta developed a Energy Trading and Risk Management System (ETRM) for hourly energy pricing, but business users needed the ETRM data to be blended with many other sources of data in near real-time. At the same time TransAlta's IT department wanted to move their entire data layer to the cloud for flexibility, agility and lower TCO. Data virtualization technology played a central role in TransAlta's real-time data integration, while helping them move to the cloud with zero down-time. Attend this webinar to learn:

    * Who is TransAlta and why data driven insight is critical for their energy trading system
    * Why Data Virtualization played a critical role in TransAlta's cloud modernization effort
    * How Data Virtualization offers a faster and better data integration over legacy systems
  • Break the chains of legacy virtualization
    Break the chains of legacy virtualization
    Bhavani Yellapragada, AVP of DevOps, Nasdaq Recorded: Dec 19 2018 58 mins
    IT leaders look to technology as a business differentiator and rely on it to foster innovation. Enterprises have discovered that hyper-converged infrastructure (HCI) can be the foundation of a modern, cloud-like datacenter. But don’t stop there — going beyond HCI delivers more savings, increases IT agility, and supports multi-cloud goals when you add virtualization as an integral part of your stack.

    How do you harness the power of HCI and virtualization? Sure, there are a wide variety of tools on the market, but choosing the wrong HCI platform could limit your options in how you operate your datacenter or could impede cloud goals — including those associated with virtualization.

    To learn more about the power of HCI and virtualization, how virtualization can remove complexity and increase efficiency, and how to choose the right HCI tool, don’t miss this VB live event!

    Registration is free.

    Attend and learn:
    * How virtualization platform options on the market compare
    * Why to consider changing virtualization solutions
    * How to choose the right virtualization solution
    * How to save thousands in virtualization licensing costs

    * Bhavani Yellapragada, AVP of DevOps, Nasdaq
    * Mike Wronski, Principal Marketing Manager, Nutanix
    * Stewart Rogers, Analyst-at-Large, VentureBeat
    * Dilan Yuksel, Host, VentureBeat

    Sponsored by Nutanix
  • Disruptive Technologies: A Quarterly Update
    Disruptive Technologies: A Quarterly Update
    Johna Till Johnson, CEO & Founder, Nemertes Research Recorded: Dec 19 2018 30 mins
    Quantum computing. Quantum cryptography. What are they?

    Find out why vendors like IBM, Microsoft, Intel, and others are placing a bet on these technologies, and what they mean for enterprise technology.

    Join Nemertes' CEO and resident futurist Johna Till Johnson for a quarterly update on these disruptive technologies.
  • ServiceNow Predictions for 2019
    ServiceNow Predictions for 2019
    Ellen Daley, Meghan Lockwood, Adam Mason, Dan Lyons, Dale Meyer-Curley, James Hamilton Recorded: Dec 18 2018 62 mins
    Our Experts Weigh In: ServiceNow trends should you look for in 2019

    On Tuesday, December 18th, 1:00 PM EST, 10:00 AM PST, join our panel of 6 ServiceNow enthusiasts as they share what they're looking forward to and what trends they see on the rise in 2019 and beyond for ServiceNow.

    - Artificial Intelligence/Virtual Agent Technology
    - Customer Experience
    - ESM Strategies
    - Big Data & Data Analytics
    - Global Business Services... and more!

    Register Today!
  • Accelerating the ROI of product reviews
    Accelerating the ROI of product reviews
    Eunice Lee, Solution Engineer at Algolia and Amy Saekow, Marketplace Product amanger at Influenster Recorded: Dec 18 2018 33 mins
    Your customers’ voices are your overlooked revenue. Empower product reviews with search and discovery to drive user engagement and accelerate the path to the shopping cart.

    Join Eunice Lee, solutions engineer at Algolia and Amy Saekow, Marketplace Product Manager at Influenster on July 26 to learn about best ways to uncover meaningful feedback to jumpstart user engagement and stickiness, and drive growth.

    In this 30-minute webinar, you’ll learn:

    -How product reviews inform and steer buyers toward desired business outcomes
    - Best practices in leveraging product reviews to motivate user engagement and conversions
    - The future of utilizing product reviews as a strategic weapon
  • Managing Microsoft Collaboration Environment
    Managing Microsoft Collaboration Environment
    Dave Bottomley, Senior Solutions Engineer Recorded: Dec 18 2018 61 mins
    Managing a Microsoft collaboration environment can be challenging. With multiple technology vendors, across various sites - it can be tough for a team to stay on top. Join this session to learn best tips on how to manage and optimize your Microsoft collaboration environment, focusing on deep troubleshooting for your Skype for Business and Skype for Business Online environments.
  • Turning Structured Content into 'How To' Videos
    Turning Structured Content into 'How To' Videos
    Wouter Maagdenberg, TXTOmedia Recorded: Dec 13 2018 47 mins
    Structured content is an ideal starting place for creating and producing rich media in bulk. A new technology created by TXTOmedia transforms this native and localized written documentation into rich media, such as animation, live-action video, and interactive visuals in an automated, fast, and cost-effective way — enabling versioning and respecting existing workflow processes within large organizations.

    TXTOmedia supports XML and Structured Content in multiple languages which is then parsed by and transformed into rich media automatically. This allows you to take existing structured content and create video, slides, visual TOC, Hot Spot Images and Interactive Product Models.

    –Watch instead of read; visuals and video are preferred above text by most audiences.
    – Rich media creation is no longer a painful manual and disconnected process
    –Technical publications become more vital for sales.


    Wouter Maagdenberg started his career in 1996 with a specialized web agency for the media, music and sports industry in Amsterdam. He focussed on streaming media and continued to develop rich media software. In 2011 he sold his technology company to SDL. Today, Wouter focuses on the auto-creation of video and other rich media content. His company TXTOmedia delivers solutions to transform existing content into rich media such as animations and video for today's screens, AR and VR. 
  • The State of Technical Communication: 2019
    The State of Technical Communication: 2019
    Scott Abel, The Content Wrangler Recorded: Dec 13 2018 57 mins
    Join Scott Abel, The Content Wrangler, in The State of Technical Communication 2019 webinar for a review of the troubles, trends, tools, and technologies impacting technical communication teams around the globe.

    Scott will share high-level results from our annual Technical Communication Industry Benchmarking Survey. Attendees will receive a complimentary summary of the survey results.
  • Customer Intelligence Crash Course with ML & AI for Asia Pacific Banks
    Customer Intelligence Crash Course with ML & AI for Asia Pacific Banks
    Anand Subramaniam, Principal Architect, Analytics Centre of Excellence, Aspire Systems Jan 22 2019 3:00 am UTC 60 mins
    How to use Machine Learning for Customer Intelligence in the Fintech world?

    Customer behaviors in Asia Pacific economies with countries like China, Japan, Australia, Singapore, and South Korea have a tech-savvy client base, who demand a great digital banking experience, whereas on the other hand, countries with a low smartphone penetration demand face-to-face interactions.

    The main areas of improvement through ML & AI can be divided into three categories: enhanced client experience, new products & services, and improved internal services.

    This workshop will let you help you acquire customer intelligence techniques, the pre-requisites, key information and tools to help you build a customer driving lending business.

    Discover ready to use methodologies for the below:
    • How do you make sense of customers’ data and predict the future of their financial needs?
    • How do you make your products more customized for your customers?
    • How do you identify your customer based who they are and not just with their ID?

    Save your spot for this AI & ML webinar that can help bring you up to speed on readily available use cases.
  • Using Digital to Create Successful Customer Experiences
    Using Digital to Create Successful Customer Experiences
    Simon Chapman, Senior Solutions Architect @ Acquia Jan 22 2019 2:00 pm UTC 35 mins
    Turning Technology into Digital Transformation

    Explore what digital transformation and an innovative digital experience platform can do for your business.

    You’ll learn how organisations, such as Nestle, the BBC, and The Grammys are creating and delivering successful customer experiences, and how you can follow suit to get to market faster.

    In this webinar, you will learn:

    - How to combine digital activity and strong leadership to drive transformation.
    - The key touch points in customer journey mapping and planning to gain real business impact.
    - How to build, manage and optimise digital experiences to create customer moments that matter.
  • Managing Your Content Supply Chain – What Medical Device Companies Should Know
    Managing Your Content Supply Chain – What Medical Device Companies Should Know
    Lisa Albright, Thermo Fisher Scientific, Tim Paiva, Philips Healthcare, Jonathan Young, Waters Corporation Jan 22 2019 4:00 pm UTC 60 mins
    Please join us for an informative panel discussion where we’ll discuss global content supply chain challenges in the medical device sector.

    Our panel includes distinguished representatives from Philips Healthcare, Thermo Fisher and Waters Corporation.

    In this session, you will learn how organizations:

    • Manage the volume and velocity of content.
    • Deal with language and translation requirements.
    • Incorporate technologies and processes to optimize the content supply chain.
    • Innovate to improve the global content supply chain.
    • Manage security and governance.

    If you have already registered for a previous webinar on BrightTALK please click on the 'Join Me' button in the top right of this page. If not please complete the short form.
  • EU e-Signature Laws – eIDAS and What You Need to Know
    EU e-Signature Laws – eIDAS and What You Need to Know
    John Jolliffe, Strategic Engagement, Adobe Document Cloud. Jan 23 2019 2:00 pm UTC 45 mins
    When it comes to conducting business with paperless documents, organisations have embraced electronic and digital signatures. The Electronic Identification and Trust Services Regulation (eIDAS) clarifies and simplifies the legal framework for e-signatures across Europe, but how should organisations decide which type of e-signature is appropriate to their needs? And how are new technologies helping to make electronic signatures relevant for the multi-device, highly mobile workspace of today?

    Join our live webinar, to learn:

    • Why e-signatures are essential to your company's success now and in the future.
    • Which three signature types are legal under eIDAS.
    • How to select the right approach for your business.
    • Next-gen e-Signatures and The Cloud Signature Consortium.
  • Innovate your WFM: How to Improve Contact Center Forecasting and Scheduling
    Innovate your WFM: How to Improve Contact Center Forecasting and Scheduling
    Vicki Herrell, SWPP; Ric Kosiba, Genesys; Steve Kosiba, Genesys; Erica Marois, ICMI (moderator) Jan 23 2019 7:00 pm UTC 60 mins
    When asked to share their most daunting challenges, contact center leaders in the ICMI community listed hiring, scheduling, and long-term planning at the top of the list. Can you relate?

    Join this webinar to learn how you can improve the building blocks of WFM, scheduling and long and short-term forecasting, using machine learning and cloud computing. These new processes improve accuracy and dramatically improve solve times, hinting at a new class of contact center WFM analytics, which will improve WFM efficiency and agent engagement.

    If you're ready to transform your planning and scheduling process, you don't want to miss this complimentary webinar in partnership with Genesys and The Society for Workforce Planning Professionals (SWPP).

    During this webinar, you will learn:
    - What's next for contact center WFM, from spreadsheets to AI and everything in between
    - Innovative scheduling techniques that can boost agent engagement and productivity
    - How to reduce staffing costs without sacrificing quality
    - How to improve long-range contact center forecasting

    Join us for an interactive and informative hour, complete with practical tips and a live audience Q&A.
  • Build for the future with voice search
    Build for the future with voice search
    Dustin Coates, Voice Search go-to-market lead at Algolia Jan 24 2019 5:00 pm UTC 30 mins
    Speaking commands into actions isn’t a futuristic fantasy anymore - it’s the present. Voice as a user interface has arrived and it can elevate the search and discovery experience.

    Join Dustin Coates, Voice Search Go-to-Market Lead, to learn how voice search and its capacity to transform everyday, conversational speech into functional, relevant responses can redefine the way you interact with the world.

    In this session we will cover:

    Why your business should implement voice search
    - Where voice search is useful
    - What good voice search UX looks like
    - How relevancy differs between voice search and typed search
  • The most important cloud security trends in 2019
    The most important cloud security trends in 2019
    David Clark, Host, Venturebeat Jan 24 2019 6:00 pm UTC 60 mins
    By 2020, 90 percent of businesses will have moved to a hybrid cloud infrastructure, seizing both the competitive advantages of digital evolution -- and the economic and strategic benefits of maintaining legacy applications on premises. But once your data moves outside your private architecture, you're facing a new world of potential attacks and security breaches that your current security practices just can't match.

    Just for starters, not only will you need to implement effective RBAC to lower risk of unauthorized access and enforce mandatory multi-factor authentication, you'll also have to tap into the power of automation to validate security compliance baselines, detect unauthorized cloud config changes, and power self-healing infrastructure. Additionally, application-centric security is a must, with real-time visibility into application dependencies and performance metrics, plus an automatic micro-segmented security policy enforcement, and more.

    To learn more about the advantages of hybrid cloud architectures, where your security needs shoring up, and how to best protect your enterprise and data with automated and application-centric security practices, don't miss this VB Live event!

    Register for free now.

    You'll learn:
    *Why you need a single, fully tested, security-first infrastructure platform
    *How to converge storage, computing, and networking
    •A full understanding of security best practices
    •How to protect against data breaches, unauthorized access, and other threats in a multi-cloud world

    Dave Clark, Host, VentureBeat
    Mike Wronski, Principal Marketing Manager, Nutanix
    Niel Ashworth, Security Solutions Architect, Nutanix
    Demetrius Comes, VP of Engineering, GoDaddy

    Sponsored by Nutanix
  • Untying the Festive Season
    Untying the Festive Season
    BRC & QLIK Jan 29 2019 2:00 pm UTC 60 mins
    The holiday period is a significant time for retailers, with sales anticipated to dramatically increase during what is typically a peak selling season. This webinar will provide a recap looking at how the retail industry fared over Black Friday and Christmas.

    With our partners at Qlik, we will be using bespoke data and visualisations to walk you through the highs, the lows and key lessons from this year’s festive season.
  • Beyond Functional Testing – three new releases that will transform your testing
    Beyond Functional Testing – three new releases that will transform your testing
    Dr. Gareth Smith, Chris Howard, Pamela Gillaspie Jan 29 2019 3:00 pm UTC 60 mins
    While it’s critical to know the extent to which an application meets functional requirements, there is more to software testing than answering the question ‘does it work?'.

    You also need to know if it scales (performance testing) and if the user experience will be acceptable (usability testing). Ultimately, you need to establish that it will deliver the required business value.

    Until now, these extra steps have added layers of complexity in terms of timing, cost and expertise. As a result, they can introduce delays or get overlooked completely.

    In this webinar, we will show you how to:
    • Automate performance testing and usability testing
    • Seamlessly integrate them with functional testing, including using your functional test models to drive performance tests.

    The result: faster release cycles, less duplicated effort, and better software.

    We will also show you how to test enterprise-scale software systems more easily, with submodels allowing you to break down a large, complex system model in a way that makes it far easier to manage.
  • Get and keep customers with killer AI-driven UX design
    Get and keep customers with killer AI-driven UX design
    Stewart Rogers, Analyst-at-Large, VentureBeat Jan 29 2019 6:00 pm UTC 60 mins
    User experience is swiftly overtaking price as the most important competitive differentiator. That means wowing your customers at every point of interaction and engagement. And lately, new approaches fueled by AI and significant data produced by cross-platform experiences, are putting UX under a new kind of microscope and helping to drive positive results. When harnessed correctly, AI really just means ultimate personalization. And this can reward you with loyalty, affinity, and word of mouth.

    User experience design (UX) isn’t a guessing game anymore. Artificial intelligence is your superpower, and machine learning your secret weapon. AI helps you personalize the customer journey at every step dynamically, crafting unique, individual experiences that learn along the way, making them more relevant, more engaging, and more delightful.

    To learn more about why AI should be the foundation of all your user experience design, and where to start, don’t miss this VB Live event!

    Register here for free.

    Attend this webinar and learn:
    * How AI supercharges the relevancy, elegance, and engagement of modern design.
    * The ways well-known brands are creating intuitive apps with powerful UX supported by AI
    * The relationship between effective design and a strong ROI
    * Real-world successes and failures in AI-driven design

    * Stewart Rogers, Analyst-at-Large, VentureBeat
    * Dave Clark, Host, VentureBeat
    * Steph Hay, VP, Conversational AI Design & Integrated Experiences, Capital One
  • What is ServiceNow: Your Primer to Kick-Start Your ServiceNow Transformation
    What is ServiceNow: Your Primer to Kick-Start Your ServiceNow Transformation
    Carleen Carter, John Beasley, Johnny Walker Jan 29 2019 6:00 pm UTC 60 mins
    Just getting started with ServiceNow? Whether you're about to implement the platform or still in the midst of researching, this webinar will introduce you to the innovative platform, what it's made up of, and how to get started on your ServiceNow journey.

    Learn how to build your roadmap, staff projects, plus find out tips for success, from Organization Change Management (OCM) to governance, and rolling ServiceNow out to your company.
  • The Real State of Digital Business for 2019
    The Real State of Digital Business for 2019
    Seth Earley, CEO, Earley Information Science & Jennifer St. Hill, COO, Earley Information Science Jan 30 2019 6:00 pm UTC 60 mins
    How far along are we when it comes to digital transformation? EIS set out to discover the answer by launching an industry-wide ‘State of Digital Business’ Survey which asked respondents to share their data readiness, planned digital projects, future goals, and more.

    This month, we’re ready to share these results with you. Join Seth Earley, Founder and CEO, Earley Information Science, and Jennifer St. Hill, COO, as they present results from our December 2018 ‘State of Digital Transformation Survey.’

    You will learn:

    **The trends your peers are experiencing that are driving digital business initiatives within your organization.
    **The challenges your peers are facing when implementing a digital business strategy, as well as the tactics they’re using to overcome those challenges.
    **Common (and not so common) digital business initiatives that are underway within your peer companies.

    We hope you'll join us on January 30th at 1:00PM ET to find out "The Real State of Digital Business for 2019."
  • Title: The Inside Scoop: Five Tips to Get the Workers You Want
    Title: The Inside Scoop: Five Tips to Get the Workers You Want
    Erica Martin, Senior Recruiter and Johnalynn Wood, Senior Recruiter Jan 30 2019 7:00 pm UTC 60 mins
    Are you struggling to find the talent you need to help your business succeed? If so, you’re not alone. With unemployment at historically low rates, the competition for talent is intense and organizations are having a harder time attracting- and keeping- top workers. Today, employees have certain expectations from their employers and when their needs aren’t met at one organization, they look elsewhere. Our recruiters work with job seekers every day and understand what they need and want from prospective employers – and what ultimately gets them working.

    In this webinar, Senior Recruiters Erica Martin and Johnalynn Wood will give you insights into how you can stand out from the pack when hiring. We’ll go over:

    • Five tips to help build employer/employee relationships so you can better attract and retain talent
    • Examples of how companies we’ve worked with put these practices in action
    • How you can use mobile technology, like JobStack, to aid in recruiting and keeping your top workers
  • Transforming the Retail Employee Experience
    Transforming the Retail Employee Experience
    BRC / Kronos Jan 31 2019 2:00 pm UTC 60 mins
    Exploring how retailers can effectively support their staff and maximise workforce productivity as the industry undergoes rapid transformation.

    Drawing on the wealth of workforce data collected by the BRC, our experts along with our partners at Kronos will offer insights and practical tips on how we can bring staff on board and embed positive employee experience as a key part of the change process.
  • Brexit Webinar: Tech’s new frontier for cross-border trade
    Brexit Webinar: Tech’s new frontier for cross-border trade
    BRC, DP World London Gateway Feb 5 2019 2:00 pm UTC 60 mins
    Every day billions of pounds worth of goods flows through the United Kingdom on time-critical journeys to distant places around the world. With Brexit looming and uncertainty still on the future scope of trade arrangements between the UK and EU, one thing is clear; technology will play a much bigger role in customs and logistics in the coming decades.

    Better integrating new technology into the supply chain will limit the time getting goods in and out of ports and other border entry and exit points and will provide a solution to some of the challenges around higher consumer demand for food and non-food products.

    This webinar, with our partners at DP World, will set out the new ways in which technology can help companies transiting goods from the EU and other countries and how to deal with the regulatory and customs challenges that exiting the EU will present from March.
  • 10 Ways to Win the Hearts and Minds  of more Customers
    10 Ways to Win the Hearts and Minds of more Customers
    Peter Strohkorb, Founder and CEO, Peter Strohkorb Consulting International Feb 6 2019 10:00 pm UTC 60 mins
    Customers no longer want to be sold to. They want sellers that help them to make an informed decision. But how do business leaders go about moving their business and their people into this new era?
    This webinar by internationally acclaimed SMarketing Expert Peter Strohkorb will give you 10 Action Points that you can implement in your business immediately.
  • Live Workshop: Hands-on with the Box Skills Kit
    Live Workshop: Hands-on with the Box Skills Kit
    Jonathan LeBlanc Director of Developer Advocacy Box, Mike Schwartz Senior Product Marketing Manager Box Feb 7 2019 2:00 pm UTC 60 mins
    With Box Skills, any developer can become an AI developer.

    Join us for a virtual workshop to learn how you can use the Box Skills Kit - our new developer toolkit - to connect powerful AI technologies with Box in just a few lines of code.

    In this workshop, you'll learn:

    The different types of AI technologies that can enhance content in Box
    How to build a Box Skill in minutes
    All the resources, tools and guides to help you build

    This is your chance to see how AI technologies like computer vision, speech-to-text, and natural language understanding can your content in Box and unlock new use cases for cloud content management.
  • Linking CX Metrics to Share of Wallet
    Linking CX Metrics to Share of Wallet
    Luke Williams Feb 7 2019 6:00 pm UTC 25 mins
    Join NY Times Bestselling author, Luke Williams, and learn simple tricks about linking CX metrics to share of wallet. You'll learn:

    5 CX metrics you should be tracking: The traditional metrics we track are important, but we have to broaden our metric set to accommodate our new measurements and the financial metrics they predict.

    The progress and the problem with CX metrics: The CX movement has come a long, long way. We understand customers better than ever before, but we still struggle with linking data to predictable outcomes at scale.

    The discovery of the Wallet Allocation Rule and what it means: A simple mathematical discovery has unlocked the formulaic connection between traditional CX metrics and real financial outcomes with just simple adjustments to how we measure and think about customer experience.
  • ‘Crawl, Walk, Run’ to Personalisation Success
    ‘Crawl, Walk, Run’ to Personalisation Success
    Eric Fullerton, Product Marketing Manager @ Acquia and Gemma Singleton, EMEA Digital Experience Consultant Feb 12 2019 11:00 am UTC 44 mins
    Personalisation requires technology, people, data, and strategy. Learn the steps you can take and technology you can leverage to deliver data-driven experiences to your customer, no matter where you are in your digital journey.
  • Predicting Risk in Retail
    Predicting Risk in Retail
    BRC & AON Feb 12 2019 11:00 am UTC 60 mins
    Unforeseen events such as terrorist attacks or sudden shifts in weather, can impact on sales and footfall. In the new digital age, the real question is what are retailers doing with this knowledge? How are retail businesses using data that is now readily available to better understand risk?

    We will analyse the impact of non-damage events on retailer's revenue and how the use of data can simplify the process of identifying and predicting risk.
  • Friendly Friction: How to optimise user onboarding for Financial Services
    Friendly Friction: How to optimise user onboarding for Financial Services
    Dan Leitao, Product Manager at Onfido Feb 12 2019 5:00 pm UTC 60 mins
    When it comes to user onboarding, there’s a tension between security and convenience. For financial services, non-compliance with KYC requirements can be costly. But adding too much friction will impact your ability to scale. So how can you optimise your user experience to introduce just the right amount of ‘friendly’ friction and unlock growth?

    Join this webinar with Dan Leitao, Product Manager at Onfido to learn:

    - Why financial services need friendly friction
    - How to tailor your onboarding according to your risk-based approach
    - The key features you can utilise to improve your UX
  • Optimising the online customer journey
    Optimising the online customer journey
    BRC / Forgerock Feb 13 2019 3:30 pm UTC 60 mins
    With our partners at ForgeRock, this webinar will explore how retailers can effectively manage their customers’ identities to optimise the online user journey. Gain an understanding of how and what information you are collecting about your customers online and how you can use this to boost customer loyalty and ultimately growth in your online sales.
  • Is a robot going to take my job?
    Is a robot going to take my job?
    Mingzhi Deng, Technical Consultant, Eggplant Feb 14 2019 3:00 pm UTC 60 mins
    In this webinar, we’ll explore some of the best fits for Robotic Process Automation and how you can use it to enhance efficiency and security in your organization. Don't worry, a robot will not be replacing you, just enhancing your abilities and productivity!

    Who should attend?
    • Line of business managers who would like to learn more about the opportunities presented by robotic process automation
    • Anyone working in testing who needs to understand how test automation technology can be applied to robotic process automation

    Why attend?
    • Learn about processes that are easy to implement with massive return for your line of business
    • Increase your skills to help your company and future-proof your career
  • Driving Quality Assurance:  Clients buy outcomes and results!
    Driving Quality Assurance: Clients buy outcomes and results!
    Roger Lee, Director Customer Success, Gridspace Feb 21 2019 7:00 pm UTC 60 mins
    Ring in 2019 … Join us for a discussion on how machine learning analytics drives quality assurance.

    Here are a few interesting statistics from a study by Siegel and Gale entitled “Simplified CX is Worth $86B. Are You Getting Your Share?”

    *64% of consumers will pay more for simpler experiences
    *61% of consumers are more likely to recommend a brand because it’s simpler to use

    Imagine having machine learning to process and interpret large volumes of data, especially all of your calls -- which drive action through decisions and predictions … on a scale and speed of data consumption that we as humans can’t match. Machine learning is dynamic. It learns and becomes “smarter” the more data it processes.

    Forget the debate on statistically significant sample size, and begin to analyze the total population of calls with machine learning. This will better drive targeted action for coaching, developing staff, and identifying broken processes. Machine learning helps us understand “what was said” as well as considering “tone” and “sentiment” (or emotions), all while helping with compliance, security, regulations, etc., and allowing you to focus on the customer experience.

    During this webcast, Roger Lee, Director Customer Success for Gridspace, will share his thoughts on how we as contact center leaders, process improvement experts, and quality monitoring gurus can use machine learning speech analytics to improve both the customer and employee experience.

    He will provide action-oriented tips to streamline your quality monitoring program:

    1. Why now?
    2. Why automate and how?
    3. How to utilize the analyses from analytics-driven QA for both contact center and enterprise.
  • How Meaningful Shopper Relationships Power Retail Success
    How Meaningful Shopper Relationships Power Retail Success
    Jamie Merrick, Director of Industry Strategies & Insights. Guy Elliott, SVP& Industry Lead for Retail EMEA & APAC Mar 5 2019 3:00 pm UTC 55 mins
    Today’s consumer expectations are upending the industry’s approach to retail, and brands must evolve quickly to avoid irrelevance. To help you navigate this shifting landscape, SapientRazorfish and Salesforce have joined forces to reveal new patterns in shopping behavior and new opportunities for retailers like you. This study is based on the activity of more than 300 million online shoppers, 6,000 consumer survey responses from shoppers in six countries, and dozens of interviews with retail experts.