Deliver the most relevant digital experience to your target audience

Eric Peterson, Senior Partner and Founder – Web Analytics Demystified and Steve Earl – Director Product Marketing Webtrends
Learn how best-in-class marketers are dramatically increasing customer acquisition by delivering more relevant experiences that improve campaign conversion.
Consumers are increasingly demanding that their favorite brands be more attuned to their personal interests. But how do you deliver relevance to your digital marketing efforts?

Join industry experts for a free webinar to find out how to deliver the most relevant content to your target audiences across digital marketing channels (web, mobile and social), and get remarkable ROI.
Mar 14 2012
58 mins
Deliver the most relevant digital experience to your target audience
Find us on AppExchange
More from this community:

Data Center Management

Webinars and videos

  • Live and recorded (2213)
  • Upcoming (65)
  • Date
  • Rating
  • Views
  • Big Data projects do not always require new storage. In fact, the best Big Data projects can leverage existing storage solutions. This presentation will look at how you can make your existing storage work for Big Data.
  • The Operations Bridge is “the” solution for IT Operations to effectively address the challenges they face when it comes to managing the new style of IT: complex composite applications, virtualized environments, cloud-based services, big data, and a variety of management solutions from different vendors. In this session, you will learn how the HP Operations Bridge solution allows you to take up those challenges and consolidate all your existing IT monitoring solutions, providing a unique solution to maximize efficiency and improve runtime and performance of your IT services.
  • Join backup and recovery experts to find out how to build your backup and recovery requirements checklist. By the end of this session, you’ll learn how you can:

    -Cut storage requirements by up to 80%
    -Save on storage costs and performance hits to your network.
    -Leverage near-instant recovery technology for protected virtual machines or servers.
    -Automate application-aware backups and testing for data corruption.
  • Deploying and managing network security at remote locations can be time consuming and expensive. McAfee Next Generation Firewalls give your organization a simple solution for centrally deploying, managing and updating remote locations. No technical skills are required to install at remote locations, freeing your skilled staff to focus on more important security management.

    Join us for an in-depth look at how plug-and-play deployment and remote management can reduce manual effort, reduce costs, and improve your network service. Steve Smith, Senior Technical Manager at McAfee, will review how the McAfee NGFW can be installed and up and running in a matter of minutes using our cloud-based installation server. He will also review how the McAfee NGFW Security Management Center gives you remote management and enterprise-wide situational awareness.
  • This Analyst Briefing will cover key findings from Frost & Sullivan’s suite of video technology research for 2013, as well as the Digital Media research team’s impressions and conclusions from the 2014 National Association of Broadcasters (NAB) Show, taking place April 5-10, 2014 in Las Vegas.

    Reasons to Attend:

    •Understand key technical trends in content delivery and monetization, and their impact on video encoding/transcoding offerings
    •Gain insight into worldwide market growth opportunities
    •Receive highlights related to the competitive landscape
    •Identify customer perceptions and requirements when choosing vendors and solutions
  • Openstack has been gaining momentum in the IaaS space for some time now. It is a great example of Open Source collaboration and many contributors (more than 15,000!) coming together to make new technology.

    Often, large vendors and the organisations that represent them are seen as incompatible with the Open Source model, particularly in the storage arena. Big Tin is not required.

    In this presentation Glyn Bowden will show what SNIA can offer the Open Source community, the importance of standards and where SNIA are already contributing.
  • As most IT Pros are aware, as of April 8th, 2014, Microsoft will stop releasing security patches for Windows XP. Unfortunately, most folks will not be able to migrate all Windows XP machines by that deadline. How will you limit the security risks posed by these now vulnerable assets? Join us for this webinar outlining practical strategies to help you cover your assets.
    In this session we'll cover:
    The primary attack vectors you need to consider
    Immediate actions you can take to limit the exposure of your XP assets
    Warning signs to watch out for that could signal an attack
    How to closely monitor your vulnerable assets with AlienVault USM
  • In this 1-hour webcast, Cray customer Mississippi State University will share best practices in maximizing datacenter energy efficiency and explain why they chose the Cray® CS300-LC™ cluster solution based on Intel® Xeon® processors and Xeon Phi™ coprocessors. Topics will include architecture and facility considerations such as site selection, risk factors and issues impacting TCO. Attendees will learn about key benefits of the CS300-LC’s innovative design—which uses warm water heat exchangers instead of chillers to efficiently cool the system and maximize performance—as well as remote monitoring and cooling system management.

    A Q&A session will be held following speaker presentations. Sign up today and join the conversation!

    Join the webcast to learn about:
    1. Key factors to consider when choosing a cluster architecture with liquid cooling
    2. Achieving significant power savings, reliability and performance scalability with managed cooling control.
    3. Optimizing power efficiency and system performance using Intel® Xeon® processors and Xeon Phi™ coprocessors

    About Cray
    Cray is a global supercomputing leader with a comprehensive portfolio of compute, storage and Big Data analytics solutions. Cray’s expertise enables fast application results and real-time discovery in technical and scientific computing.

    About Mississippi State University
    The High Performance Computing Collaboratory at Mississippi State University is a coalition dedicated to advancing computational science and engineering using high performance computing. Mississippi State consistently ranks among the nation's fastest academic computing sites on the TOP500 list.
  • Take a rule book, throw it away and write a better one.
    In typically disruptive fashion, Dell are Redefining the Economics of Enterprise Storage and you can benefit.

    In this webinar Paul Harrison, UK Storage Sales Director for Dell, will discuss Dell’s storage design philosophy and how our modern storage architectures are helping customers around the world to be more flexible and agile as well as breaking the traditional cycles of rip and replace.
    With our key design tenets around ease of use, full virtualisation, intelligent tiering, high scalability, elimination of forklift upgrades and innovative perpetual licencing models, Dell’s storage solutions are delivering real world benefits to thousands of users around the world and was the platform of choice for the Commonwealth Games, Glasgow2014.

    Join us and learn how Dell’s storage strategy differs from that of others and how it can help you to:
    •Acquire, deploy, and grow Storage on demand
    •Adapt more seamlessly to changing business needs
    •Intelligently manage data assuring business continuity
    •Reliably automate more processes, releasing time to focus on more strategic tasks
    •Strike the perfect balance between performance, capacity and price all while delivering a rich feature set.
  • Channel
  • Channel profile
Up Down
  • Webtrends Analytics for Optimization Recorded: Jul 25 2013 60 mins
    How Webtrends Analytics Can Guide Your Optimization Strategy
  • Join the “In-the-Moment” Movement Recorded: May 2 2013 60 mins
    What if you could access visitor-level data as it happens?

    Now you can—and we’ll show you how. Join us for a special webinar where you’ll be among the first to preview our latest game-changing innovation.

    You’ll learn:

    • New marketing possibilities
    • How this technology provides you with as-it-happens, visitor-level data
    • Why interacting with your customer while they’re still on your site affects your bottom line
  • Webtrends Streams- Die neue Ära der Web Analyse Recorded: Feb 19 2013 45 mins
    Geben Sie Ihrem digitalen Marketing eine neue Struktur

    Stellen Sie sich vor, es wäre möglich auf die Vorlieben und Aktivitäten Ihrer Besucher zu reagieren noch während sie sich auf Ihrer Seite befinden, und die Ergebnisse zu beeinflussen bevor sie die Seite verlassen. Keine vergebenen Chancen – sondern Chancen zum richtigen Zeitpunkt ergreifen. Stellen Sie sich vor welche Möglichkeiten und welches Umsatzpotenzial sich dadurch ergäben.

    Diese Technologie gibt es nun.

    Durch Webtrends Streams wird die Art und Weise wie Digital Marketeers ihre Online Strategie angehen vollkommen revolutioniert indem das leidige Problem der Zeitverzögerung entfällt – nicht nur Real-Time, zur richtigen Zeit!

    Nehmen Sie an unserem Webinar teil, in dem wir Ihnen Webtrends Streams vorstellen – das revolutionäre neue Produkt, welches das digitale Marketing für immer verändern wird!
  • Unlocking the Business Value of the Social Enterprise Recorded: Feb 6 2013 62 mins
    Everyone is talking about the Social Enterprise and how it can transform your organization – whether it’s unlocking expertise, connecting teams and people, or improving communications with customers. Ultimately, the real purpose of driving this business transformation is to improve business productivity and increase profitability. But how do you measure the success?

    We have invited Charlene Li of Altimeter Group, an industry leader in social business strategy, to join us and share her insight into understanding and measuring this growing market. Charlene will share her real-world experience and how she sees the Social Enterprise changing the way business is done, how to connect measurable concepts around engagement to ultimate business success, and the direction and impact the social enterprise will have on the future.
  • Measuring and Optimizing the Social Enterprise Recorded: Jan 24 2013 60 mins
    As the social enterprise continues to grow, organizations are more challenged now than ever to understand how these emerging collaboration tools are being used to fuel business productivity and ROI. All too often, measurement strategies are ignored, or considered too late in the process to ensure that the right success metrics are being considered and able to be measured. In this webinar, learn how to measure what matters for the social enterprise and how to create a culture of measurement and optimization that can permeate the organization and help drive adoption, contribution, and ongoing collaboration.
  • Webtrends Streams - The New Era of Web Analytics Recorded: Dec 13 2012 75 mins
    Webtrends Streams is the revolutionary new product that will change the way digital marketers drive top- and bottom-line results. This technology enables immediate intervention to drive customer conversion.

    In this webinar, you’ll discover:
    • The game-changing power of “right time” analytics
    • Product demonstration of Webtrends Streams
    • 6 tenets of digital intelligence
    • 4 R’s of data relevance and how they impact conversion
  • Webtrends Streams - The New Era of Web Analytics Recorded: Dec 12 2012 75 mins
    Webtrends Streams is the revolutionary new product that will change the way digital marketers drive top- and bottom-line results. This technology enables immediate intervention to drive customer conversion.

    In this webinar, you’ll discover:
    • The game-changing power of “right time” analytics
    • Product demonstration of Webtrends Streams
    • 6 tenets of digital intelligence
    • 4 R’s of data relevance and how they impact conversion
  • Protect Your SharePoint Investment: Insight and Governance for Federal Agencies Recorded: Nov 8 2012 51 mins
    Webtrends and Axceler, both Microsoft Gold Certified Partners, provide government agencies with a dynamic solution that combines business insights and administrative controls enhance user experience and governance. Together, Webtrends and Axceler offer the ability to improve usage and increase productivity, all while providing enhanced security and control.
  • Using Metrics to Prove Social Media ROI Recorded: Nov 7 2012 53 mins
    The social web is no longer a new channel. However, the volatility, fragmentation and unique characteristics of the social web continue to challenge brands seeking to quantify the success of social media initiatives, and tie them back to business outcomes.

    In this webcast, John Lovett, Senior Partner at Web Analytics Demystified and author of Social Media Metrics Secrets, will introduce four types of metrics for measuring the success of social media programs, and provide actionable take-aways that can be used immediately to help organizations develop a consistent and repeatable measurement program.
  • The Road to Measurement: Driving Adoption to Fuel Intranet Success Recorded: Oct 31 2012 63 mins
    The Road to Measurement is a journey, not a destination. And, it starts with one simple decision – the decision to measure. But, what comes next is the big, scary question – what to measure? This webinar is designed to empower you with the knowledge you need to get started on a measurement strategy that will unlock intelligence that helps you drive engagement and adoption, while putting in place the foundation for answering the tough questions regarding ROI and the overall business impact of your intranet strategies.
    •Framework for intranet measurement and growth
    •Measuring adoption to drive usage
    •Building toward a more social enterprise

    If you can’t measure it, you can’t manage it – Peter Drucker
  • Developing a Framework for Social Measurement Recorded: Sep 26 2012 65 mins
    The social web is no longer a new channel. However, the volatility, fragmentation and unique characteristics of social data continue to challenge brands. They are now seeking to quantify the revenue impact of social media initiatives, and to tie these initiatives back to business outcomes.

    According to research conducted by Altimeter Group, the primary business impact of social media for many brands today is less about revenue generation, and more about insights that help brands meet customer experience goals. While social media insights are critical to business decisions, the imperative to quantify investments in the social channel, as well as the returns from this investment, continues to escalate. Through the design and execution of a well-formed social measurement strategy, it is possible to measure the revenue impact of social media, and position brands for success in this rapidly evolving channel.

    In this webcast, Altimeter’s Susan Etlinger will present the findings from her research report, “The Social Media ROI Cookbook.” She will provide actionable take-aways to help organizations develop a social measurement strategy. Susan will introduce a top-down and bottoms-up approach to measuring social, and will describe four key factors critical to assessing an appropriate measurement mix.
  • The Era of Digital Intelligence is Here – Are you Ready? Recorded: Sep 19 2012 58 mins
    The success of digital marketing programs hinge on a marketer’s understanding of his or her customers. Sounds familiar, sure, but the marketing landscape has altered. The ways brands interact with customers have changed, and the ability to understand customers across digital channels requires a new approach.

    Traditional web tracking techniques were not designed for the breadth of channels, devices and speed that fuel today's digital interactions. And while web analytics is the logical hub of interactive channel analysis, a multifaceted digital landscape requires an approach that breaks down the walls between analytics and business, eliminating passive insights and making digital data actionable. Forrester Research is redefining this new era of web analytics as "digital intelligence."

    In this webcast, Joe Stanhope, Principal Analyst with Forrester, defines the notion of digital intelligence, from digital data inputs to action. You will also discover:

    • Why digital intelligence demands a broad measurement strategy shift
    • How to adapt your measurement strategy to take full advantage of this new analytics standard
    • What you can do immediately to start the transition to an analytics culture centered on digital intelligence

    Firms, regardless of size, that leverage digital intelligence can use the take-aways from this webinar to deliver relevant and coherent customer experiences, and create sustainable competitive advantages within their markets.
  • Using Analytics to Optimize your SharePoint Intranet Recorded: Jun 13 2012 61 mins
    Webtrends is pleased to invite you to attend a webinar on maximizing your SharePoint intranet using analytics. Analytics is a key component to measuring the effectiveness of your intranet investment, demonstrating ROI and creating a more social and collaborative environment. Analytics delivers the insight into your audiences’ behaviors; empowering you to provide more relevant experiences that translate into increased collaboration, more efficient and satisfied knowledge workers
  • Deliver the most relevant digital experience to your target audience Recorded: Mar 14 2012 58 mins
    Learn how best-in-class marketers are dramatically increasing customer acquisition by delivering more relevant experiences that improve campaign conversion.
    Consumers are increasingly demanding that their favorite brands be more attuned to their personal interests. But how do you deliver relevance to your digital marketing efforts?

    Join industry experts for a free webinar to find out how to deliver the most relevant content to your target audiences across digital marketing channels (web, mobile and social), and get remarkable ROI.
  • Optimizing SharePoint 2010 for Internet Sites Recorded: Jan 19 2012 56 mins
    Are you using your SharePoint to its full potential?

    As a key part of their Customer Experience Management (CXM), organizations around the world use SharePoint for websites, extranets, employee collaboration, web content management, business intelligence and more.

    Join Microsoft, Webtrends, and Avanade for this free webinar to learn how you can fully harness the power of SharePoint 2010.

    Webtrends, a Microsoft Preferred Analytics Provider for SharePoint 2010, provides a comprehensive, integrated solution companies can use to test, target, measure, segment and optimize to improve content, usability, search and collaboration across the enterprise.

    Avanade provides business technology solutions and managed services that connect insight, innovation and expertise in Microsoft technologies to help customers realize results. Avanade has helped thousands of organizations in all industries improve business agility, employee productivity, and customer loyalty.

    In this webinar, you'll learn how to:
    > Unlock the value of SharePoint across your enterprise.
    > Gain productivity and increase engagement through optimized content.
    > Measure return on investment using the powerful integrated solution of Microsoft SharePoint 2010 and Webtrends Analytics for SharePoint 2010.
  • Optimize Your SharePoint 2010 for Internet Sites Recorded: Dec 13 2011 54 mins
    Are you optimizing your SharePoint for Internet Sites environment?

    If you've already made an investment in SharePoint for Internet Sites, ask yourself: are you measuring and optimizing that investment?

    Webtrends, a Microsoft-preferred analytics solution for SharePoint 2010, provides an easy-to-implement, comprehensive solution to measure, test, and optimize content, design, usability, search and collaboration.

    Join Microsoft and Webtrends for this free webinar to learn how you can significantly improve the results of your SharePoint for Internet Sites initiatives.

    In this webinar, you will learn:

    How SharePoint for Internet Sites provides a platform for Customer Experience Management

    How to leverage Webtrends, a Microsoft-preferred analytics solution for SharePoint, to measure and optimize your SharePoint environment

    How Microsoft has optimized their own business results using the unique and powerful combination of Webtrends and SharePoint for Internet Sites
  • Picking Up the Pieces: Secrets of Marketing in a Fragmented Digital World Recorded: Sep 22 2011 62 mins
    Webtrends Webinar
    Picking Up the Pieces: Secrets of Marketing in a Fragmented Digital World

    Mobile is not social media and social media is not site. Marketing channels are clear. What is not always clear is how to achieve marketing success across digital channels.

    Marketing is going through a period of significant evolution. The era of easily compartmentalized silos has been usurped by the Splinternet, a large-scale fragmentation of devices, data access, and technology standards.

    The Splinternet upends many of the assumptions upon which interactive marketing is based and, at the same time, presents both challenges and opportunities for marketers.

    In this webinar, Joe Stanhope, Senior Analyst with Forrester Research, will present new research insights into the current state of marketing fragmentation and how it is changing the way companies approach digital marketing.

    Webtrends Director of Product Marketing, Steve Earl, will provide insights on how marketers can best position their companies for success, including:

    > Measuring what matters
    > Analytics that provide insight for marketers at all levels
    > Driving consumer engagement through segmentation and targeting
    > The emerging channel marketers should get ready for now
  • Mobiles and Tablets Recorded: May 24 2011 36 mins
    A new interaction and revenue stream for news publishers?
  • Is Your Marketing As Relevant as it Could Be? Recorded: Dec 1 2010 53 mins
    The convergence of Database Marketing and Web analytics
Insights For Digital Marketers
Digital marketing success depends on measuring what matters and gathering insights that drive action and learning. Absorb digital analytics best practices, learn from best-in-class case studies, and get the information you need to excel in interactive marketing with the Digital Analytics channel.
Try a powerful marketing platform for your videos and webinars. Learn more  >

Embed in website or blog

Successfully added emails: 0
Remove all
  • Title: Deliver the most relevant digital experience to your target audience
  • Live at: Mar 14 2012 5:00 pm
  • Presented by: Eric Peterson, Senior Partner and Founder – Web Analytics Demystified and Steve Earl – Director Product Marketing Webtrends
  • From:
Your email has been sent.
or close
You must be logged in to email this