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Eye Tracking Software and Improving Campaigns

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Cathleen Zapata, Metrics Marketing Group, VP, Research & Customer Experience
Gain tips and trends as well as the latest research on what we have learned from tracking the eye movement patterns of customers online. Eye Tracking Software adds detailed, quantitative data to the user centered design process. Learn how incorporating this element adds significant value to usability studies. This webinar is geared towards research and usability professionals as well as product managers and department heads.
Dec 9 2009
45 mins
Eye Tracking Software and Improving Campaigns
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  • Title: Eye Tracking Software and Improving Campaigns
  • Live at: Dec 9 2009 7:00 pm
  • Presented by: Cathleen Zapata, Metrics Marketing Group, VP, Research & Customer Experience
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