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Digital lift-off: How to increase results through integration

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Henry Braithwaite, operations director of Market Makers
Are you looking to get more out of your digital marketing campaigns? Is your email and direct mail struggling to pay for itself, or achieve its objectives? Learn how the integration of telemarketing with your other marketing channels can take your results to new levels.

Henry Braithwaite of Market Makers will explain how using telemarketing can significantly uplift return on investment from your existing marketing spend. Whether you currently use telemarketing or not, this webcast will enable you to:

· Ensure your digital or direct marketing campaigns get the best possible bang-per-buck.
· Understand how best to use telemarketing to get optimise results from different other push-marketing activities.
· Understand what results you should expect from telemarketing follow-up.
· Learn how to increase conversions in order to maximise ROI.

This webcast includes real-world B2B case studies of telemarketing integration in practice and the return on investment it produces

It also includes six Top Tips for integration perfection which can easily be implemented.
Jul 20 2011
53 mins
Digital lift-off: How to increase results through integration
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  • Title: Digital lift-off: How to increase results through integration
  • Live at: Jul 20 2011 2:30 pm
  • Presented by: Henry Braithwaite, operations director of Market Makers
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