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E-commerce

  • Data protection is not just the law - it's your commercial advantage
    Data protection is not just the law - it's your commercial advantage James Koons, CPO, dotmailer Recorded: Feb 15 2018 24 mins
    The GDPR is the biggest issue facing marketers right now. Brexit is in motion but if you’re following the rules of the GDPR you should be fine.
    James suggests keeping an eye on the ICO website to stay in the loop as the cost of getting it wrong is huge.
  • Developing Scalable and Reliable Applications with Instaclustr
    Developing Scalable and Reliable Applications with Instaclustr Ben Slater, Chief Product Officer, Instaclustr Recorded: Feb 13 2018 48 mins
    In this presentation we will survey the functionality of Instaclustr’s core offerings - Managed Apache Cassandra, Apache Spark, Elassandra and Apache Kafka and walk through uses of these technologies in real-world application patterns such as IOT, social apps and consumer services. We will touch on key considerations when choosing these technologies for your application architecture and different architecture options when combining these leading open source technologies into an overall solution.
  • Boosting Product Discoverability on Amazon
    Boosting Product Discoverability on Amazon Rob Gonzalez - Co-Founder, Salsify; Mark White - Co-Founder, Content26 Recorded: Feb 13 2018 42 mins
    Over 55% of all product searches start on Amazon.

    Amazon’s giant product selection and helpful content has made it the go-to site for online shoppers researching products. With over half of product searches starting on Amazon, it has become a retailer you cannot afford to ignore.

    Join Salsify and content26 for a webinar on the ways you can use content and advertising to get your products discovered on Amazon’s digital shelf. We share tips to improve both organic and paid search on the site.

    You will learn how to:

    - Boost product discoverability through paid and organic search
    Improve brand accuracy on product pages to drive conversion
    - Get the most out of Amazon Marketing Services (AMS)
    - Create content that works in tandem with your Amazon advertising efforts
  • Protecting the Pot of Gold: Patent Applications for Therapeutic Antibodies
    Protecting the Pot of Gold: Patent Applications for Therapeutic Antibodies Gerald Murphy (BSKB), John Heithaus (BSKB), Peter Scott (WIPR) Recorded: Jan 30 2018 63 mins
    Over the last 10 years, multiple patents on therapeutic antibodies have been invalidated in the courts, often for lack of written description. Many other cases are working their way through the courts and the PTAB. This webinar will review major CAFC and PTAB decisions affecting therapeutic antibodies and will explore the best ways to obtain valuable and enforceable patents on therapeutic antibodies. The main issues to be covered are Section 101 issues (laws of nature, natural phenomena and natural products), obviousness and written description.
  • What Will You Gain From The GDPR Changes?
    What Will You Gain From The GDPR Changes? Peter Wright, Managing Director, Digital Law UK & Lindsay McEwan, VP & Managing Director, Tealium EMEA Recorded: Jan 25 2018 60 mins
    The General Data Protection Regulations (GDPR) give customers control of their data. Discover the opportunities for you and your business in becoming GDPR compliant.

    During this webinar we will explore the key topics within these legislative changes and the advantages each one presents, including:

    - What is GDPR?
    - Penalties
    - Specific Informed Consent under GDPR
    - Breach Notification
    - Subject Access Requests
    - The Right to be Forgotten
    - A Consumer's Right to Data Portability
    - Privacy by Design
    - We’re in this Together
  • Optimizing Website Performance with Tag Management
    Optimizing Website Performance with Tag Management Jamie Wells, Solutions Consultant Manager, Tealium & Josh Wolf, Solutions Consultant Manager, Tealium Recorded: Jan 24 2018 32 mins
    Website performance matters - even just a 3 second delay in page response will cause 40% of website users to abandon your website. And one of the biggest factors that impacts site performance is the accumulation of digital marketing vendor tags and pixels on web pages.

    Join us for a 30-minute webinar on Optimizing Webinar Performance With Tag Management. Tealium has pioneered many of the best practices in tagging and has incorporated various techniques to minimize the effect of tags on website performance, including:

    - Perceived load time vs actual load time and why it matters to know both

    - How Multi-CDN’s improve client-side tagging

    - Why wait flags, script compression and tag bundling helps optimize web performance

    - As well as other strategic techniques and their associated benefits
  • Harnessing Data for Better Customer Experience and Company Success
    Harnessing Data for Better Customer Experience and Company Success Matt Aslett, Research Director, Data Platforms and Analytics at 451 Reseach) & Rob Glickman, CMO at Treasure Data) Recorded: Jan 23 2018 61 mins
    As big data has exploded, the ability for companies to easily leverage it has imploded. Organizations are drowning in their own information, unable to see the forest through the trees, while the big players consistently outperform in their ability to deliver a great customer experience, faster, cheaper…As a result, the vast majority of companies are scrambling to catch up and become more agile, data-driven, to use their data more effectively so they can attract and retain their elusive customers...

    Join 451 Research and Treasure Data to learn how to enable your line of business team to own their own data (instead of relying on IT) to be able to:
    - deliver a single, persistent view of your customer based on behavior data
    - make that data accessible to the right people at the right time
    - Increase organizational effectiveness by (finally) breaking down silos with data
    - enable powerful marketing tools to enhance the customer experience
  • The Advantages of Open Source for Enterprise
    The Advantages of Open Source for Enterprise Adam Zegelin, SVP of Engineering and Co-Founder, Instaclustr Recorded: Jan 18 2018 43 mins
    This webinar series will focus on a few of the key benefits of open source software for enterprise.

    Adoption of open source software (OSS) at the enterprise level has flourished, as more businesses discover the considerable advantages that open source solutions hold over their proprietary counterparts, and as the enterprise mentality around open source continues to shift.

    You will discover:
    - How to make smart use of open source software
    - Why Cassandra is a smart business decision
    - How to ensure your applications run smoothly on Cassandra
    - Why open source is the new norm
    - How to leverage the power of the open source community
  • How to Prepare for GDPR: A Gemalto Case Study
    How to Prepare for GDPR: A Gemalto Case Study Jean-Pierre Mistral, Director of Global Data Privacy and Alex Hanway, Encryption Product Marketing Recorded: Dec 18 2017 60 mins
    Join us for a new webinar in our series focused on helping companies prepare for the upcoming global government regulations, like European General Data Protection Regulation (GDPR). Data sovereignty, especially for cloud-first companies, is becoming an important part of any security strategy as these data breach regulations go into effect next year. Being able to demonstrate best efforts to protect the privacy of an individual’s data will be a requirement and non-compliance will have hefty monetary ramifications.

    This webinar will walk attendees through what Gemalto has already done and is doing to prepare for data privacy regulations from product management to sales operations and more. Our Director of Global Data Privacy, Jean-Pierre Mistral, will share how and what we have done, takeaways and timelines and Alex Hanway, Product Marketing, will cover the different technologies companies can use to mitigate the risk of non-compliance and what this means for business operations globally.

    Join us to hear more about:
    •What is GDPR?
    •Case Study: A look at how Gemalto has prepared for GDPR
    •The implications for local businesses and technologies that can help mitigate risk around complying with data privacy regulations
  • How Cryptocurrencies are Changing the Face of Financial Services
    How Cryptocurrencies are Changing the Face of Financial Services Eric Larchevêque, CEO at Ledger and Joe Pindar, CTO Office Director of Strategy Recorded: Dec 15 2017 61 mins
    Joint webinar with Ledger and Gemalto discussing how cyrptocurrencies have the potential to revolutionize the financial industry and what needs to be done to secure the digital assets.
  • How to Think Systematically About Tone for Your Content
    How to Think Systematically About Tone for Your Content Pierre Gagnier, ADP Recorded: Dec 12 2017 57 mins
    Are you thinking about incorporating tone into your content strategy? If so, you've probably seen how confusing this topic can be.

    We know, because we are human beings, that language can misfire. Tone is where understanding and emotion come together – and sometimes that’s messy.

    Join Paul Perrotta, sitting in for Scott Abel, The Content Wrangler, and his special guest, Pierre Gagnier, Content Strategist at ADP Innovation Lab, for this free, one-hour webinar. Pierre will show you how a team of researchers at ADP were able to tame some of the trickiness of tone and measure its impact. What they learned will help you to make sense of tone and change it from a source of risk into a tool for creating effective content.

    Attendees will learn about 1) a simple, workable set of definitions that you can use to promote shared understanding among stakeholders of what tone is; 2) A framework for identifying and applying tone attributes so that you can create a foundation for consistent practice, and 3) Some typical factors that will help you to see how tone can go awry and will help you create your own risk factors.

    ABOUT THE PRESENTER

    Pierre Gagnier is a content strategist at ADP's Innovation Lab in New York. He works extensively with user experience researchers to help ADP web and mobile product teams align their content strategies consistently with users' realities.
  • The Path to Digital Transformation: Adapting to a New Digital Economy
    The Path to Digital Transformation: Adapting to a New Digital Economy Gerry Campbell, CTO, Beachbody Recorded: Dec 12 2017 27 mins
    What if the music industry had created Napster before their industry was turned upside down? Or if Blockbuster acquired Netflix and became the streaming powerhouse? What would these businesses look like today if they had more readily responded to a changing market? Recently, wellness and fitness company, Beachbody, found themselves faced with a customer base whose needs and behaviors were drastically shifting. Instead of maintaining status quo, Beachbody forged a new, transformative path and set goals to serve more people, get them more engaged and serve the company.

    Join Beachbody CTO, Gerry Campbell, at the Digital Velocity conference, as he shares a true story of digital transformation and walks us through how the organization laid out goals and plans to holistically transform their digital business to adapt to the changing expectations of customers.
  • 9 Ecommerce Tips for a Successful 2018
    9 Ecommerce Tips for a Successful 2018 Signifyd, Brightpearl and AmericanEagle.com Recorded: Dec 12 2017 42 mins
    In this webinar, we are joined by Brightpearl and AmericanEagle.com in giving you, merchants, practical tips and best practices that can help your ecommerce business improve and scale in 2018.

    We'll cover:
    + What you can be doing throughout all of your marketing channels to achieve success
    + How can you make it easy for your customers to buy and get their orders right and on time.
    + How you can maximize revenue while taking less risks
  • Become a Force in Customer Engagement
    Become a Force in Customer Engagement Ari Weil, Sr. Director, Industry Marketing, Akamai Recorded: Dec 7 2017 45 mins
    Digital disruption is creating opportunities and very real challenges for businesses large and small. Industry leaders understand that connecting with customers through the best digital experiences is key to competing in today’s marketplace. And laying the foundations for how those connections will evolve is even more critical to creating opportunities tomorrow. Hear from Akamai about the disruptive trends and digital innovations that will make you a customer engagement Jedi master.
  • 4 Ways to Build a Business Case for CRO: Securing Budget, Resources, and Support
    4 Ways to Build a Business Case for CRO: Securing Budget, Resources, and Support Kendall Giglio: Director, CRO @Elite SEM | Hudson Arnold: Senior Consultant @Optimizely Recorded: Nov 30 2017 50 mins
    Download the presentation PDF for reference:
    elitesem.com/elite-sem_webinar_build-a-business-case-for-cro.pdf

    Get a free Heat Mapping and ROI Analysis from Elite SEM to help you make a business case for CRO! elitesem.com/cro-roi

    It's hard to argue the effects that CRO (Conversion Rate Optimization) can have on the bottom line for a business. So why is it so hard to get the budget and resources you need to run a CRO program for your brand?

    In this live webinar with Elite SEM Director of CRO, Kendall Giglio, and Optimizely Senior Strategy Consultant Hudson Arnold, learn how to make a rock-solid business case that will turn actively adamant colleagues into excited evangelists for CRO. Kendall and Hudson will explain:

    - how to identify the right businesses, brands, and websites that could benefit from CRO
    - fool proof plug-and-play formula for proving ROI through CRO
    - proven approaches to secure budget, resources, and buy-in from your organization
  • What does GDPR mean to you? Part Four
    What does GDPR mean to you? Part Four Skip Fidura Recorded: Nov 29 2017 85 mins
    If you're struggling to understand how the new General Data Protection Regulations (GDPR) will affect your business, come along to this session where we'll:

    - Provide an overview of the new regulations
    - Inform you of the changes to the dotmailer platform in light of the new regulations
    - Explain what you should be thinking about to get ready for GDPR

    We'll be running an interactive Q&A throughout the session to answer your burning questions. Download Sli.do and submit your questions to us using our hashtag #dotmailer to join the event.

    *The materials and information in this seminar is not intended to convey or constitute legal advice. You should seek your own advice specific to your business’ requirements.
  • SafeNet Authentication Service Live Product Demo
    SafeNet Authentication Service Live Product Demo Ms. Mukta Gupta - Technical Consultant Engineer, Identity & Data Protection, India & SAARC, Gemalto Recorded: Nov 24 2017 26 mins
    SafeNet Authentication Service (SAS) delivers fully-automated, highly secure strong authentication-as-a service. A new product demo webinar is now available.

    Register now for our 30 minute demo and see how easy and simple it is to:
    - Set up a strong authentication account on SAS
    - Add users to an account
    - Assign tokens to users
    - Generate reports

    Please email us at InfoAPAC@gemalto.com if you have any questions or problems registering.
  • Are you Ready for Australia's Privacy Act? A Gemalto Case Study
    Are you Ready for Australia's Privacy Act? A Gemalto Case Study Jean -Pierre Mistral, Legal Counsel for Data Privacy and Graeme Pyper, Regional Director of Enterprise and Cybersecurity Recorded: Nov 22 2017 61 mins
    Join us for part two of our webinar series focused on helping companies prepare for the upcoming Australian Privacy Act and global government regulations, like European General Data Protection Regulation (GDPR).
    Data sovereignty, especially for cloud first companies, is becoming an important part of any security strategy as these data breach regulations go into effect next year. Being able to demonstrate best efforts to protect the privacy of an individual’s data will be a requirement and non-compliance will have hefty monetary ramifications.

    This follow up webinar will walk attendees through what Gemalto has already done and is doing to prepare for data privacy regulations from product management to sales operations and more. Our legal counsel for global data privacy, Jean-Pierre Mistral, will share how and what we have done, takeaways and timelines and Graeme Pyper, Regional Director for New Zealand and Australia, will cover the different technologies companies can use to mitigate the risk of non-compliance and what this means for business operations globally.

    Join us to hear more about:
    •The Mandatory Data Breaches scheme
    •Case Study: A look at how Gemalto is preparing for Australia’s NDB & GDPR
    •The implications for local businesses and technologies that can help mitigate risk around complying with data privacy regulations
  • What Every Marketer Needs to Know About Omnichannel, Programmatic, & Measurement
    What Every Marketer Needs to Know About Omnichannel, Programmatic, & Measurement Cardinal Path: Corey Koberg, Co-founder, Sr. Partner; Alex Langshur, Co-founder, Sr. Partner; Eric Hitchman, Consultant Recorded: Nov 16 2017 57 mins
    Of the tools in a marketer’s kit these days, some are just too powerful to save for later. This session brings together three of the industry’s top minds to provide practical recommendations on the opportunities marketers need to action as soon as possible:

    * Omnichannel - through recent case studies, learn how you can start tackling cross-channel, personalization, and customer journeys for incremental successes that will pay dividends.

    * Programmatic - discover how automated media buying can reduce costs and create better engagement with customers, and how to know if it’s right for you.

    * Measurement Framework - without a measurement framework, you won’t know what part of your marketing efforts are working, and which are wasted. Learn how a measurement framework aligns the business goals to specific KPIs so you can double-down on what matters.
  • The Total Economic Impact of Guaranteed Fraud Protection in Ecommerce
    The Total Economic Impact of Guaranteed Fraud Protection in Ecommerce Forrester & Signifyd Recorded: Nov 16 2017 42 mins
    Join us along with Forrester as we have an in-depth look at the Total Economic Impact of Guaranteed Fraud Protection.

    The cost of online fraud for e-commerce merchants extends well beyond chargebacks and fraud-related fees. It includes losses from orders declined unnecessarily, slower order processing and loss of customer loyalty.

    If you have not turned to Guaranteed Fraud Protection to minimize your fraud costs and optimize your operations, you are missing a chance to grow revenue without selling more goods.

    During this session, we’ll cover:
    + The top 5 retail fraud and security threats in 2018 - and how to deal with them
    + The full economic impact of Guaranteed Fraud Protection, including how one enterprise retailer achieved a 3.8x ROI
    + How the right fraud solution can mean faster order fulfillment and higher customer satisfaction.
    + How one retailer added $5.9 million to its bottom line by reducing chargebacks and increasing the number of orders shipped.

    “We went from 88.9 percent order acceptance to 93.5 percent while also displacing 61 basis points for chargebacks.” — manager of a large U.S. retailer’s e-commerce operations.

    Featuring Guest Speakers:
    + Reggie Lau, TEI Principal Consultant, Forrester
    + Brendan Miller, Principal Analyst, Forrester

    ***This webinar will cover a June 2017 commissioned study conducted by Forrester Consulting on behalf of Signifyd.
  • Preparing Your Content for the Future: Bots, Machine Learning and AI
    Preparing Your Content for the Future: Bots, Machine Learning and AI Steffen Frederiksen, DitaExchange Recorded: Nov 16 2017 59 mins
    Are you ready for how AI, machine learning, and other future technology will affect content development?

    The database revolution changed our relationship to data, making it reusable for different target audiences, contexts and situations. It also made it ready for flexible delivery to different apps and across many different platforms and media. But somehow these outcomes never fully transferred over to content. How can we bring this same revolution to content and win the same kind of enormous improvements that would prepare us for the future?

    Structured content management enables organizations to store, organize and build their content so that pieces are easily discoverable, reusable, reconfigurable and adaptable. It provides the perfect solution for constructing large, complex documents, but also for delivering modular content to chatbots, portal sites, and mobile apps. But, more importantly, it is also key to future-proofing your content for emerging technological trends.

    Join Paul Perrotta, sitting in for Scott Abel, and his special guest, Steffen Frederiksen, Founder and CSO of DitaExchange, for this free one-hour webinar. Attendees will learn what structured content management is and how it works. They will understand what benefits structured content can have for writers, project managers, business owners, IT departments and content consumers. They will also learn how to prepare their content to be fed into new technologies with practical examples from the field.
  • Navigating the Amazon Jungle: How to Sell, List, & Advertise on Amazon
    Navigating the Amazon Jungle: How to Sell, List, & Advertise on Amazon Matt Devinney Account Lead, Paid Search @Elite SEM | Joe Minz: Senior Account Manager, Shopping & Feed @Elite SEM | Brian Roi Recorded: Nov 15 2017 57 mins
    You've seen the stats everywhere you look:
    - 72% of people used Amazon when finding products and information before making a purchase in 2017
    - 43% of all retail sales in the US were made through Amazon
    - Amazon has the second-fastest-growing digital ad business of any publisher in the US.

    It's time to start getting serious about the retail behemoth if you haven't yet. Join SEM and Shopping & Feed experts from Elite SEM, Matt Devinney and Joe Minz, and Brian Roizen from listings and integration platform Feedonomics, to learn:

    - what and how to sell on Amazon (hint: it's not "ALL THE PRODUCTS!")
    - fulfillment options, challenges, and recommendations
    - how to get and optimize listings
    - advertising options: sponsored product ads, headline search ads, and product display ads
    - context for all the jargon you've probably heard like FBM, ASIN, ACoS, AMS, and more
  • From Giving Tuesday to Intelligent Content: Your Year-End Fundraising Guide
    From Giving Tuesday to Intelligent Content: Your Year-End Fundraising Guide Alex Elman, Client Marketing Manger, Movable Ink, Brenna Foster & Chris Coletta, Senior Strategists, Content & Campaigns, BSD Recorded: Nov 15 2017 47 mins
    The tax deadline (Dec. 31) fell on a Saturday in 2016 and will fall on a Sunday this year. What happens to a fundraising program when the target audience might not be sitting at their desks, ready to click a big, beautiful “donate” button on December 31?

    It’s not pretty.

    In this webinar with Blue State Digital and Movable Ink, we’ll take a deep dive into fundraising data from 2016, and explain how to counter a potential drop in donations this year. From intelligent content to alternate revenue streams to leveraging big moments like Giving Tuesday and Cyber Monday, we’ll cover how nonprofits can prepare NOW for a weekend year-end.

    Can’t make the webinar? Register anyway, and we’ll email you the recording.
  • Tackling the f-word: The smarter approach to ad fraud
    Tackling the f-word: The smarter approach to ad fraud Emily Storino, Network Strategy Lead, Electronic Arts (EA) Recorded: Nov 15 2017 61 mins
    Ad fraud isn’t becoming more prevalent -- the fraudsters are just getting slicker. From bot nets to device ID spoofing, the tricks are getting more sophisticated, and raking in more and more cash for the swindlers.

    Staying ahead of the fraudster’s learning curve is the key — and collaboration is the crucial element. While vendors and advertisers are directly impacted by fraud, tracking partners provide the technology to help fight fraud – all three players have to work together to circle the wagons.

    Making a game plan can be complex, when there are no clear benchmarks for defining or measuring fraud, as each player defines it differently and different benchmarks are needed for each app type, geo, traffic source, and so on.

    Join this VB Live event to learn how to tackle that complexity, how to define benchmarks, detect and manage fraud, and work with your partners to circle the wagons against the fraudsters.

    Register for free!

    You’ll learn:
    * Who the stakeholders are, plus why and how is each is affected
    * The MMPs’ role in this ecosystem
    * What fraud is and what benchmarks should be used for defining it
    * How to collaborate to detect and manage fraud on an ongoing basis
    * What tools are out there to fight fraud

    Speakers:
    * Emily Storino, Network Strategy Lead, Electronic Arts (EA)
    * Grant Simmons, Head of Client Analytics, Kochava
    * Tal Nissenson VP Client Success US, Taptica
    * Stewart Rogers, Analyst-at-Large, VentureBeat
    * Rachael Brownell, Moderator, VentureBeat

    Sponsored by: Taptica
  • GDPR: Increasing Brand Trust By Knowing Your Consumers' Views on Data Privacy
    GDPR: Increasing Brand Trust By Knowing Your Consumers' Views on Data Privacy Meredith Albertson, Senior Director of Marketing, Tealium Recorded: Nov 14 2017 31 mins
    A significant legislative shift in data privacy and governance is taking place in Europe and it’s leading the way towards global change. With the General Data Protection Regulation (GDPR) set to become law in May of 2018, organizations will face severe penalties for non-compliance.

    And it’s not just legal risk alone, but the loss of consumer trust that is associated with data leakage, usage and storage. It’s crucial that brands manage evolving data-protection expectations of their customers. But how do consumers feel about brands using their data?

    Join Tealium for a 30-minute webcast and learn:

    - The basics of GDPR

    - 7 key findings on how consumers view their data privacy with brands

    - Consumer attitudes and views on data privacy in regards to their personalization expectations

    - Tealium tips and strategies for compliance as well as increasing brand trust

    - And so much more!
  • Data Orchestration: Providing The “Single Source of Truth” On Your Customer
    Data Orchestration: Providing The “Single Source of Truth” On Your Customer Elizabeth Marshall, Sr. Solutions Consultant, Tealium Feb 22 2018 7:00 pm UTC 60 mins
    Engaging with today’s modern audience along the linear customer journey we’re accustomed to isn’t keeping up with customer expectations. In today’s digital ecosystem, brands have more opportunities than ever before to communicate with their audience. But making sense of so much data, gleaning timely and relevant insights and becoming smarter about delivering personalized experiences at scale is difficult.

    So why is creating in-the-moment, cross-channel and cross-device experiences so hard? Data is fragmented and hard to integrate across all of the technologies savvy professionals use to communicate with their customers.

    Join this webinar to learn:

    - How integrating a data supply chain can help brands collect, transform, enrich and orchestrate their data
    - What data orchestration is and how your brand can start taking advantage of it
    - The key ways to create downstream, fully correlated data that is available in any format and any environment
    - Top solutions to data fragmentation and martech tool integration challenges
  • Before you choose Microsoft – 5 Things to Check in an Access Management solution
    Before you choose Microsoft – 5 Things to Check in an Access Management solution Mor Ahuvia, Authentication Product Marketing at Gemalto Feb 26 2018 4:00 pm UTC 60 mins
    Organizations with Microsoft environments, such as Azure or Office 365, are inclined to implement Microsoft’s native access management solutions (namely, Azure AD and AD FS). Defaulting to Microsoft’s cloud SSO solutions may appear to be the best choice, a closer examination of these solutions reveals critical downsides, as well.

    Join this webinar to learn the five things to consider before implementing Microsoft’s access management solutions. You will also see a demo of how you can centrally define access management policies (including cloud SSO and step-up authentication) for Microsoft and 3rd party apps with a vendor agnostic-solution.
  • Digitising Customer Onboarding
    Digitising Customer Onboarding Abe Smith, Founder & CEO, Dealflo Feb 27 2018 12:00 pm UTC 60 mins
    Digitising Customer Onboarding: How to improve the customer experience without compromising on compliance and risk

    Today’s consumers, accustomed to receiving smart and convenient digital services from companies such as Uber, Apple and Amazon, and are beginning to demand personalised, interactive and immediate services from their banks.

    A recent report revealed 42% of UK consumers have adopted FinTech services (EY 2017 FinTech Adoption Survey), so it’s no surprise banks want to adapt to the fast-moving digital marketplace where new and disruptive competitors are already circling. What’s stopping them though, is risk.

    Creating an environment that drives the productivity, speed and compliance essential to sell financial services via digital channels is paramount to survival.

    This webinar will explore how banks can digitise the customer onboarding process without compromising on risk, satisfying customers, regulators and shareholders alike.
  • Ponemon Research 2017 Trends in Cloud Security: Cloud & Compliance Compatible?
    Ponemon Research 2017 Trends in Cloud Security: Cloud & Compliance Compatible? Larry Ponemon, Chairman and Founder of the Ponemon Institute and Jason Hart, CTO office for data protection Feb 27 2018 4:00 pm UTC 60 mins
    95% of companies have adopted cloud services but the 2018 Global Cloud Data Security Survey found there is a wide gap in the level of security precautions applied by companies in different markets. Organizations admitted that on average, only two-fifths (40%) of the data stored in the cloud is secured with encryption and key management solutions. This is disturbing since only a quarter (25%) of IT and IT security practitioners revealed they are very confident they know all the cloud services their business is using,

    The reality is cloud creates challenges in knowing where your data resides and what or who has access to it. In 2018, breaches like Uber and Accenture occurred because of improperly configured security for web and cloud applications that were connected to a company’s network. A major catalyst to address this is upcoming regulations and compliance, which are trying to catch up with cloud adoption. Over the next few years, companies will be faced with more complicated and intricate auditing to demonstrate security and privacy best efforts in the cloud.

    During this webinar, Larry Ponemon, Chairman and Founder of the Ponemon Institute, and Jason Hart, CTO of Data Protection, will walk attendees through the research methodology, key findings and how things have changed over the past couple of years. Join us to learn more about:
    -2018 Global Cloud Data Security Findings
    -Compliance and cloud security: How will this work?
    -A shift in the budget: Where is IT spending their money?
    -Country breakdown of IT cloud security: Who is doing the best?
    -What can you do to secure the cloud and comply with regulations?
  • Holistic Live Connect Webinar
    Holistic Live Connect Webinar Kath Pay Feb 28 2018 12:00 pm UTC 45 mins
    Placeholder for an upcoming webinar from Holistic Live and guest.
  • Thinking about email design
    Thinking about email design Phil Draper, CMO, dotmailer Mar 1 2018 4:00 pm UTC 15 mins
    Phil has a background in design and the subject is very close to his heart. This video outlines the link between design and success.

    Design is not just a designer’s job. It can be a brand’s key differentiator.
  • Office 365 As A Content Services Hub? Seriously!
    Office 365 As A Content Services Hub? Seriously! Steffen Frederiksen Mar 15 2018 3:00 pm UTC 60 mins
    Do you have Office 365 in your organization? You may not realize it, but you already have the perfect solution for delivering the right information to the right people, at the right time, in the right format and language – and on the device of their choosing.

    Most content services hubs are expensive and complicated. Office 365 is an affordable, cloud-based, scalable platform that allows you to build content for a future of AI, machine-learning, chatbots, and machine-to-machine communication. It enables everyone, whether experienced in content architectures like DITA and XML or not, to use Microsoft Word and other familiar tools to create and share content in real time. Gartner recognized Microsoft as a leader in the Content Management Platform Magic Quadrant in 2017. Find out why!

    Join The Content Wrangler and our special guest, Steffen Frederiksen, for this free, one-hour webinar, and learn exactly why and how Office 365 is a great platform for authoring, managing, and delivering the content of the future. Attendees will also learn the benefits that come with using it, as well as be taken through a specific use case in financial services.

    ABOUT STEFFEN FREDERIKSEN

    Since 1989, Steffen Frederiksen has been working with the creation, management, and distribution of structured, reusable business content. This work includes methods, software tools, training workshops and CMS solutions. He has managed the training of more than 200,000 writers around the globe, primarily in the financial services, pharma, and other regulated industries.

    While working for Information Mapping, Steffen developed the concept of “object-oriented information” as well as the MOM (Mapping Object Model) XML DTDs – some of the foundation of the DITA standard. With the objective of bringing the power of structured content to everyone, he founded DitaExchange in 2001 and developed its Dx4 software, which combines the DITA standard, Microsoft SharePoint and Microsoft Office.