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Beyond Just Selling: Engaging With Your Subscribers

Yes, email marketing ROI is impressive, but email marketing is not only about selling, it’s a powerful tool to build valuable engagement with your subscribers and a fantastic bridge between your recipients and all your brand initiatives, whether online or offline. Beyond promotional emails, what are the other communication opportunities?
Recorded May 16 2012 48 mins
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Presented by
Arianna Galante, ContactLab
Presentation preview: Beyond Just Selling: Engaging With Your Subscribers

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