Automated and Dynamic: Lead Nurturing Success from the Inside

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Ben Chamlet, Product Consultant, Silverpop
Whilst many of us look forward to welcoming the games to our capital, we still need to ensure that your marketing doesn’t finish last behind your competitors. Now is more important than ever to ensure you maximise the effectiveness of your email campaigns.

So whether it’s business or usual or you’re working from home during the games - join Silverpop’s webcast on the 7th August to learn how Automated Lead Nurturing can take your marketing to an elite level.
Aug 7 2012
42 mins
Automated and Dynamic: Lead Nurturing Success from the Inside
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    Jason Thibeault and Kirby Wandsworth have some ideas on this, and they want to share them with you!

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    Register now and join us on live on Wednesday 13 August at 4pm GMT; alternatively register now and we’ll let you know as soon as the recording is live to watch on demand.

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    Marketing and presentations go hand in hand; whether it’s a pitch, a presentation to the board, or simply a staff briefing, most marketers accept that presentations are part and parcel of the job.

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  • The M Factor - Tom Maddocks Recorded: Dec 10 2013 41 mins
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    It's not every day an ex-BBC presenter and Media Training expert shares his secrets' in a book, and very rarely does Sir Stuart Rose, former Chairman and CEO of Marks and Spencer comment: " If you want to understand how to get the media on-side, in good times or bad this book is a good place to start".

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    Optimize provides insights from Lee Odden, one of the leading authorities on Content and Online Marketing.
  • Silverpop Bookclub - QR Codes Kill Kittens with Scott Stratten Recorded: Nov 6 2013 49 mins
    Scott Stratten
    Scott Stratten is the President of Un-Marketing. He is an expert in Viral, Social, and Authentic Marketing which he calls Un-Marketing.

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  • A New Era of Personalisation: 1-to-1 marketing Recorded: Jul 9 2013 61 mins
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    Welcome to the era of personalisation: 1-to-1 marketing

    Join marketing experts from Optimove and Silverpop for an exclusive webinar and learn:

    •How to use an algorithmic approach to segmenting customers

    •How to use personalised dynamic content to send emails to millions of segments of one

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    With examples from the gaming industry and beyond, this is a must-watch webinar.
  • Silverpop Book Club - 7 Steps to Brilliant B2B Digital Marketing! Recorded: Apr 11 2013 48 mins
    René Power
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  • 2013: What to Expect and How to Succeed in the Year of the Customer Recorded: Dec 12 2012 62 mins
    The Marketing Team, Silverpop EMEA
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    What happens in Vegas, doesn’t have to stay in Vegas!
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  • Automated and Dynamic: Lead Nurturing Success from the Inside Recorded: Aug 7 2012 42 mins
    Ben Chamlet, Product Consultant, Silverpop
    Whilst many of us look forward to welcoming the games to our capital, we still need to ensure that your marketing doesn’t finish last behind your competitors. Now is more important than ever to ensure you maximise the effectiveness of your email campaigns.

    So whether it’s business or usual or you’re working from home during the games - join Silverpop’s webcast on the 7th August to learn how Automated Lead Nurturing can take your marketing to an elite level.
  • The EU Privacy Directive: Tracking & analysing the ‘cookie law’ changes Recorded: Mar 30 2012 57 mins
    Richard Austin, eMarketing Strategy Consultant, Silverpop & Andrew McClelland, Director of Operations, IMRG, + Panel
    Join us at Silverpop, the IMRG, an expert panel and your peers for a deep dive look into the new Directive, with tips on how you can risk assess your marketing and put steps in place to comply.

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    Richard Evans, Director of Marketing -EMEA, Silverpop & Richard Gibson, Manager, Channel Relationships -Return Path
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    Attendees will hear the latest changes to inbox deliverability and learn several strategies for successfully navigating their way through the deliverability maze, including how to:

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    • Optimise design and HTML coding
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  • 7 Trends to Watch in 2012 + Key Tactics You'll Need to Address Them Recorded: Dec 15 2011 30 mins
    Richard Evans, Director of Marketing -EMEA, Silverpop
    A 35 minute webinar, packed with 2012 trends, and tactics to make them work for you!

    Join us and hear how to:

    •Build a better behavioural database
    •Deliver the right message at the right time
    •Buck the increasing cart abandonment trend
    •Make local marketing a key differentiator for you

    Don't miss out on this chance to get ahead for 2012...
Get more personal by getting more automated. Increase relevance and engage customers and prospects with messages that drive revenue.

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  • Title: Automated and Dynamic: Lead Nurturing Success from the Inside
  • Live at: Aug 7 2012 2:00 pm
  • Presented by: Ben Chamlet, Product Consultant, Silverpop
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