Business Associates Now and Then: HIPAA, EHRs and the HITECH Act

Come hear how Box is partnering with disruptive companies to streamline workflow in patient safety, care coordination and the delivery of patient lab results. Hear from three different Box customers/partners who have innovative use cases around storing protected health information (PHI) and other patient-related data in the cloud.

Featured Speakers:
Missy Krasner, Managing Director, Healthcare & Life Sciences, Box - Moderator
Box currently supports over 200 thousand businesses and is a leading provider of HIPAA-compliant cloud storage and content collaboration. Box serves hospitals, integrated delivery networks (IDNs), health insurance plans, and pharmaceutical and medical device companies. An open platform, Box has integrated with over 800 apps on its One Cloud Platform and has started integrating with various healthcare software applications.

Matt Williamson, CEO and Co-Founder, Accesa Labs
Accesa Labs provides better and more affordable access to medical lab testing through an e-commerce platform that offers lab testing through six laboratory companies. Patients can research, order and pay for medical lab tests directly online. All e-requisitions and lab results are delivered directly to the patient in a secure manner using Box.

Mayank Thanawala, VP of Engineering, HealthLoop
HealthLoop, a cloud-based patient engagement platform, offers automated follow up care for patients between doctor visits. Healthloop is working with Box to share patient data with their health plan partners for better analysis around patient outcomes.

Daniel Bishop, Co-Founder & Chief Innovation Officer, Qualaris
Qualaris Healthcare Solutions, a leader in patient safety software and mobility, is working with Box to streamline hospital patient safety audits and reporting, allowing teams to securely share reports and implementation tasks across their organization.

As new HIPAA rules and regulations come into effect at the end of 2013, you may be wondering if you, and your cloud service provider, are really ready. Many of us have fallen into the trap of “HIPAA in a box” claims, but the sad truth is no service provider can get you to HIPAA compliance alone. HIPAA compliance is all about managing risk… who’s managing yours?

The promise of the "Health Cloud" to improve patient outcomes by extending the point of care, enabling closer clinical collaboration and lowering costs has been discussed for some time. However, how much of this has been media hype? Have healthcare organizations really embraced the cloud? And in those cases where they have done so, how have those organizations managed to address issues of data security, and integration into other applications?

Join us as our guest speakers Missy Krasner, MD of Healthcare and Life Sciences at Box and Josh Newman, Director of Health Strategy at Salesforce.com survey the current state of cloud adoption in the healthcare space, and share both success stories and learning lessons.
Issues they will address include:

- What are the key use cases where the "Health Cloud" has been adopted successfully?
- How have data security, compliance and integration issues been addressed?
- What are emerging trends as we look forwards to 2014?

Presenters:

Missy Krasner, Managing Director, Healthcare and Life Sciences, Box

Josh Newman, Director of Product Management and Health Strategy at Salesforce.com and Family Physician

David Chao, Senior Product Manager at MuleSoft

There is a ton of hype surrounding ‘disruptive’ technology innovation in healthcare but nothing is truly making a dent in the healthcare industry the same way as disruptions have occurred in other industries. The slow but sure march from Fee For Service Based Care to Outcomes Driven Care has certainly started but it’s neither fast enough nor substantial enough to bend the cost curve or improve value to patients in the short term. Join award-winning and internationally recognized health tech futurist Shahid Shah, known as “The Healthcare IT Guy” across the internet, as he talks about how we can get beyond the hype by focusing on actionable innovation. Specifically, he will answer the following questions:

* What does innovation in healthcare mean?

* Where are the major areas in healthcare where innovation is required?

Important takeaways for the attendees of this session will include:

* Understand PBU: Payer vs. Benefiter vs. User

* Understand why healthcare businesses buy stuff so you can build the right thing

Though risk assessments are required by the HIPAA & HITECH regulations, the process of assessing risk can highlight areas for investment and alignment with industry trends. Why not use risk assessments to guide strategy and align constituencies in your organization? Using these techniques, document infrastructure to:

· Improve security and IT efficiency in clinical record exchange

· Meet Meaningful Use Stage 2 requirements for patient engagement

· Plan for mobile health projects

· Gain alignment for investment in infrastructure

This presentation provides a framework for understanding the strengths and weaknesses of IT Infrastructure and enables you to clearly explain to leaders the importance of IT Infrastructure in strategic and regulatory initiatives.

Healthcare is undergoing several transformations simultaneously that are impacting the way information is used and managed by care providers, payers and consumers. Transformations in care delivery, IT infrastructure, the competitive ecosystem, the shift to data-driven decision making, and activated patients are all impacting the creation, management, exchange and utilization of health information. Healthcare organizations are at various stages across each of these transformations, making this a very fluid environment of technology adaptation and corporate cultural change.

How must organizations change to adapt and leverage health information differently now and in the future? What trends are transitional and what trends require rapid and permanent adaptation? How will smaller provider organizations adapt to the increased IT requirements and rapid implementation and deployments coming over the next few years? How will the vendor landscape of health IT change in the coming years? Who can you bet on to deliver solutions that will adapt to the future of healthcare? Join Frost & Sullivan in this online discussion of our insights on these and other key issues impacting the management of health information.

Persona Workshops. Executive Sponsorship. Collaboration. The solution to a successful VDI implementation is not adding more technology. The proof in this logic is evident at Metro Health, an OST client, which is a leading example of VDI implementation. In fact, according to an executive at Hewlett-Packard, much of what HP has learned about VDI has come from their experience working with Metro Health.

At the end of the day, leveraging technology successfully in today’s healthcare environments boils down to the following:
- Speed and Efficiency: Deliver the most flexible and adaptive experience for clinicians & staff by giving them access to their data in 10 seconds or less
- Access to Data & Mobility: Provide hospital staff access to their personal desktop where they need it, when they need it
- Security and Safety: Increase security by removing patient data from physical desktops and exceed industry safety standards

As the shift to ACOs and risk-based reimbursement evolves, health systems have been challenged with re-examining their approach to population management, how it affects the delivery of care, and what it means for the physician-patient relationship. Learn how actionable insights are the key to improving your health system’s efficiency and outcomes.

This session is designed to help healthcare providers usher their practices into the digital era. The webinar will feature Dominic Namnath, CIO of Tri-Counties Regional Center, discussing how electronic signature and HIPPA compliant collaboration has transformed the patient experience. Learn how integrating Box and DocuSign has improved the lives of those whom Tri-Counties serves by viewing a live demo, and hear about ways that healthcare practices are improving secure information sharing and raising the standards of patient care.

Speakers:
-- Dominic Namnath, CIO of Tri-Counties Regional Center
-- Missy Krasner, Adviser of Box Healthcare Vertical
-- Miles Kelly, Senior Director of DocuSign Product Marketing
-- Moderator: Neda Navab, Partner Marketing Manager at Box 

The world has changed—we are living in the most challenging financial times in history. In order to achieve sustainable business growth you need to know your customers better than anyone else and meet their needs at the deepest level by constantly adding value. Does your business have the unfair competitive advantage it takes to not just survive but thrive?

Watch this session as Tony Robbins explores how to add more value to your customers through constant and never ending innovation and marketing.


*About Tony Robbins*
For over 35 years, Anthony Robbins has helped people to breakthrough and take their lives to another level — in their businesses, personal finance, families, careers and health. More than 50 million people in 100 nations have used his powerful strategies of leadership psychology, negotiation, business turnarounds and peak performance to create an extraordinary quality of life.

The creator of the #1 personal and professional development system of all time, Robbins has been honored by Accenture as one of the “Top 50 Business Intellectuals in the World,” and by American Express and Harvard Business School as one of the top business leaders in the world.

Marc Benioff, CEO of Salesforce.com, recently stated, “Tony Robbins and his strategies and tools, have been at the core of our culture from the beginning. He has been one of the critical keys to Salesforce.com's leadership in cloud computing and its growth into a 3 billion dollar company.”

In the highly regulated healthcare industry, maintaining compliance and security is not just a best practice -- it's the law. But with the emergence of mobile devices and BYOD policies proving to provide benefits that can't be ignored, how do you balance the need for security with the need for efficiency?

Hear this panel -- a well-known writer and an Enterprise Device Alliance ISV representative -- as they discuss the real world concerns regarding mobile devices and BYOD in healthcare: Compliance, security, collaboration and more. Learn how this is impacting the priorities and approaches for professionals in healthcare as they deal with the influx of devices into their environments and how you can leverage your current IT infrastructure to support new applications and devices.

About the Presenters:
- Ryan Faas, Journalist & Consultant, Citeworld
- T. Reid Lewis, President, Enterprise Device Alliance & Co-founder of GroupLogic (now Acronis Mobility Solutions)

The presentation will cover the National eHealth Collaborative Patient Engagement Framework and a Consumer eHealth Readiness Tool. Participants will learn about the key elements of patient engagement in eHealth and how to quantify and measure an organizations readiness to move forward with strategies to effectively engagement consumers in their care.

Big data will be a major challenge to health care organizations in the next decade. The flood of data from the biomedical research literature, electronic health records, lab, imaging, and pharmacy systems, infrastructure systems, on-site and remote patient monitoring, geospatial data, biosurveillance, email and social media, sentiment analysis, and other sources will stretch our capacity to synthesize, understand, and act. This session will discuss issues and potential use cases in this emerging field.

Epic Infrastructure Updates – How technology helps reduce the infrastructure cost while improving the availability and clinical experience for the industry’s best EHR.

The world of IT is constantly changing. The first wave of enterprise-wide EHR adoption is hitting its peak and healthcare delivery systems are looking for ways to reduce cost and optimize the infrastructure used to support these massive, mission-critical applications. With so many new announcements coming, tune in to hear from one of the premier partners, Open Systems Technologies; Directors of Infrastructure, CIOs and Enterprise Architects will be given an update on what has changed in the last few months that will inform their future decision making:
• Running Epic and enterprise applications on virtualized LINUX platforms

• Updated technologies in the client application delivery space that make an enormous difference for clinicians that can save a delivery system millions of dollars a year.

• How data analytics can take the data sources that are being built for health care transactions and drive new value creation.

• Updates from the next generation enterprise UNIX that give hospitals a new, cost-effective solution for running their Cache’ database servers.

Enterprises are eager to implement virtual desktop infrastructure (VDI) to address growing demands for BYOD support, disaster recovery, mobility, security, EOL for Windows XP and more, but the high cost, complexity and limitations of building your own on-premise solution have been a stumbling block for widespread VDI adoption—until now.

Join Desktone, industry pioneer of desktops as a service (DaaS), for an informative webinar to learn how moving virtual desktops and applications to a cloud-hosted service model—instead of an internally deployed and managed data center—is helping enterprises from fortune 500 financial institutions, to world renowned universities and global retail chains realize all the promised benefits of VDI, without the exorbitant upfront investment, infrastructure and requirements. Even if you are currently using VDI tapping into a cloud solution for certain use cases could make sense.

Attend this live webinar to learn how to:
- Avoid the costly and complex lock-in of Citrix and VMware
- Reduce desktop virtualization costs by 30-40% over Citrix and VMware
- Why you should leave the data center management to the experts
- How to repurpose existing hardware to solve costly end of life dilemma of Windows XP
- Deliver superior end user experience over on-site VDI
- Meet mobility, BYOD, DR, Security needs without blowing your IT budget
- Deliver full Windows desktops and apps on any device anywhere securely and cost effectively
- Virtualization for any use case – apps, shared RDS sessions, full VDI desktops, or some of each

Join Desktone for this live webinar to see how we’re enabling enterprises to avoid the costly and complex scenario of a DIY VDI, and rapidly deploy Windows desktops and applications from the cloud to any end user device, avoiding the costs and complexities of managing on-site infrastructure over existing solutions such as Citrix.

"Patient Engagement" is one of the hot terms in the healthcare world today, most often a discussion that occurs without the involvement of patients. What patient engagement and patient empowerment mean often depends on where you sit in the healthcare value chain. Patient goals and expectations for engagement are often different from those of providers, payers, and
employers. Over the next few years, some of the biggest changes we are likely to see in healthcare are an increase in patient-provider interaction, patient responsibility, patient choice, and patient control of data.

How are patient expectations changing with regards to interaction with healthcare payers and providers? What are the goals of ACOs in patient engagement and what solutions are needed to support these goals? How do current IT solutions measure up and what are the gaps? How will the increasing impact of consumerism and patient empowerment create new opportunities to provide healthcare IT solutions directly to individuals/patients? What surprises are there in store for patients, payers and providers in patient engagement and empowerment the next few years?

Solidifying a strategy for Electronic Medical Records Change Management can be a daunting and complex endeavor. Learn how to increase advanced technology adoption, to reduce implementation failure and to improve the clinical quality and business performance of healthcare organizations.

Join us for this webinar addressing the criteria for building a successful EMR Change Management IT strategy with insight on best practices and workflow design.

Attend and learn:
* Top challenges facing Healthcare CIOs
* Key IT strategic requirements for EMR
* Steps to a successful EMR IT Strategy
* Customer Success: How a large hospital deployed EMR Change Management
* Benefits of an IT partnership with FrontRange and TrustPoint

From the prospective of a leading physician, scientist and innovator this talk examines rapidly emerging, game changing and convergent technology trends and how they are and will be leveraged to change the face of healthcare and the practice of medicine in the next decade.

A deep dive into where emergent fields such as low cost personal genomics, the digitization of health records, crowd sourced data, molecular imaging, wearable devices & mobile health, synthetic biology, systems medicine, robotics, artificial intelligence, nanotechnology, 3D printing and regenerative medicine are transforming healthcare, and have the potential to enable clinicians, empower patients, and deliver better care and outcomes at lower cost.

The second part of the two-part series on the US Federal Life Sciences market focuses on the two of three EMC pillars: IT Transformation and Trust. The architecture and infrastructure that has powered the faster-than-Moore's-Law growth in Life Sciences, specifically Genomics will be presented along with Trust. Trust, and not technology is the singular issue that will determine the progress of Genomics into the practice of Precision Medicine.