B2B Marketing

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Guidance and best practice advice for B2B marketers

This channel provides practical advice to help B2B marketers understand the rapidly evolving marketing landscape, and to make best use of new techniques and tools.

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Webinar: How do you operationalise social selling? Amy Stephens, Senior marketing manager, LinkedIn Social Selling is a hot topic these days. Sales teams are talking about it. Marketing teams are talking about it. More and more companies are dropping the phone and picking up social tools and skills to help them target prospects and close deals.

But how do you get started and make it a success in your company?

Join LinkedIn and Oracle Marketing Cloud on July 2nd as we draw back the curtain and explore how to operationalise social selling.

You'll learn:

Why social selling is important in today’s digital world .
Which departments need to be involved to make social selling successful.
Tips for both sales and marketing for getting started on social selling or how to take the next step in improving your programme.
Read more >
Jun 30 2015
48 mins
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